Blockchain
Martha Stewart Announces the Launch of Her First Audio Storytelling NFT Collection Commemorating Thanksgiving Traditions
Aptly dubbed the “Queen of Thanksgiving” by Time Magazine, world renowned business and cultural icon Martha Stewart will launch her second collection of non-fungible tokens (NFTs) on her NFT boutique MarthaFRESHMint.com. This officially licensed, Thanksgiving-themed collection is produced in collaboration with Tokns Commerce, the leading licensee and NFT solutions provider for iconic brands and world-class creators.
Adding to a long list of “Martha Firsts,” Martha Stewart is innovating yet again, producing the first-ever “Storytelling NFT.” This novel NFT format features an audio recording of Martha sharing her earliest Thanksgiving memories and recounting the story of her first, disastrous, Thanksgiving dinner. This humorous account was first published in the debut Thanksgiving edition of Martha Stewart Living magazine. This featured collection will include a signed digital cover from that 1994 Thanksgiving issue, and an audio recording of Martha reading from the very first “Remembering” article included on the last page in Martha Stewart Living, penned by Martha herself.
“Storytelling is a bit of a lost art, so I am thrilled to be bringing it into the world of NFTs just in time for the holidays,” says Martha Stewart. “It was nostalgic for me to re-read my first ‘Remembering’ article from nearly 30 years ago. I enjoyed recounting and recording the story of that first Thanksgiving in my own home, burned turkey and all.”
As an homage to some of the most memorable photographers she has worked with throughout the years, Martha has also curated a collection of 100 unique NFTs that capture the beauty and bounty of this American holiday. Black Friday Shoppers struggling to find new gift ideas, can now purchase gift cards on MarthaFRESHMint.com for the NFT collectors and Martha Stewart fans on your list.
An NFT is a unique and non-interchangeable unit of data that is assigned to a digital item such as photos, videos and audio and minted to the blockchain to authenticate ownership. Blending new technology of the blockchain with modern direct-to-consumer e-commerce practices, Tokns Commerce collaborates with Martha Stewart and Marquee Brands to transform decades of artefacts, photographs and momentous occasions into own-able digital art that celebrates changing seasons, holidays, and other special occasions.
Founder and CEO of Tokns Commerce Jamie Tedford notes; “After selling out her first Halloween NFT collection, Martha has doubled down on the quantity of NFTs while ratcheting up the creativity with this breakthrough “Storytelling NFT” format. Martha.com is at the forefront of the direct-to-consumer movement, so it should come as no surprise that Martha Stewart is leading the charge to make NFT’s more accessible while building deeper connections with buyers and collectors.
Marquee Brands and Tokns Commerce recognise the imperative of sustainable business practices and are committed to offsetting carbon emissions from this project. Tokns works with partners, including sustainability platform Aerial, to counter carbon emissions with a goal of carbon neutrality.
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Blockchain
Blocks & Headlines: Today in Blockchain (BlackRock, Plume, SEALSQ, Hedera, Deutsche Bank, KuCoin)
Blockchain technology continues to drive innovation across industries, reshaping finance, infrastructure, and philanthropy. Today’s news roundup explores exciting developments in blockchain ETFs, tokenization funding, quantum-resistant chips, public blockchain initiatives, and impactful social projects. Here’s a deep dive into the latest blockchain headlines:
BlackRock ETF Embraces Blockchain with First Muni Bond Purchase
BlackRock’s blockchain-focused ETF has made its first foray into municipal bonds, signaling increased confidence in integrating blockchain technology with traditional finance. The ETF’s strategic investment demonstrates how blockchain can enhance transparency and efficiency in bond markets.
By tokenizing municipal bonds, BlackRock aims to simplify trading and settlement processes while reducing associated costs. This development underscores the growing role of blockchain in transforming financial instruments and fostering greater market accessibility.
Source: Yahoo Finance
Plume Secures Funding for Tokenization Platform
Blockchain fintech company Plume has raised significant funding to advance its tokenization platform. The company’s innovative approach enables businesses to convert real-world assets into digital tokens, streamlining asset management and unlocking liquidity.
Tokenization is rapidly gaining traction as a game-changer in sectors such as real estate, art, and commodities. Plume’s success reflects a broader trend of investment in blockchain solutions that bridge the gap between traditional assets and decentralized technologies.
Source: Fortune
SEALSQ and Hedera Partner for Quantum-Resistant Blockchain Chips
SEALSQ and Hedera have announced a groundbreaking collaboration to develop quantum-resistant chips designed to secure blockchain infrastructure. These advanced chips will provide robust protection against future quantum computing threats, ensuring the integrity of blockchain networks.
As quantum computing capabilities evolve, safeguarding blockchain ecosystems becomes increasingly critical. This partnership highlights the importance of proactive measures in maintaining the resilience and trustworthiness of decentralized systems.
Source: The Quantum Insider
Deutsche Bank’s Public, Permissioned Blockchain Initiative
Deutsche Bank’s Layer 2 blockchain solution is set to go public and operate as a permissioned network, according to its tech partner. This initiative aims to strike a balance between accessibility and security, leveraging blockchain to streamline financial services and enhance operational efficiency.
The decision to adopt a public, permissioned model reflects a growing trend among enterprises seeking to harness the benefits of decentralization while maintaining control over sensitive data. Deutsche Bank’s approach could serve as a blueprint for other financial institutions exploring blockchain adoption.
Source: CoinDesk
KuCoin’s “Light Up Africa” Initiative Brings Hope to Thousands
Cryptocurrency exchange KuCoin has made a significant impact through its “Light Up Africa” donation ceremony in Ghana, benefiting 36,000 children across the continent. The initiative combines blockchain technology with philanthropy to address energy poverty and support education.
By leveraging blockchain for transparency in charitable contributions, KuCoin sets an example of how the crypto industry can drive meaningful social change. The project demonstrates the potential of blockchain to empower communities and foster sustainable development.
Source: PR Newswire
Industry Implications and Key Takeaways
Today’s developments highlight the transformative potential of blockchain across multiple domains:
- Integration with Traditional Finance: BlackRock’s ETF underscores the synergy between blockchain and established financial systems.
- Tokenization Trends: Plume’s funding success reflects the growing demand for digital asset solutions.
- Quantum-Resistant Technologies: SEALSQ and Hedera’s partnership addresses emerging cybersecurity challenges.
- Enterprise Blockchain Adoption: Deutsche Bank’s public, permissioned network showcases the adaptability of blockchain in financial services.
- Social Impact: KuCoin’s philanthropic efforts illustrate blockchain’s capacity to drive positive societal outcomes.
The post Blocks & Headlines: Today in Blockchain (BlackRock, Plume, SEALSQ, Hedera, Deutsche Bank, KuCoin) appeared first on News, Events, Advertising Options.
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