Periscope, one of the top fully integrated creative agencies in the nation, is helping PEMCO Insurance pledge its allegiance to the people of the Northwest and their pursuit of life, liberty and doing cool things with a new brand campaign.
This is the first campaign launch in a decade for the NW-based company, which supports a range of consumer insurance needs including auto, home, renters, umbrella and boat insurance and has achieved one of the highest customer retention rates in the industry. The fresh marketing strategy highlights why it matters to have people who understand you in your corner and how PEMCO’s Northwestern brand gives it an advantage over competitors.
“PEMCO cares deeply about relationships, our people’s success, and making a positive difference in our communities. We have an unwavering allegiance to the Northwest,” said MJ Vigil, PEMCO’s Chief People and Brand Officer. “NW people are unique – and we want to celebrate that. Our regional focus is an exciting opportunity; no other insurance company can say they know Northwesterners like we do. We value our Periscope partnership; they have helped bring our strategy and vision to life in an innovative and fun way.”
Campaign elements include a new website, connected TV, digital video, social media and out-of-home (OOH). For this strategic audience, the OOH comes to life through unique placements on messenger bikes, fitness centers, elevators, the walkway to stadiums, movie theatres and a colossal wall in Portland, along with a domination of King Street train station in Seattle.
“From skateboard commuters to entrepreneurs to snowboard addicts, the campaign celebrates the diversity and uniqueness of what it means to be a Northwesterner,” said Periscope Creative Director Ryan Peck. “Best of all, the work shows how PEMCO understands and supports that uniqueness and is the perfect choice to protect it.”
Periscope Creative Director Scott O’Leary added, “I have worked on insurance brands before and PEMCO has such a sincere approach. It is refreshing to collaborate with a company that prioritizes quality and authenticity above all else.”
Adding excitement to the campaign launch is the rapidly growing local population, driven in part, by the expanding presence of tech companies like Amazon and Microsoft. The United States Census Bureau estimates at least 1,000 people per week are moving to Seattle alone.
OKX Proof of Reserves Ranked Highest Quality Among Major Exchanges as 11th Consecutive Monthly Reserves Report is Published
OKX, a leading global Web3 technology company and crypto exchange, has published its industry-best 11th consecutive monthly Proof of Reserves (PoR), showing balances of USD$11.2 billion in primary assets, as its PoR was given the highest quality rating among major exchanges.
OKX’s latest PoR comes days after Castle Island Ventures partner and blockchain and Proof of Reserves expert Nic Carter ranked OKX highest of all major centralized exchanges on its quality of Proof of Reserves. In his ranking, he cited OKX’s credibility, knowledge of leadership, demonstrated commitment to transparency and overall PoR quality as reasons for his positive assessment.
OKX’s PoR covers 22 commonly used digital assets and shows that OKX has maintained a reserve ratio exceeding 100% for 11 consecutive months across all those assets. In addition to BTC, ETH and USDT, the assets included are: USDC, XRP, DOGE, SOL, OKB, APT, DASH, DOT, ELF, EOS, ETC, FIL, LINK, LTC, OKT, PEOPLE, TON, TRX and UNI.
OKX’s current reserve ratios are as follows:
- BTC: 102%
- ETH: 103%
- USDT: 102%
OKX Global Chief Commercial Officer Lennix Lai said: “With our 11th consecutive Proof of Reserves report, we are reaffirming our unwavering commitment to greater transparency and trust within the crypto industry. At OKX, we believe that integrity is the cornerstone of our success, and our PoR stands as a testament to our dedication to safeguarding user assets. As we approach a full calendar year of consecutive PoR releases, we have never been more committed to continuing to raise the bar for transparency in our sector.”
In August, OKX conducted two Twitter surveys to measure the sentiment of the online community with regards to the importance of PoR and transparency. Poll results showed that 84% of respondents say monthly PoR reports are either ‘somewhat important’ or ‘very important‘ and 88% state that transparency is either ‘somewhat important’ or ‘very important’ when choosing which crypto platform to trust.
