Blockchain Press Releases
Analytics leaders highlight potential of generative AI at Mixpanel’s annual EMEA customer forum
Speakers identified a range of use cases from building analytics queries with natural language, to interpreting charts with AI
LONDON, July 6, 2023 /PRNewswire/ — Mixpanel, the event analytics* pioneer, recently hosted its annual EMEA Customer Forum in London, where more than 100 product and analytics leaders from the world’s most exciting digital innovators gathered to exchange ideas, share best practice, and hear from peers that have used event analytics to build outstanding digital products.
A key theme of the forum was the role that generative AI will play in product analytics, with speakers from companies including telecoms giant AT&T, fintech leader Wise, trading platform eToro, video game innovator Superplay and gambling software firm Playtech, touching on the potential of generative AI for analytics.
Rather than having to prepare queries, analytics leaders anticipate being able to chat with AI using natural language to get fast answers from their product data. For example, instead of writing a Structured Query Language (SQL) query to extract specific insights from a dataset, or using more modern and intuitive workflows like Mixpanel, the leaders saw potential in simply asking a question of generative AI linked to their analytics tool, like, “At what stage of the sign up process are we seeing the most drop offs?”. AI chat could be used in this way to create meaningful visual representations of data, such as charts and dashboards, removing the need to build queries manually.
Hazal Muhtar, Head of Global Product Analytics at fintech leader Wise said, “We’re using Mixpanel to better understand what our customers want from their Wise product experience, particularly our newer SME customers. My team guides our colleagues but we put Mixpanel directly in their hands too. In the most effective digital companies, analyzing and interpreting data extends beyond data scientists. I look forward to seeing how generative AI will enable people without a data background to begin asking questions.”
The experts also saw generative AI being used to identify anomalies and blind spots in datasets that may be challenging to detect using manual methods. By identifying emerging anomalies at an early stage, proactive measures can be taken to address them, enabling more efficient and accurate analysis.
“Generative AI has the potential to transform product analytics,” said Natalie Kouzeleas, VP EMEA & LATAM at Mixpanel. “We heard from some of the industry’s foremost practitioners at this year’s customer forum on a range of topics, but generative AI kept on popping up. Those working with customer data to build better product experiences know it can help them do more and empower a greater number of people to ask questions of data that aid decision making.”
Integrating generative AI into analytics tools can make data insights more readily available to all team members, creating an environment where insights become an integral part of more discussions, problem-solving, and decision-making processes. Team members who may previously have been reluctant to attempt data analysis become more comfortable using data, interpreting it, and drawing insights. Indeed many of the speakers explained how they were already making significant progress with Mixpanel’s existing user interface.
Vasileios Papageorgiou, Lead Analyst at gambling software firm Playtech said: “We’re making it possible for hundreds of gambling brands that license our casino, sports, and retail betting games to easily visualise and ask questions of their user data with Mixpanel. For example, pop-up messages can provide valuable information and resources to players, such as reminders to take breaks, set limits on their gambling activity or access self-assessment tools. By integrating these messages into the online gambling experience, brands can help to encourage responsible behavior and reduce the risk of problem gambling.”
Leon Sucharov, Chief Technical Innovation Officer at gambling software giant Playtech said: “We’re making it possible for hundreds of gambling brands that license our casino, sports and retail betting games to easily visualize and ask questions of their user data with Mixpanel. Previously they couldn’t see things from the player’s perspective, now they can easily see what is and isn’t working for users, and make continual improvements.”
Guy Barkat, Product Analytics Leader at trading app eToro added: “Before Mixpanel we used BI and it took weeks to code SQL queries, tabulate the data and eventually publish a dashboard. Now we have 300 Mixpanel users asking questions of our data in minutes or even seconds. We still have BI capabilities but our senior leaders often bypass the process and jump straight to Mixpanel. Adding AI chat into the mix will make it easier, so more conversations and decisions can be grounded in the data.”
