Blockchain
iBooster: Based in Lugano, home of the first Crypto City echosystem in Europe, launch its strategy for the Crypto Industry
March 2022, the city of Lugano announced, through a partnership with Tether, that Tether, Bitcoin and LVGA (a stablecoin in CHF launched by the city) are now legal tender. This means that citizens can pay taxes, parking fines, tickets to public events and more in cryptocurrencies.
In Crypto We Trust, what opportunities and benefits for companies?
The campaign was carried out by iBooster, the reference agency for the development, growth and marketing of Crypto projects, based in Lugano.
In the light of PlanB and this communication initiative, we were very curious to learn more about the real opportunities, and advantages, for companies in the Crypto market, within the new Swiss ecosystem.
The Crypto and Blockchain industry is in its early life years and Lugano Plan B is a project that will allow all companies in the sector to find an ecosystem conducive to future development, populated by professionals in the sector but not only, able to support new companies at 360° from physical headquarters or coworking up to legal advice or marketing. Without forgetting the strength of the network, the potential of 50 or 100 companies in the sector that interact on a daily basis, is huge.
Companies have to build authority and value. Our customers are mostly startups, and what we do is building a growth path with them. Marketing is a fundamental tool for the construction of services and products to sell and to create an authoritative brand that the market trusts. I speak about trust because, especially in the crypto world, there have been too many alleged or real “scams” that have burned many investors. A new project has the burden of positioning itself and working to build a relationship of trust with the market, in a transparent way. In iBooster we are fortunate to be able to choose the projects to work with, and we first, carefully analyze the characteristics of each one, to then understand how we can help them in the growth.
Being in a hurry to get results is understandable, but, we must build a relationship with the target market and in this time has its importance. You can bet on a careful strategy to get visibility quickly, but then you must have a medium to long term plan that brings value to the project. Communicate correctly, use social media not only to promote, but to explain and create culture, involve investors and the public by creating a community that supports the project and that becomes the first marketing channel in effect.
We see too many ideas of value penalized by ineffective execution. The reasons are many, but certainly like any business, proper planning of actions and investments is the basis. An entrepreneur who wants to operate in the world of crypto must rely on professionals who guide and advise him in every aspect, because in this new sector they do not apply the rules of the “old” market, there are new ones and often change. Ignoring or underestimating some aspects can create that “suffering” that we are talking about. iBooster works to avoid problems, prevent them and exploit the opportunities that the market offers.
Blockchain
Digital Payment Gateway Market Industry Trends and Opportunities 2030, with Competitor Analysis for PayPal, Stripe, Adyen, Worldpay, Razorpay Software, Mollie, BlueSnap, Klarna Bank and Dwolla
Digital Payment Gateway Market
Blockchain
Humanity Protocol Collaborates with OKX Wallet to Redefine Decentralized Identity Verification and Reward Users
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Blockchain
Blocks & Headlines: Today in Blockchain (BRICS, Hungri Games, Nano Labs, MetaHorse Unity)
Building Customer Trust in AI with Blockchain
Blockchain is emerging as a critical tool in addressing the trust deficit in artificial intelligence. By leveraging decentralized ledgers, companies can provide transparent data provenance, ensuring that AI algorithms operate ethically and without bias. This integration allows customers to verify the origins of data used in AI models, fostering greater confidence.
Businesses deploying blockchain for AI governance must prioritize simplicity and accessibility in their implementations. While the technology’s potential is immense, it is essential to communicate its benefits in a manner that resonates with non-technical stakeholders.
Source: Harvard Business Review
Blockchain at a Crossroads: Balancing Promise and Peril
As blockchain technology matures, it finds itself at a crossroads. On one side, the promise of decentralization continues to captivate industries, offering solutions for supply chain management, finance, and digital identity. On the other, challenges such as regulatory scrutiny, scalability issues, and energy consumption threaten to impede its growth.
The path forward will require a concerted effort from developers, regulators, and industry leaders. Collaborative frameworks that address these challenges while preserving blockchain’s core principles of decentralization and transparency are key to ensuring its sustained relevance.
Source: Cointelegraph
BRICS vs. USD: Blockchain’s Role in Economic Shifts
The BRICS nations (Brazil, Russia, India, China, and South Africa) are exploring blockchain-based solutions to reduce their reliance on the US dollar in international trade. By adopting decentralized technologies, these nations aim to foster economic independence and promote stability in the face of geopolitical tensions.
This initiative exemplifies blockchain’s potential to redefine global financial systems. However, its success hinges on addressing interoperability issues and fostering international collaboration. The evolution of blockchain-based trade networks could mark the beginning of a new era in economic diplomacy.
Source: CoinGeek
Hungri Games Expands MetaHorse Unity to Base Blockchain
Hungri Games has announced the expansion of its MetaHorse Unity project to the Base blockchain, aiming to enhance the gaming experience with improved scalability and lower transaction costs. This move aligns with the growing trend of integrating blockchain into gaming to create transparent and secure ecosystems.
By adopting Base, a layer-2 blockchain, MetaHorse Unity seeks to offer players a seamless and cost-effective gaming experience. The partnership highlights the potential of blockchain to transform the gaming industry, enabling innovative monetization models and fostering player engagement.
Source: CoinTrust
Nano Labs Purchases Trump Tokens to Celebrate Presidency
Nano Labs commemorated former President Donald Trump’s legacy with the acquisition of 47 Trump Tokens. This symbolic gesture underscores the intersection of blockchain technology and cultural milestones, showcasing how tokens can represent historical and social narratives.
The purchase also highlights the increasing role of blockchain in creating unique, tradable assets that capture moments in time. As tokenization continues to gain traction, it is redefining how value and significance are assigned in the digital age.
Source: PRNewswire
Final Thoughts: Blockchain’s Expanding Horizons
This week’s developments highlight the diverse applications of blockchain technology, from fostering trust in AI to reshaping global economic systems. As the industry navigates challenges and opportunities, collaboration and innovation will be crucial in unlocking blockchain’s full potential.
While hurdles such as scalability and regulation persist, the technology’s ability to drive transparency, security, and inclusivity remains unparalleled. The coming years will undoubtedly see blockchain continue to evolve, solidifying its role as a transformative force across sectors.
The post Blocks & Headlines: Today in Blockchain (BRICS, Hungri Games, Nano Labs, MetaHorse Unity) appeared first on News, Events, Advertising Options.
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