OKX has seen hundreds of thousands of users engage with its PoR, visit its PoR page and view their self-audits since first launching its PoR page in late 2022. The open-source verification tool allows users to independently verify OKX’s solvency and confirm their assets are backed by OKX reserves while maintaining their privacy.
OKX has published over 210,000 addresses for its PoR program, and will continue to allow the public to view its asset flows.
Users can view the latest PoR report, reserve ratios, and verify OKX’s solvency here.
ACX’s technology to power Indonesia Carbon Exchange
ACX (AirCarbon Exchange), operating its proprietary regulated environmental asset trading platform, is the technology provider for Indonesia’s carbon exchange hosted and operated by the Indonesia Stock Exchange (IDX) after a competitive Request for Proposal process.
Launched on 26th September 2023, with its first carbon trades, Indonesia’s official carbon exchange, IDXCarbon, will play a vital role in reducing Indonesia’s carbon emissions and driving Indonesia’s transition to reach net zero emissions by 2060.
“With ACX support, IDXCarbon has reached a key milestone towards achieving net zero emission in 2060 or sooner. We anticipate a thriving and enduring collaboration with ACX that will continue to drive innovation and success, as the Indonesian carbon market develops.” said Iman Rachman, President Director of IDX.
IDXCarbon has been customised by ACX to meet the country’s unique requirements, as well as aligned with Indonesian institutions, including the National Registry System for Climate Change Control (SRN-PPI). This will ensure the exchange is compliant with Indonesia’s standards and procedures, as well as the requirements recently established by the OJK, the country’s financial services authority. ACX provides a complete end-to-end solution that utilises blockchain technology to ensure the transparency and auditability of all trades transacted on the exchange. With that, the exchange will play a central role and promote transparency, accountability, and efficiency in the Indonesian carbon market.
“We are honoured to be the technology provider for Indonesia’s carbon exchange and to contribute towards the country’s vision of a fair and inclusive carbon ecosystem,” said Thomas McMahon, co-CEO and co-Founder of ACX. “Our end-to-end solution will enable the exchange to provide comprehensive services. This will make it easier for companies to access and participate in the carbon market, ultimately driving down Indonesia’s carbon emissions and contributing to global sustainability efforts.”
Hum Wei Mei, Head of APAC and Global Head of Environmental Products, said: “Indonesia has a critical role to play in international climate action while IDXCarbon is at the heart of ensuring that Indonesia’s carbon market progresses as envisioned. As the technology provider to IDXCarbon, ACX is committed to working closely with IDX to implement a highly customised, iconic and state-of-the-art carbon exchange which will act as critical supporting infrastructure for Indonesia’s long-term plans & interests in emissions trading, carbon markets & climate action.”
With a global footprint covering Asia, the Middle East, Europe, North and South America, ACX has demonstrated itself to be a leading technology provider with a proven track record of designing and implementing carbon trading system worldwide, leveraging the company’s expertise and experience to ensure a robust and reliable platform for trading environmental assets.
Nex News Network Launches World’s First Blockchain-Integrated Web3 and Metaverse News Platform
Nex News Network, the pioneering media organization, is proud to announce the launch of its groundbreaking platform, revolutionizing the way news and media are consumed. This year marks a momentous milestone as Nex News Network becomes the world’s first-ever blockchain integrated, Web3, and Metaverse news and media platform. With a fusion of cutting-edge technology and visionary media strategies, Nex News Network is set to redefine the media landscape.
A New Era in Media Industry: Nex News Network’s Unique Offering
Nex News Network has embarked on an extraordinary journey to bring the future of media to the present. As a trailblazer in the industry, the platform integrates blockchain technology, Web3, and Metaverse, delivering an unparalleled experience to users. This year, Nex News Network establishes itself as the vanguard in news and media, providing a platform that seamlessly connects diverse sources of information, making them accessible from anywhere, on any device.
Innovative Media Revolution
Nex News Network introduces a unique animation concept that transforms the traditional news and media industry. With this innovation, the animation seamlessly integrates with media and news content, sparking a revolutionary shift in how information is consumed. This innovation not only redefines the media industry but also catalyzes a new era of interaction, engagement, and understanding.
