Blockchain
Coub.com — The Platform-Pioneer Of Short Video Clips — Seamlessly Integrates Watch-to-Earn Monetization For Its 100M+ Users
Pioneering micro-video social platform Coub.com is moving into Web3 with the launch of an innovative Watch-to-Earn content monetization model and the industry’s first NFT marketplace offering NFTs that are already generating rewards for collectors in Q3, 2022.
Coub.com pioneered the very first meme video clips long before TikTok and Instagram Reels began to surface and has been amassing quite a considerable following since 2012, boasting a community of over 106 million yearly active users. Now, for its 10-year anniversary, the platform is tapping into the world of Web3 with a brand new concept — Watch-to-Earn (W2E) — which will enable those who create and watch videos to instantly get rewarded for every view, like, comment, and share.
The transition to W2E will be carried out smoothly without changing the user experience, with a new feature — a tangible value tied to each of the coubs created, which will be displayed for 12+ million unique clips at Coub.com. The team are looking to ensure a smooth transition with innovative implementations, such as non-custodial Coub Wallets natively provided to all users. Another addition, the NFT Marketplace, will offer advanced monetization tools allowing creators not only to capitalize on the success of video clips but also to convert them into NFTs that can be later sold.
Through the launch of the NFT Marketplace, Coub.com is introducing a new class of collectable NFT assets, which offer quantifiable ownership benefits to collectors. Each Coub NFT contains not just media assets but also a proportionate share of all future W2E earnings from the purchased NFT. All the NFTs also bear an inherent value that Coub users can assess on the basis of content statistics collected and proven by the blockchain. This gives buyers an accurate tool for assessing the real market value of an NFT and predicting its future income, which continues to be generated after the owner changes.
To complete the final transition to the Web3 architecture, Coub.com will introduce CoubDAO — a Decentralized Autonomous Organization — that will enable creators and viewers to participate in the governance of the platform. Users will be able to propose and vote on any changes and upgrades to the platform using two tokens — vCOUB (tokens rewarded for activity on the platform) and COUB (utility tokens that can be used for trading NFTs and unlocking additional W2E opportunities). The integration of a DAO architecture will allow Coub.com to strengthen its community-driven focus and make millions of creators and viewers not just platform users, but a part of its ongoing growth.
The platform team has spent a number of months thoroughly researching, designing, and implementing a robust and secure on-chain infrastructure that will sit behind the W2E and NFT Marketplace. To address questions surrounding the legal framework at play when monetizing artwork, the platform plans to implement an innovative on/off-chain legal system with a ContentID engine that will ensure the fair tracking of royalties and provide creators with convenient music library to pick soundtracks for their coubs. The platform is also cooperating with a leading blockchain security audit firm to ensure that it can handle the 106 million+ users currently involved with the platform.
The launch of Coub’s Watch-to-Earn platform will entail the introduction of extensive functionalities and new modules throughout the second and third quarters of 2022. Users who want to avail early-bird benefits
can access a wait list which is now open on the website.
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Blockchain
Blocks & Headlines: Today in Blockchain (BlackRock, Plume, SEALSQ, Hedera, Deutsche Bank, KuCoin)
Blockchain technology continues to drive innovation across industries, reshaping finance, infrastructure, and philanthropy. Today’s news roundup explores exciting developments in blockchain ETFs, tokenization funding, quantum-resistant chips, public blockchain initiatives, and impactful social projects. Here’s a deep dive into the latest blockchain headlines:
BlackRock ETF Embraces Blockchain with First Muni Bond Purchase
BlackRock’s blockchain-focused ETF has made its first foray into municipal bonds, signaling increased confidence in integrating blockchain technology with traditional finance. The ETF’s strategic investment demonstrates how blockchain can enhance transparency and efficiency in bond markets.
By tokenizing municipal bonds, BlackRock aims to simplify trading and settlement processes while reducing associated costs. This development underscores the growing role of blockchain in transforming financial instruments and fostering greater market accessibility.
Source: Yahoo Finance
Plume Secures Funding for Tokenization Platform
Blockchain fintech company Plume has raised significant funding to advance its tokenization platform. The company’s innovative approach enables businesses to convert real-world assets into digital tokens, streamlining asset management and unlocking liquidity.
Tokenization is rapidly gaining traction as a game-changer in sectors such as real estate, art, and commodities. Plume’s success reflects a broader trend of investment in blockchain solutions that bridge the gap between traditional assets and decentralized technologies.
Source: Fortune
SEALSQ and Hedera Partner for Quantum-Resistant Blockchain Chips
SEALSQ and Hedera have announced a groundbreaking collaboration to develop quantum-resistant chips designed to secure blockchain infrastructure. These advanced chips will provide robust protection against future quantum computing threats, ensuring the integrity of blockchain networks.
As quantum computing capabilities evolve, safeguarding blockchain ecosystems becomes increasingly critical. This partnership highlights the importance of proactive measures in maintaining the resilience and trustworthiness of decentralized systems.
Source: The Quantum Insider
Deutsche Bank’s Public, Permissioned Blockchain Initiative
Deutsche Bank’s Layer 2 blockchain solution is set to go public and operate as a permissioned network, according to its tech partner. This initiative aims to strike a balance between accessibility and security, leveraging blockchain to streamline financial services and enhance operational efficiency.
The decision to adopt a public, permissioned model reflects a growing trend among enterprises seeking to harness the benefits of decentralization while maintaining control over sensitive data. Deutsche Bank’s approach could serve as a blueprint for other financial institutions exploring blockchain adoption.
Source: CoinDesk
KuCoin’s “Light Up Africa” Initiative Brings Hope to Thousands
Cryptocurrency exchange KuCoin has made a significant impact through its “Light Up Africa” donation ceremony in Ghana, benefiting 36,000 children across the continent. The initiative combines blockchain technology with philanthropy to address energy poverty and support education.
By leveraging blockchain for transparency in charitable contributions, KuCoin sets an example of how the crypto industry can drive meaningful social change. The project demonstrates the potential of blockchain to empower communities and foster sustainable development.
Source: PR Newswire
Industry Implications and Key Takeaways
Today’s developments highlight the transformative potential of blockchain across multiple domains:
- Integration with Traditional Finance: BlackRock’s ETF underscores the synergy between blockchain and established financial systems.
- Tokenization Trends: Plume’s funding success reflects the growing demand for digital asset solutions.
- Quantum-Resistant Technologies: SEALSQ and Hedera’s partnership addresses emerging cybersecurity challenges.
- Enterprise Blockchain Adoption: Deutsche Bank’s public, permissioned network showcases the adaptability of blockchain in financial services.
- Social Impact: KuCoin’s philanthropic efforts illustrate blockchain’s capacity to drive positive societal outcomes.
The post Blocks & Headlines: Today in Blockchain (BlackRock, Plume, SEALSQ, Hedera, Deutsche Bank, KuCoin) appeared first on News, Events, Advertising Options.
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