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BetaMars – a Metaverse Project of Human Nature
In 2021, the global metaverse boom had reached its peak as FaceBook was renamed Meta. As a typical case, virtual land has become a new starting point for capital to enter the metaverse world.
According to statistics from Dapp Radar, the total number of virtual land transactions on The Sandbox, Decentraland, Crypto Voxels and Somnium Space exceeded 6,000 from November 22 to 28, reaching $105.8 million in total. In the vast metaverse, virtual land will be an important part in the journey of exploring the metaverse.
BetaMars is a metaverse game themed on “Mars Migration”. It will provide limited virtual land resources of the future world in the game. As the infrastructure of the metaverse, virtual land will be given enormous commercial value. Of course, BetaMars cannot be developed overnight in the ecological construction of metaverse. As the basis of metaverse world, virtual land will also be given significance for its birth besides commercial value, thus leading to a great revolution of human nature.
BetaMars 1.0 – Start Point of the Great Revolution
According to BetaMars, in the early stage of the world, players can choose to be Lords to own land, or Miners in the BetaMars world. No matter what choice players make, they will experience a different life in BetaMars world, where a humanity experiment between Lords and Lords, Miners and Lords, Miners and Miners is going to kick off.
Remember the hottest Squid Game at the beginning of the year? The extremely real social rules and human nature behind the play made people terrified. And such complex human nature in the real world can also be found in the virtual parallel world. Based on the parallel worldview, BeteMars has introduced “greed”, one of the Seven Deadly Sins, as the tone of the game when setting gameplay mechanisms. Moreover, it uses Elonpunk produced from Land NFT as game rewards which interprets human nature.
New Gameplay between Lords and Miners, “Experiment of Humanity” from “Greed”
In BetaMars 1.0, there are two types of identities: Lords and Miners. Players can become Lords by purchasing BetaMars Land NFTs or activate Miners’ jurisdiction by buying and using Ticket NFTs.
If you have studied ancient European history, you may easily understand the basic gameplay logic. Lords correspond to kings of the Greek cities while Miners to common citizens. Kings can manage and expand their own territory and people can also resist incompetent kings. In the trial of gambling and cooperation, it is up to players to choose desperate fighting or rationally benefits distributing.
Each Land NFT corresponds to an Elonpunk pool with a daily limit of 100 working times. Both the Lord and Miners carve up revenues from the Elonpunk pool. The revenues are related to the Exploitation Value set by the Lord. The higher the Exploitation Value, the less revenues divided by Miners.
In order to safeguard the interests of Miners to restrict Lords, BetaMars introduces a dual token model. Revo represents the resistance of Miners. When Miners develop a certain amount of Revo and put it into the Revolution mechanism, a revolution will break out in BetaMars world, resulting in the bombing of the Elonpunk Pool and other damages. Once the Elonpunk Pool is blown up, Lords are unable to obtain revenues from the land as before. Meanwhile, a new land will be auctioned. Gambling between Lords and Miners starts here. More advanced gameplay mechanisms deeply rooted in human nature require players to explore step by step.
In addition, BetaMars also introduces Tax, Rage, and Elonpunk Pool Solidity and other mechanisms to make this laboratory of human nature more interesting. In this human nature test, the system of ecological autonomy will establish spontaneously with the development of the Great Revolution in BetaMars 1.0, and the metaverse commercial territory in later 2.0 will be unveiled.
Light Up and Open Up the Metaverse World
The Great Revolution opens up a new world. BetaMars world is a growing metaverse. In BetaMars 1.0, players jointly build the world’s infrastructure. With more and more Lords and Miners, the BetaMars world map will be lit and a brand-new metaverse world will also start.
BetaMars 2.0 will attach more importance to the commercial value of metaverse land, which can be reflected in building clusters, business district division, and art museum construction. Players can do whatever they want with their land. Landowners can sell or rent the land in the future as we do in reality, while common players can buy works of art in galleries, goods in commercial areas, or participate in concerts and activities in the virtual metaverse world. In this brand-new world, every player will experience a different and wonderful life.
The global storm of the metaverse is approaching. Only those who meet challenges bravely can be tastemakers of the time. The Great Revolution is not only the first step to BetaMars but the infrastructure of the metaverse world. It is said that BetaMars has raised funds from a number of well-known institutions. Will it be a dark horse project on metaverse track in 2022? Let’s wait and see.
Revolutionising Cricket Premier League: Max Sevostianov – COO at Betbazar, shares insights on how AI-Cricket and hyper-local data products are helping Operators engage, convert, and retain players year-round
With the start of the Premier League cricket season in India, what key trends are you seeing in the iGaming industry around this sport?