Engaging in this shift and taking advantage of new innovations in the coming months will prove essential for businesses wishing to make data insights available to more teams and colleagues.
But Paolo Sabatinelli, Chief Product Officer at Italy’s leading digital property portal, Immobiliare.it, explained that a degree of caution is needed: “I do have reservations about making analytics too easy. We need to ensure there are checks and balances so that people who aren’t experienced at working with data don’t make unintentional mistakes. We know AI isn’t always accurate, so there needs to be a data savvy person in the process, and a way to double check the AI’s work.”
*About Event analytics
Event analytics captures every action (or event) that each user performs within a digital product, like an e-Commerce site or a ride hailing app. This very granular view helps companies understand how different groups of users behave at various points during their experience, to answer questions like: which cohorts of users drop off during sign-up? Using Mixpanel, it’s now also possible to understand the knock-on revenue impact of such customer experience issues.
This approach is much faster than traditional Business Intelligence (BI) tools that require data to be prepared and tabulated. While BI analysis can provide a view of how many customers churned, it doesn’t allow exploration of why users are behaving in certain ways. That’s why event analytics is so crucial for product teams that create and continually improve the world’s most successful digital products.
About Mixpanel
Mixpanel is an event analytics platform that allows anyone to get answers from their customer and revenue data in seconds. It offers powerful real-time charts and visualizations of how people interact with digital products and companies. Regardless of technical expertise, everyone can focus on what’s working, cut what isn’t, and spend more time on their best ideas with Mixpanel. To learn more visit: www.mixpanel.com
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Blockchain Press Releases
Compass Mining Scales Texas Operations with 25 MW Bitcoin Mining Facility, Plans Further Expansion
Energizes Over 50 MW in 2024 Across Six States, with 35 MW Coming Online by January 2025
WILMINGTON, Del., Dec. 20, 2024 /PRNewswire/ — Compass Mining (“Compass” or the “Company”), a leading provider of Bitcoin mining hardware, hosting, and operational solutions, proudly announces the addition of a new 25 megawatts (MW) Bitcoin mining facility in Texas to its growing network of North American operations. The facility is already fully built out and will be operational with an initial 5 MW of capacity by year’s end, scaling to 25 MW in early January 2025. Compass also plans to expand the facility’s capacity to 60 MW by Q3 2025.
The new Texas facility will house a mix of relocated machines from Compass’s existing sites, as well as newly deployed units, ensuring continuity for current customers while offering new clients a seamless and turnkey Bitcoin mining experience. By January 2025, new customers purchasing machines through Compass’s platform will have the option to deploy them at the “Texas 6″ site.
“Our new Texas facility represents another milestone in our mission to make bitcoin mining more accessible for everyone,” said Paul Gosker, CEO of Compass Mining. “We bring a wealth of experience from successfully operating at multiple locations across Texas, navigating the unique grid dynamics and leveraging local resources. For this site, we will provide our support and expertise, including assisting our site partner in hiring expert technicians who meet Compass’s high standards. This ensures high uptime and reliability, delivering the quality our customers expect.”
Compass’s strategy combines vertical integration through proprietary facilities, such as the new Iowa 4 site, with partnerships at third-party facilities renowned for high uptime and reliability. This dual approach allows the company to maintain operational flexibility while delivering reliable hosting solutions. The company has energized a total of approximately 50 MW of power capacity across mining facilities in Indiana, Iowa, Ohio, Kentucky, Nebraska, and Texas in 2024, with plans to add another 35 MW by January 2025.
About Compass Mining
Compass Mining is a customer-first company that provides a platform for individuals and businesses to purchase Bitcoin mining hardware, host machines, build and manage mining facilities, and access a range of ancillary services. With a commitment to exceptional customer support and transparency, Compass Mining sets the benchmark for bitcoin mining hosting. Its mission is to make Bitcoin mining accessible to everyone. To learn more about Compass Mining or to start mining today, visit compassmining.io.
