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Drippy: A New Cannabis Infused Beverage Brand Locks in Strategic Partnership and Investment from UnderCurrent Entertainment with 400M Audience Reach

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Los Angeles, California–(Newsfile Corp. – March 20, 2023) – Drippy Enterprises (“Drippy”, “Drippy Soda” or the “Company”) is excited to announce a strategic alliance and investment from UnderCurrent Entertainment (“UnderCurrent”). This trailblazing partnership is the first in the industry to blend financial capital with remarkable marketing reach, connecting with hundreds of millions of consumers and ushering in a new era of collaboration.


 
Drippy Augmented Reality Filters been opened over 1.2M times on Instagram and WhatsApp
 
To view an enhanced version of this graphic, please visit:
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With offices in both California and New York, UnderCurrent Entertainment serves as a dynamic company that has ventures in talent management, influencer marketing, and music label services. Their extensive talent roster amasses over 400 million followers, with their artists generating over 250 million music streams. Their expert team has a proven track record of high-profile brand collaborations.

“We’re excited to partner with Drippy as an innovator in the canna-beverage industry,” said Aaron Hoffman, Co-Founder of UnderCurrent. “We know that the world they are building around the product will lead to being a force in the space, and we look forward to getting creative with how UnderCurrent can bring value from our company and talent roster.”

Drippy has introduced a revolutionary beverage product line in the California cannabis market, which is rapidly scaling across the entire state. The Company stands out as the first and only cannabis-infused soda to seamlessly combine THC and CBN for an elevated consumer experience. The fast-acting formulation not only hits much faster than the traditional edible, but the team has mastered the technique of masking the cannabis emulsion taste that is found in most beverages and edibles in the market.

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“We are super excited to bring the UnderCurrent team into the world of Drippy,” said Ryan Lassi, Co-Founder of Drippy. “At Drippy we believe music and the broader creator ecosystem is fundamental in driving meaningful connections, and the UnderCurrent roster aligns perfectly with that vision. Art is part of the Drippy DNA and this partnership will be instrumental in driving our brand growth forward.”

Drippy’s sodas are now available for purchase at select cannabis retail locations throughout California. For more information, please visit the company’s website at www.DrinkDrippy.com or find Drippy on Instagram and Twitter @DrinkDrippy.

About Drippy:

Drippy is a Los Angeles-based company that creates cannabis-infused beverages, clothing and accessories. The Company is made of experienced beverage and cannabis industry professionals dedicated to providing consumers with high-quality products and delivering enjoyable ways to consume cannabis.

Creativity and innovation are core values to Drippy. The Company believes that music and art have the power to connect people, and has built a brand to reflect that. By fostering a community of creatives, Drippy creates truly unique and innovative functional products that uplevel any experience.

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Drippy is committed to using cutting-edge technology to stand apart from other cannabis brands. Through the use of immersive and engaging digital experiences – Drippy has already moved into the forefront of cannabis culture. These expressions will grow and evolve as the community expands, giving consumers the tools to empower themselves and express their individuality in the real world and beyond.

Contact Info:

Ryan Lange
[email protected]
Phone 310-341-4893

Drippy Media:

Instagram:
https://instagram.com/DrinkDrippy

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Twitter:
https://twitter.com/DrinkDrippy

Website:
https://drinkdrippy.com

Approved High Resolution Photos:
https://unsplash.com/@drinkdrippy

UnderCurrent Media:

Instagram:
https://www.instagram.com/undercurr.ent/

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Website:
https://undercurrent.net/

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/159016

Newsfile is a customer-focused newswire team that delivers press releases and corporate announcements to the global financial community. Approved by all stock exchanges, Newsfile offers broad access to media, analysts, investors and market participants. With agile services, proactive customer care and affordable pricing; Newsfile makes it easy for companies to tell their story to the audiences they need to reach.

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Bybit Expands bbSOL Yield Opportunities Through Strategic DeFi Partnerships

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This Week in Finance News: 11 Stories You Need to See

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With thousands of press releases published each week, it can be difficult to keep up with everything on PR Newswire. To help finance journalists and consumers stay on top of the week’s most newsworthy and popular releases, here’s a recap of some major stories from the week that shouldn’t be missed.

The list below includes the headline (with a link to the full text) and an excerpt from each story. Click on the press release headlines to access accompanying multimedia assets that are available for download.

