Blockchain Press Releases
Analytics leaders highlight potential of generative AI at Mixpanel’s annual EMEA customer forum
Speakers identified a range of use cases from building analytics queries with natural language, to interpreting charts with AI
LONDON, July 6, 2023 /PRNewswire/ — Mixpanel, the event analytics* pioneer, recently hosted its annual EMEA Customer Forum in London, where more than 100 product and analytics leaders from the world’s most exciting digital innovators gathered to exchange ideas, share best practice, and hear from peers that have used event analytics to build outstanding digital products.
A key theme of the forum was the role that generative AI will play in product analytics, with speakers from companies including telecoms giant AT&T, fintech leader Wise, trading platform eToro, video game innovator Superplay and gambling software firm Playtech, touching on the potential of generative AI for analytics.
Rather than having to prepare queries, analytics leaders anticipate being able to chat with AI using natural language to get fast answers from their product data. For example, instead of writing a Structured Query Language (SQL) query to extract specific insights from a dataset, or using more modern and intuitive workflows like Mixpanel, the leaders saw potential in simply asking a question of generative AI linked to their analytics tool, like, “At what stage of the sign up process are we seeing the most drop offs?”. AI chat could be used in this way to create meaningful visual representations of data, such as charts and dashboards, removing the need to build queries manually.
Hazal Muhtar, Head of Global Product Analytics at fintech leader Wise said, “We’re using Mixpanel to better understand what our customers want from their Wise product experience, particularly our newer SME customers. My team guides our colleagues but we put Mixpanel directly in their hands too. In the most effective digital companies, analyzing and interpreting data extends beyond data scientists. I look forward to seeing how generative AI will enable people without a data background to begin asking questions.”
The experts also saw generative AI being used to identify anomalies and blind spots in datasets that may be challenging to detect using manual methods. By identifying emerging anomalies at an early stage, proactive measures can be taken to address them, enabling more efficient and accurate analysis.
“Generative AI has the potential to transform product analytics,” said Natalie Kouzeleas, VP EMEA & LATAM at Mixpanel. “We heard from some of the industry’s foremost practitioners at this year’s customer forum on a range of topics, but generative AI kept on popping up. Those working with customer data to build better product experiences know it can help them do more and empower a greater number of people to ask questions of data that aid decision making.”
Integrating generative AI into analytics tools can make data insights more readily available to all team members, creating an environment where insights become an integral part of more discussions, problem-solving, and decision-making processes. Team members who may previously have been reluctant to attempt data analysis become more comfortable using data, interpreting it, and drawing insights. Indeed many of the speakers explained how they were already making significant progress with Mixpanel’s existing user interface.
Vasileios Papageorgiou, Lead Analyst at gambling software firm Playtech said: “We’re making it possible for hundreds of gambling brands that license our casino, sports, and retail betting games to easily visualise and ask questions of their user data with Mixpanel. For example, pop-up messages can provide valuable information and resources to players, such as reminders to take breaks, set limits on their gambling activity or access self-assessment tools. By integrating these messages into the online gambling experience, brands can help to encourage responsible behavior and reduce the risk of problem gambling.”
Leon Sucharov, Chief Technical Innovation Officer at gambling software giant Playtech said: “We’re making it possible for hundreds of gambling brands that license our casino, sports and retail betting games to easily visualize and ask questions of their user data with Mixpanel. Previously they couldn’t see things from the player’s perspective, now they can easily see what is and isn’t working for users, and make continual improvements.”
Guy Barkat, Product Analytics Leader at trading app eToro added: “Before Mixpanel we used BI and it took weeks to code SQL queries, tabulate the data and eventually publish a dashboard. Now we have 300 Mixpanel users asking questions of our data in minutes or even seconds. We still have BI capabilities but our senior leaders often bypass the process and jump straight to Mixpanel. Adding AI chat into the mix will make it easier, so more conversations and decisions can be grounded in the data.”
Engaging in this shift and taking advantage of new innovations in the coming months will prove essential for businesses wishing to make data insights available to more teams and colleagues.
