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Acorn International Launches Influencer Development Business as part of Pivot from Prior Dominance in Direct-to-Consumer in TV Media to Digital Media

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Acorn International (Acorn) (NYSE: ATV) announced today that it has launched its local Chinese influencer facilitator business, called A-KOL (standing for “Acorn Key Opinion Leader”, with a key opinion leader being equivalent to a social media “influencer” in other parts of the world). A-KOL is initially established to support other parts of Acorn’s broader business, such as Acorn Streaming, which monetizes digital content, and Acorn Products, which houses Acorn’s e-commerce business. A-KOL is distinct from Acorn’s core social media management business since A-KOL actually facilitates the development of local China influencers to optimize their ability to convert Acorn’s content and product sales.

In China, grassroots influencers, known as KOLs, have become a social media and e-commerce phenomenon, and a major part of B2C business activity now in China. Based on research from Frost and Sullivan, China’s internet KOL economy, which refers to all activities relating to the monetization of the KOLs’ influence and impact on their fans, grew at a CAGR of 181.5% from 2013 to 2017 and is expected to continue expanding at a CAGR of 41.8% from 2017 to 2022. Moreover, China’s market for internet KOL facilitators generated revenue of RMB38.8 billion in 2017 and is expected to grow at a CAGR of 38.9% to RMB200.9 billion in 2022. Despite its size, the industry remains nascent, with many KOLs operating independently, or connected to small, unsophisticated KOL facilitation companies.

In line with Acorn International’s business model of combining social media management, content creation and sales of its own as well as third-party brands through e-commerce, various parts of Acorn frequently engage KOLs as part of its business growth. However, through A-KOL, Acorn can now develop its own KOLs to support its business.

“Acorn is bringing the lessons and experience from our prior dominance in direct-to-consumer marketing in TV media in China to direct-to-consumer via digital media. In the digital media and social media space, KOLs represent one of the most relevant and new types of media for conversion to product sales, and we believe they will play an important part in our business going forward,” said Mr. Jacob A. Fisch, CEO and President of Acorn. “This is a dynamic and emerging space in the evolution of digital media marketing in China, with a number of these companies looking to tap the U.S capital markets, demonstrating the appeal of A-KOL as both a standalone business as well as for unlocking greater value from the other business units at Acorn.”

 

SOURCE Acorn International, Inc.

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Crypto Earn: Now Earn 8% p.a. on EOS Deposits

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Crypto Earn: Now Earn 8% p.a. on EOS deposits

 

Crypto.com, the pioneering payments and cryptocurrency platform, announced today that it has added EOS to Crypto Earn, allowing users to enjoy up to 8% p.a. on their deposits.

In addition to having EOS available in Crypto Earn, deposit and withdrawal of EOS is also enabled on the Crypto.com App.

EOS.IO is a free, open-source blockchain software protocol that provides developers and entrepreneurs with a platform on which to build, deploy and run high-performing blockchain applications. It is currently supporting over 260 projects.

Crypto Earn now supports 16 coins including BTC, ETH, LTC, XRP, BNB, TUSD, PAX, USDC, MCO, BAT, LINK, CRO, MKR, DAI, PAXG with the addition of EOS. Interest is paid out weekly in the coin deposited with flexible, 1-month or 3-month terms available. Users earn more by staking at least 500 MCO.

Note: For the U.S. users, both deposit and withdrawal of EOS and Crypto Earn deposit in EOS are initially available in 38 states: AlaskaArizonaArkansasCaliforniaColoradoDelawareFloridaIllinoisIndianaIowaKansasKentuckyMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNorth DakotaOhio, Oklahoma,  PennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVirginiaWest VirginiaWisconsin, and Wyoming.

 

SOURCE Crypto.com

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World’s Largest Blockchain Application Competition ‘Klaytn Horizon’ Winners Announced

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BApp Competition 'Klaytn Horizon' Winners Announced

 

Klaytn, the leading blockchain project led by the South Korean Internet giant Kakao announced the winners for its BApp (Blockchain Application) competition, ‘Klaytn Horizon.’

Klaytn Horizon invited all developers worldwide to build blockchain applications on the Klaytn platform whose mainnet launched this past June. Prioritizing its efforts towards mass blockchain adoption and ecosystem building, Klaytn prospected for competent blockchain projects that can facilitate blockchain experience.

Over 100 projects were submitted by developers across the globe including Korea, U.S., ChinaFranceRussiaSwitzerlandSlovakiaIndiathe Philippines, and many others. Most of the projects are Klaytn-based tools including wallets and exchanges that enhance BApp development and usability. The judges selected 15 award-winning teams that have the most potential to deliver practical service with meaningful values based on user-friendly blockchain experience.