Empowering Users and Advertisers
Nex News Network brings a new dimension to user experience by creating an integrated platform that caters to a diverse range of interests and categories. Users can explore validated blockchain content, industry news, directories, event information, technology updates, and more. For advertisers, Nex News Network offers direct access to their target audience, bypassing intermediaries and providing real-time performance data for smarter decision-making.
With its focus on blockchain integration, Web3, and Metaverse, Nex News Network embraces the future of digital content. The Metaverse, an advanced digital realm, complements the platform, creating immersive experiences through augmented reality (AR), virtual reality (VR), and artificial intelligence (AI). Nex News Network pioneers the way for this interconnected digital world, offering users a new dimension of engagement and exploration.
A Call to the Future
Nex News Network is poised to reshape the media industry by introducing blockchain integration, Web3, and Metaverse technology. Through its visionary leadership, dedication to user experience, and commitment to innovation, Nex News Network is laying the foundation for a new era in news and media consumption. As the world’s first blockchain-integrated Web3, and Metaverse news platform, Nex News Network stands ready to redefine the media landscape.
Setting the Stage with NexNews Network – A New Era in Media Consumption and Engagement
NexNews Network pioneers a transformative approach to media consumption, driven by innovation and led by a dedicated team. With a focus on user experience, NexNews Network creates a dynamic space where users can seamlessly access news and media sources from various categories, transcending traditional boundaries.
Visionary Leadership – Founder Aakash Jugraj and the Power of Innovation
Under the visionary leadership of Aakash Jugraj, NexNews Network has positioned itself as a trailblazer in the industry. Backed by the reputable Shivaksh Media Group of Companies, the platform represents a fusion of expertise and innovation that sets a new benchmark for media excellence.
Founder Aakash Jugraj – A Driving Force for Media Innovation
At the helm of NexNews Network is Founder Aakash Jugraj, a visionary entrepreneur with a deep-rooted commitment to revolutionizing the media landscape. His forward-thinking approach has driven the platform’s mission to redefine publication creation, distribution, and consumption using Web3, Blockchain & Metaverse technologies.of Companies.
Aakash Jugraj, the driving force behind NexNews Network, envisions a media ecosystem that champions transparency, authenticity, and user-centric experiences. His vision aligns seamlessly with the ethos of Shivaksh Media Group of Companies, creating a formidable alliance for media innovation.
Continuous Industry Evolution: NexNews Network’s Transformative Role
NexNews Network signifies a departure from traditional media models, offering a continuous industry experience that transcends conventional boundaries. The platform’s transformative capabilities make it a pioneering force in providing a new-age media ecosystem that empowers users with unparalleled access and engagement.
Technology at the Forefront: Nex News Network’s Secure and Transparent Platform
Technologically adept, NexNews Network harnesses the power of blockchain integration, Web3, and Metaverse to ensure the highest level of security, authenticity, and transparency. This technological synergy enables users to engage with news and media content with utmost confidence.
Personalized User Experience – NexNews Network’s Tailored Approach
Through NexNews Network, users will enjoy a distinctly personalized experience. The platform’s integration of blockchain technology ensures that users can consume news and media content that aligns precisely with their interests, fostering deeper engagement and resonance.
Empowering Advertisers: Nex News Network Effective Advertising Platform
Advertisers will benefit from NexNews Network’s innovative approach by accessing a tailored platform that enables direct engagement with their target audience. The blockchain integration ensures a transparent and effective advertising experience, enabling advertisers to refine their strategies based on real-time performance data.
NexNews Network is poised to play a pivotal role in the upcoming election season. With its unique blend of blockchain integration, Web3, and Metaverse, the platform will facilitate informed decision-making by providing accurate and transparent information to voters.
- OKX Proof of Reserves Ranked Highest Quality Among Major Exchanges as 11th Consecutive Monthly Reserves Report is Published
- ACX’s technology to power Indonesia Carbon Exchange
- Bitget’s Smart Portfolio Bot Enables Sophisticated Crypto Trading For Users
- Nex News Network Launches World’s First Blockchain-Integrated Web3 and Metaverse News Platform
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- aelf Sets Up Global Hub in Singapore to Support Web3 Developer Ecosystem Growth
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