  1. Prosperity or catastrophe: #Insurance2040 study reveals four possible futures for the industry
    By 2040, technological innovation driven by customer centricity could pave the way to greater climate resilience and more personalized offerings by the insurance industry. Alternatively, insurance could become a luxury afforded only to the wealthiest few.
  2. Cardinal Health announces two strategic additions to its portfolio
    Cardinal Health will acquire a majority stake in GI Alliance (GIA), the country’s leading gastroenterology (GI) management services organization (MSO), from a combination of GIA physician owners and funds managed by affiliates of Apollo. Cardinal Health will also acquire the Advanced Diabetes Supply Group (ADSG), one of the country’s leading diabetic medical supplies providers, for approximately $1.1 billion in cash.
  3. BlackRock Launches New BUIDL Share Classes Across Multiple Blockchains to Expand Access and Potential of BUIDL Ecosystem
    This initiative represents the next step in the evolution of the tokenization market, by enabling BUIDL to be used within leading blockchain-based financial products and infrastructure across ecosystems.
  4. Primo Brands Corporation Announces Successful Completion of Merger of Primo Water and BlueTriton Brands
    “I believe Primo Brands is positioned to be a leader in the healthy hydration beverage category, thanks to the strength of its iconic, sustainably-sourced brands, its robust operations and extensive North American network, and its responsible operation of numerous springs across the country,” said Dean Metropoulos, Non-Executive Chairman of the Board of Directors of Primo Brands.
  5. Jackson Hewitt Tax Services Expands Workforce, Offering Job Opportunities Nationwide for Upcoming Tax Filing Season
    The week-long event will launch the combined hiring of 18,000 employees to prepare for the upcoming tax filing season. The Jackson Hewitt hiring events are open to the public and include on-site interviews. Qualified candidates could receive a job offer immediately.
  6. PNC Bank to Double Planned Branch Openings to More Than 200 Across Six States This announcement brings the bank’s total investment to approximately $1.5 billion to open more than 200 new branch locations in 12 cities across the U.S. over the next five years, while completing the renovations of 1,400 existing branches during the same time period.
  7. Alchemy Pay Expands Virtual Card Functionality with Google Pay Support The new card BINs added will significantly enhance the capabilities of crypto cards, expanding their support for a broader range of payment scenarios and improving transaction success rates. This advancement is particularly impactful when paired with Google Pay, one of the most popular and widely used digital payment platforms, trusted by millions for its convenience and security.
  8. Finaya Unveils Nationwide Homeownership Platform
    From providing rich and current information about home values and property conditions, to finding helpful repair and remodeling providers, to shopping for and securing the right insurance, the platform simplifies the homeownership process, making it more accessible, convenient and efficient.
  9. GenAI predicted to inspire revenue growth in 76% of businesses, but only 4% qualify as “leaders” in AI and analytics
    Kearney’s report confirms that businesses are not only aware of how big data, AI, and analytics will impact revenue generation and enhance business strategies, but they are investing to stay ahead of the curve, too.
  10. GameAbove Sports Acquires Meaningful Ownership Stake in Brisbane Bullets with NBA Legend George Gervin as Part of Ownership Team
    This move marks a significant milestone for GameAbove Sports, a CapStone Holdings Inc. company, as it expands its influence on international basketball ahead of the Brisbane 2032 Olympics.
  11. Most US shoppers are encountering generative AI while shopping without realizing it
    A survey of 700 online shoppers in the US shows 71% are unaware of having used generative AI while shopping online even though most had recently shopped at retailers currently using it. 41% of customers say they would feel comfortable using a generative AI tool from a brand they trust.

For more news like this, check out all of the latest finance-related releases from PR Newswire.

Do you have a finance press release to distribute? Sign up with PR Newswire to share your story with the audiences who matter most.

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Helping Journalists Stay Up to Date on Industry News

These are just a few of the recent press releases that consumers and the media should know about. To be notified of releases relevant to their coverage area, journalists can set up a custom newsfeed with PR Newswire for Journalists.

Once they’re signed up, reporters, bloggers, and freelancers have access to the following free features:

  • Customization: Users can create customized newsfeeds that will deliver relevant news right to their inbox. Newsfeed results can be targeted by keywords, industry, subject, geography, and more.
  • Photos and Videos: Thousands of multimedia assets are available to download and include in a journalist or blogger’s next story.
  • Subject Matter Experts: Journalists will have access to ProfNet, a database of industry experts to connect with as sources or for quotes in their articles.
  • Related Resources: Our journalist- and blogger-focused blog, Beyond Bylines, features regular media news roundups, writing tips, upcoming events, and more.

The post This Week in Finance News: 11 Stories You Need to See appeared first on .

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Blockchain

Fintech as a Service Market: A Comprehensive Trends Analysis Predicts a USD 1,329.12 Billion by 2032 CAGR: 17.4% | PMR

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