Blockchain
PwC and MContent Announce Their Collaboration with an Experience of the Cineverse to the World
200 high profile guests were invited to a film premiere at the Beach – in the Metaverse
Dubai, United Arab Emirates–(Newsfile Corp. – February 25, 2022) – MContent has announced the arrival of the Cineverse to the world whereby they aspire to bring Cinema to people anywhere, anytime – MContent and their launch was enabled due to a collaboration with PwC Middle East emerging technology teams.
A high-end launch event was attended by notable guests at Palm Jumeirah Dubai where MContent premiered their original co-productions titled “Ripple vs. SEC Saga” and “El Salvador vs. World Bank”. The Cinema premier however was different from the norm as participants were seen glaring at the ocean sitting at a beach wearing their virtual reality (VR) headsets engaged in an immersive Cineverse experience.
Earlier in January 2022, the leading UAE conglomerate, Gargash Group, had announced a major investment in MContent, the world’s first tokenised content ecosystem that aims to revolutionise the global content landscape. Designed to convert content viewers into content owners, the first-of-its-kind platform enables crowd funding of film production and capital-intensive content creators using Cryptocurrency, NFTs and the Cineverse. The platform has already funded 11 prominent film projects across 4 continents, and now, it plans to expedite the decentralised funding deployment in content creation using the parallel Cineverse economy.
Speaking at the event, Umair Masoom, Founder and CEO of MContent, said, “The immersive cinema experience – designed in collaboration with PwC and showcased to our guests today has global scalability and mass adoption capability. By bringing the Cineverse to a global audience, MContent wants to increase funding and screening opportunities for thousands of independent film makers globally. As part of the decentralised ecosystem, MContent is launching the first-of-its-kind, fully monetised content consumption platform, aiming to drive sustainable earnings for content creators and viewers. I would like to thank our Co-Production Partners ‘Insight TV’ and ‘Villain Studios’ from Netherlands, our technical support teams in ‘PwC Middle East and PwC UK’ and our investors including ‘Gargash Group’ and ‘Daman Investments’ for helping us bring the Cineverse to life today.”
Reza Essop, PwC Middle East’s Emerging Technology Leader, believes that, “This is a brilliant example of the region’s movement towards digital transformation and is very much in line with major wider initiatives such as Dubai Vision 2030. MContent has defined a practical application of emerging technology with the convergence of blockchain, NFT and extended reality (XR). We are incredibly proud to have facilitated this effort as well as enabled this vision from concept to reality and to a sustainable commercialised economy that can benefit many as well as lead the way for other out-of-the-box efforts.”
The premier event was attended by GCC business community members, celebrities, film makers, influencers, NFT artists, movers and shakers, blockchain enthusiasts as well as some senior members of the Gargash Group who all became the first to experience the MContent Cineverse at the beach in virtual reality with two distinct original productions.
Also present at the occasion was Dr. Lamees Hamdan, leading Emirati entrepreneur and global opinion leader who recently accepted the position of Chairperson at MContent. On the vision of MContent, Dr. Lamees comments, “I love the disruptive nature of MContent, the ability of helping peoples dream become a reality. Where before there were barriers, and it was almost impossible for a small creator with big dreams to access production, studios and funding, at MContent we are giving the control back to the creators, where all of us are funding our own destiny and that is power. What we are seeing today is a manifestation of this new reality we are creating together.”
The native token of MContent is currently trading at a Market Cap of over $100 million on more than six centralised and decentralised exchanges and the platform plans to fund 100 global projects by the end of 2022.
PwC has implemented and advised organisations across all industries on virtual reality (VR), augmented reality (AR) and blockchain technology, the fundamental components of the metaverse. The firm has also invested in virtual real estate on the metaverse platform The Sandbox and uses virtual world technologies to solve business problems. Jeremy Dalton, Head of Metaverse Technologies for PwC UK, said, “We now have a more immersive way to experience virtual worlds and a transparent way to transact within them. The convergence of VR, AR and blockchain to enable the metaverse concept has created opportunities and challenges for businesses across a number of industries.”
About PwC
At PwC, our purpose is to build trust in society and solve important problems. We’re a network of firms in 156 countries with over 295,000 people who are committed to delivering quality assurance, advisory and tax services. Find out more and tell us what matters to you by visiting us at www.pwc.com.
Established in the Middle East for 40 years, PwC has 22 offices across 12 countries in the region with around 7,000 people. (www.pwc.com/me).
PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. Please see www.pwc.com/structure for further details. © 2022 PwC. All rights reserved
About Gargash
Since 1918, the Gargash Group of Companies has established itself as a leading business conglomerate with a portfolio diversifying into automotive, real estate, investments, financial services and hospitality. Gargash successfully introduced leading global automotive brands into the UAE such as Mercedes-Benz, Alfa Romeo, GAC MOTOR, SIXT Rent a Car in addition to presenting an industrial line of lubricants, construction equipment and power systems. The group’s investment sector operating since 1998 provides financial services and has invested in a diversified portfolio across different industries with a global investment outreach. Gargash’s real estate sector offers its valued clients expert residential, commercial and industrial property management assistance.
For media enquiries please contact:
Somair Rizvi – Chief Operating Officer MContent
[email protected]
Tariq Naseer
[email protected]
PR Partner
ZEXPRWIRE
https://zexprwire.com/
[email protected]
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Blocks & Headlines: Today in Blockchain (BlackRock, Plume, SEALSQ, Hedera, Deutsche Bank, KuCoin)
Blockchain technology continues to drive innovation across industries, reshaping finance, infrastructure, and philanthropy. Today’s news roundup explores exciting developments in blockchain ETFs, tokenization funding, quantum-resistant chips, public blockchain initiatives, and impactful social projects. Here’s a deep dive into the latest blockchain headlines:
BlackRock ETF Embraces Blockchain with First Muni Bond Purchase
BlackRock’s blockchain-focused ETF has made its first foray into municipal bonds, signaling increased confidence in integrating blockchain technology with traditional finance. The ETF’s strategic investment demonstrates how blockchain can enhance transparency and efficiency in bond markets.
By tokenizing municipal bonds, BlackRock aims to simplify trading and settlement processes while reducing associated costs. This development underscores the growing role of blockchain in transforming financial instruments and fostering greater market accessibility.
Source: Yahoo Finance
Plume Secures Funding for Tokenization Platform
Blockchain fintech company Plume has raised significant funding to advance its tokenization platform. The company’s innovative approach enables businesses to convert real-world assets into digital tokens, streamlining asset management and unlocking liquidity.
Tokenization is rapidly gaining traction as a game-changer in sectors such as real estate, art, and commodities. Plume’s success reflects a broader trend of investment in blockchain solutions that bridge the gap between traditional assets and decentralized technologies.
Source: Fortune
SEALSQ and Hedera Partner for Quantum-Resistant Blockchain Chips
SEALSQ and Hedera have announced a groundbreaking collaboration to develop quantum-resistant chips designed to secure blockchain infrastructure. These advanced chips will provide robust protection against future quantum computing threats, ensuring the integrity of blockchain networks.
As quantum computing capabilities evolve, safeguarding blockchain ecosystems becomes increasingly critical. This partnership highlights the importance of proactive measures in maintaining the resilience and trustworthiness of decentralized systems.
Source: The Quantum Insider
Deutsche Bank’s Public, Permissioned Blockchain Initiative
Deutsche Bank’s Layer 2 blockchain solution is set to go public and operate as a permissioned network, according to its tech partner. This initiative aims to strike a balance between accessibility and security, leveraging blockchain to streamline financial services and enhance operational efficiency.
The decision to adopt a public, permissioned model reflects a growing trend among enterprises seeking to harness the benefits of decentralization while maintaining control over sensitive data. Deutsche Bank’s approach could serve as a blueprint for other financial institutions exploring blockchain adoption.
Source: CoinDesk
KuCoin’s “Light Up Africa” Initiative Brings Hope to Thousands
Cryptocurrency exchange KuCoin has made a significant impact through its “Light Up Africa” donation ceremony in Ghana, benefiting 36,000 children across the continent. The initiative combines blockchain technology with philanthropy to address energy poverty and support education.
By leveraging blockchain for transparency in charitable contributions, KuCoin sets an example of how the crypto industry can drive meaningful social change. The project demonstrates the potential of blockchain to empower communities and foster sustainable development.
Source: PR Newswire
Industry Implications and Key Takeaways
Today’s developments highlight the transformative potential of blockchain across multiple domains:
- Integration with Traditional Finance: BlackRock’s ETF underscores the synergy between blockchain and established financial systems.
- Tokenization Trends: Plume’s funding success reflects the growing demand for digital asset solutions.
- Quantum-Resistant Technologies: SEALSQ and Hedera’s partnership addresses emerging cybersecurity challenges.
- Enterprise Blockchain Adoption: Deutsche Bank’s public, permissioned network showcases the adaptability of blockchain in financial services.
- Social Impact: KuCoin’s philanthropic efforts illustrate blockchain’s capacity to drive positive societal outcomes.
The post Blocks & Headlines: Today in Blockchain (BlackRock, Plume, SEALSQ, Hedera, Deutsche Bank, KuCoin) appeared first on News, Events, Advertising Options.
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