Blockchain
3-time MotoGP World Champion Jorge Lorenzo launches the X-Fuera NFTs with MADworld and Animoca Brands
MADworld and Animoca Brands proudly announce a partnership with Jorge Lorenzo, the 3-time MotoGP™ World Champion, to venture together into the metaverse. This collaboration consists of multiple NFT (non-fungible tokens) drops, and will lead up to MADworld’s upcoming play-to-earn (P2E) game experience, which ports all MADworld P2E NFT projects into a common racing ecosystem. The campaign will include exciting giveaways, never-seen-before utility, and some incredible real and digital world experiences with Jorge himself.
Lorenzo is considered one of the most skilful and adventurous riders of this century. X-Fuera or ‘Por Fuera’ meaning ‘Around the Outside’ is the nickname of Lorenzo, earned after making the famous move during a race in 2003. The 3-time MotoGP World Champion taps into the metaverse environment by sharing memorabilia accessible to the public in an exclusive digital experience tied to a physical event.
“I’m super excited to be collaborating with MADworld and Animoca Brands in providing new, exclusive experiences to my global fans. I can now engage with them in a whole new way never seen before and the opportunities awaiting are endless,” Jorge Lorenzo said. “I have worked all my life to become a motorcycling champion and I am still closely linked to the world of competition. This year I will make my debut as a MotoGP commentator, which is a new challenge for me. I want to continue to inspire my followers and let them know that I continue to take on new challenges and try to improve myself every day. I’m going to bring on a show to make our NFTs very valuable and in demand.”
“We are delighted to have him in joining us for this fascinating collaboration,” Robert Tran, CEO of MADworld added. “Our vision is to make sure that athletes can share this Web3 experience with their fans, whilst leveraging some amazing artists through MADworld’s vast array of digital talent. Traditionally, athletes’ participation in live events are bounded geographically. We want to increase their reach so they can extend this relationship in the Web3 world.”
The MADworld and Lorenzo pairing represents an exciting and important step for MADworld’s growing offering. Arnold Concepcion, the chief of operations at Animoca Brands, commented: “By enabling NFT artists to work with renowned individuals such as Jorge Lorenzo, we are able to explore the breadth of MADworld’s capabilities and can expand beyond simply defending the artist, instead promoting them to the global stage of NFT dominance. It will be an exciting collaboration to explore sports opportunities in the metaverse.”
The X-Fuera, gearing up for the race of a lifetime
The X-Fuera, a collection of Lorenzo-styled and themed avatars, will be launching Jorge Lorenzo into the metaverse, offering 9,999 X-Fuera riders and 9,999 superbikes ready for MADworld’s growing ecosystem. Owners can fuse a Rider and a SuperBike together by collecting one of the MADserums in drop 2.5 and unlock the playable characters and earn UMAD.
The utility doesn’t stop there with amazing real world experiences involving Jorge Lorenzo himself, memorabilia giveaways, virtual events and much much more. MADworld will bridge the Jorge Lorenzo campaign into its much larger family consisting of many other brands such as BAPE, B.Duck and others.
Key Drop:
Drop 1 – 9,999 X-Fuera Riders
Drop 2 – 9,999 X-Fuera Super Bikes
Drop 2.5 – NEW! MADserums
Drop 3 – MADworld Proprietary Physical to Digital – Genuine Jorge Lorenzo mini helmets paired with MADworld NFTs
The X-Fuera campaign is set to be full of adrenaline, MADreturns, amazing original content and much more. Stay tuned for X-Fuera going live soon.
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Blockchain
Blocks & Headlines: Today in Blockchain (BlackRock, Plume, SEALSQ, Hedera, Deutsche Bank, KuCoin)
Blockchain technology continues to drive innovation across industries, reshaping finance, infrastructure, and philanthropy. Today’s news roundup explores exciting developments in blockchain ETFs, tokenization funding, quantum-resistant chips, public blockchain initiatives, and impactful social projects. Here’s a deep dive into the latest blockchain headlines:
BlackRock ETF Embraces Blockchain with First Muni Bond Purchase
BlackRock’s blockchain-focused ETF has made its first foray into municipal bonds, signaling increased confidence in integrating blockchain technology with traditional finance. The ETF’s strategic investment demonstrates how blockchain can enhance transparency and efficiency in bond markets.
By tokenizing municipal bonds, BlackRock aims to simplify trading and settlement processes while reducing associated costs. This development underscores the growing role of blockchain in transforming financial instruments and fostering greater market accessibility.
Source: Yahoo Finance
Plume Secures Funding for Tokenization Platform
Blockchain fintech company Plume has raised significant funding to advance its tokenization platform. The company’s innovative approach enables businesses to convert real-world assets into digital tokens, streamlining asset management and unlocking liquidity.
Tokenization is rapidly gaining traction as a game-changer in sectors such as real estate, art, and commodities. Plume’s success reflects a broader trend of investment in blockchain solutions that bridge the gap between traditional assets and decentralized technologies.
Source: Fortune
SEALSQ and Hedera Partner for Quantum-Resistant Blockchain Chips
SEALSQ and Hedera have announced a groundbreaking collaboration to develop quantum-resistant chips designed to secure blockchain infrastructure. These advanced chips will provide robust protection against future quantum computing threats, ensuring the integrity of blockchain networks.
As quantum computing capabilities evolve, safeguarding blockchain ecosystems becomes increasingly critical. This partnership highlights the importance of proactive measures in maintaining the resilience and trustworthiness of decentralized systems.
Source: The Quantum Insider
Deutsche Bank’s Public, Permissioned Blockchain Initiative
Deutsche Bank’s Layer 2 blockchain solution is set to go public and operate as a permissioned network, according to its tech partner. This initiative aims to strike a balance between accessibility and security, leveraging blockchain to streamline financial services and enhance operational efficiency.
The decision to adopt a public, permissioned model reflects a growing trend among enterprises seeking to harness the benefits of decentralization while maintaining control over sensitive data. Deutsche Bank’s approach could serve as a blueprint for other financial institutions exploring blockchain adoption.
Source: CoinDesk
KuCoin’s “Light Up Africa” Initiative Brings Hope to Thousands
Cryptocurrency exchange KuCoin has made a significant impact through its “Light Up Africa” donation ceremony in Ghana, benefiting 36,000 children across the continent. The initiative combines blockchain technology with philanthropy to address energy poverty and support education.
By leveraging blockchain for transparency in charitable contributions, KuCoin sets an example of how the crypto industry can drive meaningful social change. The project demonstrates the potential of blockchain to empower communities and foster sustainable development.
Source: PR Newswire
Industry Implications and Key Takeaways
Today’s developments highlight the transformative potential of blockchain across multiple domains:
- Integration with Traditional Finance: BlackRock’s ETF underscores the synergy between blockchain and established financial systems.
- Tokenization Trends: Plume’s funding success reflects the growing demand for digital asset solutions.
- Quantum-Resistant Technologies: SEALSQ and Hedera’s partnership addresses emerging cybersecurity challenges.
- Enterprise Blockchain Adoption: Deutsche Bank’s public, permissioned network showcases the adaptability of blockchain in financial services.
- Social Impact: KuCoin’s philanthropic efforts illustrate blockchain’s capacity to drive positive societal outcomes.
The post Blocks & Headlines: Today in Blockchain (BlackRock, Plume, SEALSQ, Hedera, Deutsche Bank, KuCoin) appeared first on News, Events, Advertising Options.
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