Blockchain
Aligned Raises $5.8M to Build the First B2B Buyer-Seller Network
With its collaborative workspaces and impending B2B buyer-seller network, the company aims to re-streamline the decades-old sales workflows
Tel Aviv, Israel–(Newsfile Corp. – May 2, 2023) – Aligned, pioneering the first B2B buyer-seller network, has completed a $5.8 million seed round led by Hetz Ventures and NFX, with participation from global strategic sales leaders and angel investors.
Despite the enterprise push towards digitalization, the way buyers and sellers collaborate has remained largely unchanged, still composed of endless email threads, attachments, and links to spreadsheets. The result is a frustrating buying experience with less deals closed. According to Gartner, 77% of B2B buyers say their recent purchase was complex or difficult.
To counter that, Aligned is developing a network to streamline seller-buyer interactions and foster more effective collaboration across all stages of a deal’s life cycle. Aligned aims to bring order to the chaos associated with B2B deal making with online “rooms” for sellers and buyers to collaborate on shared resources, coordinate next steps and timelines, communicate with all stakeholders, and build and sign proposals. Additionally, by analyzing interaction data and intent signals of stakeholders, Aligned generates insights to help sellers make informed decisions, not gut-driven ones.
“B2B buying and selling is a chaotic process involving numerous stakeholders and often months of back and forth, with many blind spots and moving parts to control,” said Gal Aga, CEO and co-founder of Aligned. “These modern times present a game-changing opportunity to make buying and selling more impactful for both sides, even enjoyable. We’re passionate about leading this change to make the B2B buying and selling experience frictionless, collaborative, and streamlined.”
Aligned’s collaborative approach lays the foundation for the first network of B2B buyers and sellers that will enable the creation of publicly available profiles, connecting with prospects, and executing all aspects of a deal directly from within the platform, while benefiting from greater credibility and the network effect.
“Aligned has identified a major gap in the sales tech market that demands a more effective collaborating experience that enables both parties to stay focused on their long-term goals,” said James Currier, General Partner at NFX. “By creating the first and only network for buyers and sellers that’s fully focused on improving the customer journey, Aligned is tapping into the root of B2B sales inefficiency to pioneer the next household name for buyer-seller interactions.”
With thousands of users and hundreds of new companies joining each month, Aligned will use the funds to scale its team to keep up with demand, embed further innovative deal analytics and AI into its platform, and help build out the first professional, global network of B2B sellers and buyers.
About Aligned
Aligned is based in Tel Aviv and was founded in 2021 with the purpose of accelerating and streamlining B2B buyer-seller collaboration. Using its shared online workspaces, Aligned is developing the first network exclusively for B2B buying and selling to foster smoother collaboration, facilitate stronger business relationships, and ease the deal pipeline process.
MarketAcross
Dan Edelstein
[email protected]
To view the source version of this press release, please visit https://www.newsfilecorp.com/release/164355
Blockchain
Switzerland Regulatory Technology Business Report 2024: Market to Surpass $550 Million by 2029, Driven by Collaborative Opportunities and Data Privacy Solutions
Swiss RegTech Market
Following a management buy-out by the management team at TOKO FZE, the business has been rebranded as Scintilla, the revolutionary platform providing on-chain solutions and services to make investments more inclusive, accessible, and efficient. Having been developed within DLA Piper’s Law& innovation portfolio, TOKO – now Scintilla has a fresh brand identity, new leadership, and innovative product offerings. Scintilla is set to reshape the future of finance by enabling businesses to unlock the power of blockchain technology across various asset classes, with DLA Piper remaining as a minority shareholder.
Regulated by Dubai’s Virtual Assets Regulatory Authority (VARA), Scintilla is one of the first digital asset companies to gain full market licenses, marking a significant milestone in the sector’s landscape. Being a regulated entity underscores Scintilla’s commitment to the highest standards of compliance and security while pioneering new solutions for tokenization in the global market.
Innovating Finance Through Tokenization
Scintilla offers a comprehensive suite of tokenization services designed to bring liquidity, transparency, and efficiency to traditional finance sectors. From tokenized financial products, and real estate all the way to new legal funding products, Scintilla’s digital asset solutions enable clients to tokenize assets that were previously inaccessible to investors or illiquid.
Scintilla’s services include:
Advisory Services: The gateway to successful market entry. From initial opportunity assessment to strategic development of game-changing tokenization-based solutions.
Use Case Development: Bringing products to life. From initial POC development and iteration towards MVP all the way through to the full market launch.
Broker/Dealer Services: Creating new markets. Regulated primary market trading, ensuring the highest levels of trust and security within the tokenization space.
Exchange Services: Universal participation. Seamless, secure secondary trading of tokenized assets, with industry-leading technology and compliance standards.
Scintilla is uniquely positioned to capitalize on the confluence of Dubai’s world-leading regulatory environment, cutting-edge technology, and the burgeoning RWA market.
A New Era for Scintilla
The relaunch of Scintilla represents more than just a rebranding—it signifies the company’s growing ambition to lead in the digital asset space. With an expanded team of industry experts, including continuing Board representation from DLA Piper, and a clear strategic vision, Scintilla is set to drive the adoption of tokenization in traditional financial markets.
“Our relaunch marks the beginning of an exciting new chapter for Scintilla and the wider industry. We are committed to pushing the boundaries of what is possible in digital finance while ensuring our solutions are underpinned by strong regulatory compliance,” said Tim Popplewell, CEO of Scintilla. “With our new suite of products and services, we are empowering investors to transform the way they manage and access value.”
Jean-Pierre Douglas-Henry, Managing Director, Sustainability and Resilience, DLA Piper added: “Innovation is a key strand in our business strategy. As our business focuses on developing and nurturing innovations that add significant value to our clients through our Law& innovation program, it is fantastic to see this solution spun out into the thriving digital asset space for the next stage of its growth and development.”
The post DLA Piper’s crypto tokenization engine TOKO relaunches as Scintilla appeared first on HIPTHER Alerts.
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