Media Contact
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DUBAI, UAE, Dec. 20, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, will be extending the festive fun with lavish virtual gifts for Bybit Card holders. From Dec. 20, 2024 to Jan. 31, 2025, with every swipe of their Bybit Card, users may get a chance to unwrap mystery gift boxes, including 1,000 in USDT and other exciting airdrops from DOGE to BTC—all rewards, no catches.
For each 100 USDT spent in eligible purchases with the Bybit Card, users will receive a lucky draw ticket to redeem a gift box on Bybit. Each gift box promises a crypto reward—from Christmas baubles in DOGE, SOL, ETH, XRP and BTC airdrops, all the way up to the grand prize of 1,000 in USDT. Registration is required and the special Holiday Giveaway ends at the end of Jan. 2025.
For users looking for a convenient way to utilize their crypto assets for daily spendings and debit payments, it is not too late to apply for the Bybit Card. The application and verification process takes minutes, and a virtual card will be issued as soon as the card is approved, enabling seamless digital payment on Apple and Android devices in applicable regions.
“The Bybit Card takes the hassle out of crypto off-ramp for regular users and weaves rewards and benefits into daily spendings. On top of regular cashbacks, we are introducing extra perks as our token of thanks to wrap up an eventful year in crypto,” said Joan Han, Sales and Marketing Director at Bybit.
The Bybit Card made expansive global footprints 2024 as crypto adoption continues to rise in the past year. Trusted and frictionless crypto payment solutions are in demand in various parts of the world, and Bybit is one of the natural habitats of crypto native consumers. Spanning from Buenos Aires to Amsterdam, the Bybit Card community is growing and so are the perks:
- Up to 10% cashback in USDT, BTC and ETH on eligible purchases
- Zero fees for instant virtual card issuance
- Zero annual or hidden fees
- Up to 8% APY
Enjoy this festive season in all its splendor. Eligible Bybit Card holders from all regions are welcome; terms and conditions apply: Bybit Card Holiday Giveaway: Swipe, Spend & Sparkle!
#Bybit / #TheCryptoArk #theBybitCard
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube
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Blockchain Press Releases
Bybit P2P Unlocks 20,000 USDT Prize Pools for Select Users in South Asia and Africa
DUBAI, UAE, Dec. 20, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, will be concluding 2024 with lucky spins all around for eligible users on Bybit P2P. With a chance at two grand bonus pools of 10,000 USDT each, select users in parts of South Asia and Africa stand to make the most of their P2P trades at Bybit.
From now to Dec. 31, 2024, eligible users may create their own P2P trading bonus at Bybit and unlock 100% chance of winning:
- South Asia: Eligible users in South Asia may sign up for the Grand Spin Extravaganza
- Africa: Eligible users may register to enter the P2P Prize Spinner
Successful participants may complete one or more referral, deposit, or trading tasks to earn up to 10 Lucky Draw Tickets. Tasks start at beginner level including a first-time deposit of 10 USDT. With a Ticket, users get to spin the wheel of fortune for a guaranteed airdrop from the 10,000 USDT Prize Pool.
As communities in the Global South start to build and diversify their wealth, millions are in dire need of modernized and inclusive financial infrastructures. The digital asset class offers an alternative for grassroot investors in emerging markets, demonstrating transformative power to shape the future of growth.
Bybit’s peer-to-peer trading platform provides user-friendly and trusted tools for P2P merchants and buyers. Users can compare and execute trades at an optimal price agreed upon by both parties, carried out on Bybit’s ultra smooth trading platform at zero fees. Supporting over 60 fiat currencies and over 300 payment methods, Bybit P2P contributes to democratizing access to the digital economy.
Users who have completed Bybit Identity Verification Level 1 may log in to confirm their eligibility. Terms and conditions apply.
#Bybit / #TheCryptoArk
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube
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