But Paolo Sabatinelli, Chief Product Officer at Italy’s leading digital property portal, Immobiliare.it, explained that a degree of caution is needed: “I do have reservations about making analytics too easy. We need to ensure there are checks and balances so that people who aren’t experienced at working with data don’t make unintentional mistakes. We know AI isn’t always accurate, so there needs to be a data savvy person in the process, and a way to double check the AI’s work.”
*About Event analytics
Event analytics captures every action (or event) that each user performs within a digital product, like an e-Commerce site or a ride hailing app. This very granular view helps companies understand how different groups of users behave at various points during their experience, to answer questions like: which cohorts of users drop off during sign-up? Using Mixpanel, it’s now also possible to understand the knock-on revenue impact of such customer experience issues.
This approach is much faster than traditional Business Intelligence (BI) tools that require data to be prepared and tabulated. While BI analysis can provide a view of how many customers churned, it doesn’t allow exploration of why users are behaving in certain ways. That’s why event analytics is so crucial for product teams that create and continually improve the world’s most successful digital products.
About Mixpanel
Mixpanel is an event analytics platform that allows anyone to get answers from their customer and revenue data in seconds. It offers powerful real-time charts and visualizations of how people interact with digital products and companies. Regardless of technical expertise, everyone can focus on what’s working, cut what isn’t, and spend more time on their best ideas with Mixpanel. To learn more visit: www.mixpanel.com
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Blockchain
Blocks & Headlines: Today in Blockchain (Ethereum, Quantum Emotions, Pepeto, Zeus Investments, AgileGTM)
Ethereum’s Challenges Highlight the Importance of Blockchain Integrity
Ethereum, once hailed as the undisputed king of smart contract platforms, is facing mounting criticism over scalability issues and increasing centralization concerns. Critics argue that Ethereum’s looming challenges serve as a cautionary tale about the importance of maintaining blockchain integrity in the pursuit of innovation.
The network’s shift to proof-of-stake has introduced debates about validator centralization and network control. As transaction fees remain high and competition from newer blockchains intensifies, Ethereum’s journey underscores the delicate balance between growth and decentralization in the blockchain ecosystem.
Source: Bitcoin Magazine
Quantum Emotions Introduces Revolutionary Quantum Wallet
Quantum Emotions, a pioneering quantum technology firm, has unveiled its groundbreaking quantum wallet designed to provide unprecedented security for blockchain users. Leveraging quantum random number generators, the wallet ensures ultra-secure private key management and protection against emerging quantum threats.
As the blockchain industry prepares for a quantum computing era, innovations like this wallet highlight the need to future-proof digital assets. Quantum Emotions’ solution is a step forward in safeguarding the integrity of blockchain transactions in an increasingly complex technological landscape.
Source: Finance Yahoo
Pepeto Simplifies Cross-Chain Trading for Blockchain Users
Pepeto, a trailblazer in the blockchain space, is revolutionizing cross-chain trading with its user-friendly platform. By simplifying blockchain transfers across different networks, Pepeto addresses a significant pain point for users navigating the complexities of decentralized finance (DeFi).
The platform’s intuitive interface and efficient protocols enable seamless asset transfers while reducing transaction costs and processing times. As interoperability becomes a crucial factor in the blockchain sector, Pepeto’s innovation is set to reshape how users interact with decentralized ecosystems.
Source: Bitcoinist
Zeus Investments Launches Blockchain Research Division
Zeus Investments has announced the launch of its dedicated blockchain research division, aimed at driving innovation and identifying strategic opportunities in the blockchain sector. The division will focus on exploring emerging technologies, evaluating market trends, and fostering partnerships with industry leaders.
By committing resources to blockchain research, Zeus Investments signals its belief in the transformative potential of decentralized technologies. This initiative underscores the growing interest among traditional financial institutions in harnessing blockchain’s disruptive capabilities.