The top five winners of the Klaytn Horizon are as follows:

Exnomy (India & Korea)

Exnomy is a hybrid cryptocurrency exchange that enables a handful of cryptocurrencies tradeable with Klaytn’s token KLAY based on high scalability and competitive gas fee structure. It combines high security with fast transaction speed.

Jetstream (Korea)

Jetstream is a Chrome browser extension wallet that enables the transfer of KLAY and KCT (Klaytn Compatible Tokens) as well as Klaytn-based non-fungible tokens (NFTs). The fees incurred by users can also be delegated to a service provider to ensure an effective user experience.

Klay.exchange (The Philippines & Korea)

Klay.exchange is a decentralized exchange protocol supporting the value transfer of KLAY and KCT. Based on an intuitive swap algorithm, the service allows simple and easy blockchain experience for users.

KUSD Stablecoin (U.S. & Russia)

KUSD is the stablecoin solution that seeks to effectively mitigate the arbitration risk and price volatility by pegging KLAY to US Dollar. KUSD also provides toolkits such as ‘Klaybook’ to facilitate smart contract deployment and ‘Klayfee,’ which enables fee delegation for Klaytn-based BApps.

Odin for Klaytn (Korea)

Odin for Klaytn is a real-time smart contract auditing service that allows developers to easily analyze and review their smart contracts in order to prevent security risk. It also issues immutable audit reports to certify smart contracts that no longer contain security risks or code errors.

The first five teams of Tier 1 will receive $100,000 each, which will be awarded in KLAY, while Tier 2 (the second five teams) and Tier 3 (the third five teams) will receive $50,000 and $30,000 worth of KLAY each.

The winning teams will also be promoted and listed on ‘DApp.com’ and ‘State of the DApps,’ which are also Klaytn’s partners. Over a dozen Klaytn-based BApps are already listed on both DApp.com and State of the Dapps. With the winning BApps to be additionally listed, we can expect to see a richer Klaytn ecosystem.

“We are excited to welcome prospective blockchain services in various industry domains including finance, entertainment, lifestyle, and technology,” said Chase Choi, the Head of Business. “Klaytn is going to provide the winning teams with full support on business and technical sides for successful service operation and mutual growth with us. To foster a healthy blockchain ecosystem, we also excluded gambling services,” he added.

For more information on the 15 winning projects, visit the official Klaytn Horizon webpage at www.klaytnhorizon.com.

 

SOURCE Klaytn

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Assured Asset Management Launches Supply Chain Finance Solution with Shui On Group

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Assured Asset Management Launches Supply Chain Finance Solution with Shui On Group

 

Assured Asset Management (“Assured”), a Hong Kong-based technology-driven asset manager, has launched its Traceable Accounts Payable (“TAP”) platform with the Shui On Group. TAP is a blockchain-based digital payment system backed by approved supplier account receivables and contract payables issued by anchor enterprises. The partnership aims to leverage TAP to illuminate transaction flows deep within Shui On’s construction supply chain.

TAP addresses a crucial pain point for business leaders: the lack of efficient, reliable and transparent methods for SMEs buried within supply chains to access liquidity. TAP leverages blockchain technology to record the transfer of goods and services and provides verifiable records of SME involvement in deep-tier anchor operations that enable access to liquidity regardless of SME size. TAP adds a new capacity for liquidity providers, banks and credit investors to access the yields of SMEs while using the credit profile of anchor enterprises through verifiable and immutable sourcing records.

Assured is partnering with the Shui On Group to integrate Assured’s core competency in financial technology development with Shui On’s Chinese construction supply chain to launch the platform. Together, the two firms aim to release a solution that benefits all stakeholders within Shui On’s supply chain, including Shui On, SME counterparties and financial institutions.

“Technology-enabled supply chain finance for small and medium enterprises is a significant growth opportunity in today’s financial industry,” said Robert Cheung, CEO of Assured Asset Management. “The TAP platform enables end-to-end financing within the entire supply chain using modern technologies to resolve the difficulties of SME credit risk assessment and address the unique financing needs of SMEs. We are delighted that Shui On resonates with the value of TAP and are excited for a great partnership going forward.”

“A robust supply chain is instrumental for Shui On. By creating an immutable audit trail, the TAP platform will benefit SMEs within our supply chain as well as our core business by illuminating transactions deep within our supply chain and reducing the risk of fraud and error,” said Allan Zhang, Executive Director of Shui On. “This partnership will provide a powerful solution to strengthen the overall efficiency and transparency of our construction supply chain. We see great long-term business value in adopting TAP to issue account receivables among our suppliers.”

Assured and Shui On will begin the onboarding process in December 2019 and anticipate opening the TAP platform for liquidity providers in Q1 2020.

 

SOURCE Assured Asset Management Limited

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