We’re witnessing explosive demand for faster, more immersive cricket content. Ball-by-ball gaming is really taking off, driven by players who crave real-time action and micro-engagements. This has pushed Operators to double down on mobile-first experiences — speed, accessibility, and UX are everything in this space.
Another standout trend is hyper-localisation. It’s no longer enough to offer cricket content in English — platforms are integrating regional languages, tailoring promotions based on local fandoms, and weaving in fantasy-style formats that resonate deeply with Indian audiences.
Perhaps the biggest shift we’re seeing is strategic: cricket is evolving from a seasonal event to a sustainable, year-round revenue channel. Operators aren’t just riding the IPL wave — they’re building ecosystems around domestic leagues, international fixtures, and even niche formats, ensuring engagement doesn’t drop off after the final.
Do you think the league will trigger a revenue surge for South Asian Operators? What should they focus on to make the most of this opportunity?
Absolutely — the Premier League is essentially Black Friday for cricket in India and the wider South Asian market. It’s the peak of the calendar, where user engagement and volumes skyrocket. But high traffic alone doesn’t guarantee high returns.
To truly capitalize on this opportunity, Operators need robust infrastructure. That means rock-solid uptime, especially during critical moments like the toss or final overs when activity spikes. Fast bet settlements, wide market coverage — from traditional formats to more niche or prop bets — and content that keeps users hooked, like virtuals or eCricket, are all must-haves.
This season, the winners won’t just be those with the most users — they’ll be the ones who can scale seamlessly, automate efficiently, and deliver content that’s as thrilling as the match itself.
What cricket-related products are currently making the biggest impact in the iGaming market?
Three products are really making waves right now.
First, Virtual (AI) and eCricket formats are proving to be game-changers. These always-on experiences keep players engaged even between live matches, maintaining momentum throughout the season and beyond.
Second, high-frequency data feeds are unlocking a new level of interactivity. Instant markets, player props, and ball-by-ball gaming are now the norm, providing users with a dynamic and deeply immersive experience, especially appealing to mobile users who seek fast, responsive gameplay.
Finally, localised and gamified content is crucial. We’re seeing strong traction with fantasy-style elements and UI’s designed specifically for cricket fans. When combined with regional language support and tailored promotions, this kind of personalisation boosts both engagement and long-term retention.
These innovations are driving serious volume — and, more importantly, keeping players coming back.
Betbazar recently launched a new product – AI Cricket. Can you walk us through its key features and what makes it so promising?
AI-Cricket is the latest innovation on Betbazar’s marketplace, and it’s setting a new benchmark for virtual sports. At its core, it delivers 24/7 AI-powered cricket matches with realistic gameplay that mirrors live action — from batting styles to fielding dynamics — all generated by advanced algorithms.
What truly sets AI Cricket apart is its end-to-end automation. Everything from match creation to odds generation is fully automated, allowing Operators to run with minimal overhead and maintain a consistent 8% margin, without the need for manual trading.
On the user side, it’s all about engagement. The product supports fantasy-inspired modes and even customisable avatars, offering a highly immersive experience that feels fresh every time. And because it’s always available, it gives Operators a powerful tool to drive retention, even during downtime in the real-world sports calendar.
So AI-Cricket blends innovation with profitability, making it a standout product for today’s cricket-focused iGaming market.
Сricket coverage in Betbazar’s Live Data Feed is described as unique. How broad is the coverage, and what specific advantages does it offer to operators?
Betbazar’s Live Data Feed offers one of the most comprehensive and operator-friendly cricket solutions in the market today. We’re talking about 15,000+ pre-match and over 9,000 live Cricket & Kabaddi Events, and an additional 10,000+ AI Cricket events each year — a scale that ensures operators can engage users year-round.
But what really sets it apart is the quality behind the quantity. Settlement times for top events are incredibly fast, typically within five minutes after the match, giving players confidence and keeping the gaming process flow smooth.
From a technical perspective, we’ve built it for performance, featuring low-latency updates, a high SLA for reliability, and customisable margins that allow Operators to fine-tune their offerings to suit different markets and risk profiles.
In short, it’s a powerful, high-performance data solution designed to meet the fast-paced demands of modern cricket, enabling operators to stay ahead of the game.
About Betbazar
Betbazar is a B2B worldwide iGaming marketplace which has set a new sales standard, sourcing specialist iGaming products and advising on their role within existing strategies to deliver growth to our partners. The company’s ambition is to build a digital iGaming marketplace that connects creators with operators, accelerating growth through best-in-class products.
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