Source: Finance Yahoo
AgileGTM Blockchain Fund Secures $2M in First Close of $10M VC Fund
AgileGTM has achieved a significant milestone by securing $2 million in the first close of its $10 million pan-European blockchain venture capital fund. The fund aims to support early-stage blockchain startups across Europe, focusing on innovative solutions in areas such as DeFi, NFTs, and enterprise applications.
This development highlights the increasing appetite for blockchain investment and the role of venture capital in accelerating the growth of the industry. AgileGTM’s initiative reflects the potential for blockchain to drive economic transformation and innovation across diverse sectors.
Source: Tech.eu
The post Blocks & Headlines: Today in Blockchain (Ethereum, Quantum Emotions, Pepeto, Zeus Investments, AgileGTM) appeared first on News, Events, Advertising Options.
xPortal, the AI-powered DeFi super-app, has acquired Alphalink, a Berlin-based Web3 startup recognized for delivering delightfully simple crypto experiences through its mobile app. The acquisition marks a major milestone in xPortal’s goal to simplify crypto and financial investing.
With over 2.5 million users and a 4.8-star rating from 70K+ app store reviews, xPortal combines crypto, real-world functionality, and AI into a single, user-friendly mobile app.
xPortal launched in 2023 as the wallet for the MultiversX blockchain (prev. Elrond) and quickly expanded into multi-chain territory, integrating Bitcoin, Ethereum, Solana, Polygon and more.
As part of its growth strategy, xPortal is raising capital in an anticipated oversubscribed round while making a full-scale push into AI, expanding into the U.S. and launching a native token to its ecosystem
Active xPortal users will also benefit from lucrative opportunities that will further fuel the ecosystem.
Empowered Leadership
Through the acquisition, xPortal brings seasoned FinTech and crypto innovators Marko Bradic as Co-founder and Chief Product Officer (CPO) and Mohit Tilwani as Co-founder and Chief Technology Officer (CTO) to complement the dream team together with Sergiu Biris, Co-founder and CEO of xPortal.
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Marko Bradic (ex-CEO of Alphalink) previously scaled Trade Republic – the $5B European Robinhood backed by Sequoia – to 4 million users, €180 million in annual revenue, and €35 billion in AUM.
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Mohit Tilwani (ex CTO of Alphalink) brings over a decade of engineering experience to xPortal. Served as the first engineering lead at Trade Republic, he scaled systems to support 8 million customers.
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Sergiu Biris (CEO of xPortal) is a serial entrepreneur with over 20 years of experience. He was the co-founder of LiveRail, a video advertising platform acquired by Facebook (now Meta) in 2014 for $500 million.
“Marko and Mohit’s experience in building and scaling world-class fintech products aligns perfectly with xPortal’s mission to make crypto easy to use and accessible to everyone. Their expertise strengthens our vision of blending crypto and AI with real-world utility. I’m extremely excited about what we’re going to be building together in the years to come.” – Sergiu Biris, Co-founder and CEO of xPortal
Beniamin Mincu, Co-founder and CEO of MultiversX added: “Through the acquisition of Alphalink xPortal is taking a bold step towards the future. One where crypto is merging with AI to deliver the best experiences to everyday users. xPortal started as a core part of MultiversX and, driven by this team of world class founders, is now becoming independent, creating its own story. I believe xPortal is poised to drive global crypto adoption, bringing unparalleled value to its users and the broader Web3 space.”
DeFi to DeFAI: What if your money had Brains?
Leading the paradigm shift from DeFi to DeFAI, xPortal is transforming how users interact with money. Making crypto easy and accessible for everyone, xPortal is building a vertically integrated network of specialized DeFAI agents that work autonomously, simplifying complex user tasks and removing onboarding and engagement friction through seamless chain management.
With features like effortless on-off ramps, cross-chain trading, staking, Web3 dApp integration, and Mastercards for everyday payments, the super-app bridges the gap between crypto and real-world utility.
The post xPortal Acquires Alphalink to Drive Innovation at the Intersection of AI and Crypto appeared first on News, Events, Advertising Options.
Blockchain
Humanity Protocol and Open Campus Partner to Integrate Achievements and Interoperable Credentials for Decentralized Education
Humanity Protocol, the leader in on-chain Proof of Humanity (PoH) and decentralized identity, is thrilled to announce its strategic partnership with Open Campus (EDU), the Web3 education protocol.
This collaboration will redefine digital identity and credentialing for learners, educators, and developers, enabling interoperable, privacy-preserving credentials that can be seamlessly used across decentralized ecosystems.
Humanity Protocol’s Self-Sovereign Identity (SSI) framework and Proof of Humanity (PoH) technology ensure Sybil-resistant, verified human authentication for Web3 applications. Open Campus complements this by empowering users with tools to issue, manage, and utilize education-related credentials through its Open Campus ID and Achievements System.
Together, the two projects aim to unlock a future where identity and educational credentials are secure, interoperable, and privacy-focused.
At the core of this partnership is the integration of Open Campus Achievements and Open Campus ID with Humanity Protocol’s decentralized identity graph. This integration ensures that credentials issued on Open Campus are validated and interoperable, allowing users to showcase their verified educational accomplishments across Web3 platforms.
Key features of the collaboration include:
- Achievement Verification: Open Campus will focus on issuing education-related credentials, such as course completions, certifications, and learning milestones. These Achievements will be authenticated using Humanity Protocol’s verifiable credential (VC) framework, enabling secure and portable credentialing.
- Interoperable Identity: Open Campus ID will integrate with Humanity Protocol’s Proof of Humanity, providing users with privacy-preserving, Sybil-resistant identities. These identities will enable users to leverage their credentials in governance, professional, and educational applications.
The partnership between Humanity Protocol and Open Campus introduces new use cases that benefit learners, educators, and developers. Users can create portable, privacy-preserving portfolios combining Proof of Humanity and verified Open Campus Achievements. These portfolios can be used in professional and academic settings to showcase skills and accomplishments securely.
Learners and educators can leverage their interoperable identities to participate in governance activities on both Humanity Protocol and Open Campus platforms. By tying voting to verified individuals, governance becomes more transparent and fair. dApp developers can build applications that integrate Humanity Protocol’s identity verification with Open Campus’s credentialing, enabling innovations in decentralized education, recruitment, and professional networking.
In addition to technical integration, Humanity Protocol will actively support Open Campus in its ongoing conversations with educational institutions. By providing expertise in decentralized identity and credentialing, Humanity Protocol will help Open Campus establish trust and drive adoption of its Achievements and Open Campus ID among schools, universities, and certification bodies.
This collaboration strengthens the bridge between traditional education systems and the decentralized future. Humanity Protocol’s zkProofers will ensure that all verifications remain privacy-focused. Users will be able to prove their identities and credentials without exposing sensitive personal data, enabling secure and trustworthy interactions in education, governance, and professional contexts. By integrating these privacy-preserving solutions, the partnership ensures that credentials remain both secure and portable across ecosystems.
Terence Kwok, Founder and CEO of Humanity Protocol says: “Our partnership with Open Campus marks a significant milestone in integrating decentralized identity with education. By combining Proof of Humanity with Open Campus Achievements and Open Campus ID, we empower learners and educators to take control of their credentials in a way that is secure, interoperable, and privacy-focused. Humanity Protocol is also proud to support Open Campus in its ongoing conversations with educational institutions, helping to bridge Web3 innovation with traditional education systems.”
Jonah Lau, Head of Open Campus (EDU) and Portfolio Management, Animoca Brand says: “Collaborating with Humanity Protocol enhances the usability and security of Open Campus Achievements and IDs. By integrating with Proof of Humanity, we’re ensuring that learners and educators can seamlessly use their credentials across Web3, paving the way for a more interconnected and equitable decentralized education ecosystem. This partnership positions Open Campus as a leader in Web3 education innovation.”
The post Humanity Protocol and Open Campus Partner to Integrate Achievements and Interoperable Credentials for Decentralized Education appeared first on News, Events, Advertising Options.
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