Blockchain Press Releases
Aleph Acquires Controlling Equity Interest in Localpayment and Targets $1.4 Trillion Digital Payments Market
Transformative deal combines expanded international payment processing capabilities with Aleph’s 20 years of leading digital marketing expertise, processing $3 Billion in yearly Total Payment Volume (TPV) and delivering an unrivaled offer for customers in emerging and high-growth markets.
MIAMI, Oct. 9, 2024 /PRNewswire/ — Aleph, a leading ecosystem of global digital experts and technology-driven solutions that enables the growth of global digital marketing, today announced the acquisition of a controlling equity interest in Localpayment, a fast growing Payment Service Provider (PSP) in Latin America, transforming the digital landscape by combining first class digital advertising solutions with seamless local payment capabilities, creating a natural network effect. Aleph will be able to leverage its exclusive relationships with top-tier digital platforms such as Amazon, Google, Snapchat, Spotify, TikTok, Uber, and X among others, along with over 26,000+ advertisers, digital native companies and online retailers to rapidly grow its payments solution.
With this acquisition, Aleph is set to further enhance its offering and capabilities. Already driving significant revenue for major digital advertising platforms in 130+ emerging and high-growth markets, Aleph, through Localpayment, will now be able to process billions of dollars in payments for its clients. Aleph is now the sole player in both the digital advertising and fintech ecosystems, with the latter projected to grow to $1.4 Trillion in LATAM by 20281.
Localpayment, now rebranded as Localpayment by Aleph, was founded in 2018 and offers integration via a single API in 17 countries across Latin America supporting pay-in and payout in +640 local payment methods including credit and debit cards, bank transfers, instant and QR code payments, digital wallets, and local Alternative Payment Methods (APMs) such as PIX in Brazil and Oxxo in Mexico. Partnering with industry leaders like PayPal (NASDAQ: PYPL) and Payoneer (NASDAQ: PAYO), Localpayment by Aleph adheres to the highest standards of KYC (Know Your Customer) and compliance protocols.
Aleph’s controlling equity interest in Localpayment unites Digital Advertising with Streamlined Payment Solutions
This acquisition strengthens Aleph’s leadership in connecting digital advertising with streamlined payment solutions across various industries, including streaming, digital media, gig economies, online retail, SaaS, hospitality, travel, financial services, and entertainment. Key figures highlight Aleph’s and Localpayment combined impact: $3+ billion Total Payment Volume (TPV), 60+ top-tier platforms and 26,000+ advertisers, a single API with 640+ payment methods, support for 70+ currencies and presence in 130+ countries.
Unmatched Advantage: Payments + Media Integration
Aleph’s acquisition of Localpayment accelerates the redefinition of how businesses in industries such as streaming, e-commerce and digital media, can operate by offering an integrated approach to payments and media. By enabling clients to manage their payment flows while leveraging digital media, this deal creates significant cost efficiencies and operational savings. Businesses can now optimize their payment processing and digital advertising or inventory in a single streamlined process.
Gaston Taratuta, CEO of Aleph, said: “For nearly two decades, we have focused on bridging the gap between leading ad-tech platforms and advertisers in emerging economies, creating an ecosystem where advertisers meet consumers. Now, we are taking a natural next step by integrating payment processing capabilities. This marks a significant evolution for Aleph, reflecting our belief in the ongoing shift from offline GDP to digital GDP, and driving even greater value creation for our partners and clients. We’re starting in Latin America and plan to roll out operations both organically and via acquisitions in Africa, the Middle East and Asia, where we already have a strong local presence.”
Ezequiel Israel, CEO of Localpayment stated: “We’re thrilled to be part of Aleph’s journey and mission. This deal accelerates our growth and gives us direct access to the global digital platforms, brands and online retailers that Aleph has long been associated with and provides them with a compelling combined offer.”
Localpayment by Aleph will be exhibiting at the leading fintech show Money 20/20 in Las Vegas from October 27-30, 2024.
Press contacts
[email protected]
Adam Bezeczky, Global Communications Manager
Via Hudson Sandler
[email protected] Andrew Leach, Adam Joste-Smith, Hudson Sandler
About Aleph
Aleph is a global network of digital experts and technology driven solutions that enables the growth of the digital ecosystem by operating in +130 countries and +70 offices, connecting over 26,000+ advertisers with over 3 billion consumers.
Through sales partnerships with 60+ leading digital media platforms (including Amazon, Google, Microsoft, Pinterest, Reddit, Snap, Spotify, TikTok, Twitch, Uber, X and. EA among others) Aleph empowers businesses and communities in high potential markets by building and supplying proprietary technologies with localized solutions, offering local teams of industry and platform experts.
Our purpose is to foster economic growth and opportunity for all by making the digital world more accessible.
www.alephholding.com
About Localpayment by Aleph
Localpayment by Aleph is revolutionizing the financial landscape by providing cutting-edge technology to simplify payment services for customers, digital media and content platforms. Unburdened by legacy systems, Localpayment supports pay-in and pay-out with 640+ payment methods across 50+ currencies in over 17+ countries. Evolving with customer needs and market trends on a global scale, Localpayment by Aleph is transforming the digital landscape by combining top-notch digital advertising solutions with seamless local payment capabilities to streamline their operations with one unique partner.
Localpayment by Aleph drives financial inclusion and expands access to underserved populations, accelerating the shift from offline to online GDP on a global scale.
www.localpayment.com
1 Market opportunity represents estimated total digital payments volume in LATAM. The calculation of market opportunity is based on a report prepared by Americas Market Intelligence, LLC.
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Multiversx, the world’s most scalable blockchain network, has
appointed Adam Bates, former CMO of Cardano / IOHK, as its new Chief Marketing Officer (CMO) to take its narrative to a wider global audience.
“MultiversX have created the perfect island, but nobody really knows about it, My role is to be
the tourist board – to atract millions of visitors,” says Adam. “MultiversX can already do 72k tps and accelerate throughput of existing L2 blockchain networks by up to x100. And that is a story that needs to be told.”
Previously, Adam helped make Cardano a top 30 brand that ranked above Bitcoin, BMW and Nestle for brand intimacy,. Other notable career wins include creating the biggest hybrid marketing event in the crypto space, winning Fast Company’s “Top 10 Most Innovative
Companies’ award, featuring Cardano’s CEO Charles Hoskinson, live on Fox News, Yahoo Finance, Bloomberg and in Rolling Stone Magazine, and creating the Cardano 360 news show which grew community audiences 25x in 3 months. All of which helped ADA value increase 20x.
A major proponent of blockchain tech and its everyday merits, Adam added, “Blockchain can and must bring trust to the masses to revolutionize industries like AI, finance, Healthcare, voting, social media and more. Only a limitlessly, scalable blockchain like MultiversX with record-breaking tps, that can also dramatically accelerate throughput for all chains, can do this. This unselfish mission resonated deeply and attracted me to MultiversX.
In addition to blockchain, Adam brings a wealth of brand experience to drive mainstream blockchain adoption, having overseen major marketing campaigns for Fortune 500 companies such as Virgin Airlines, Barclays, Paralympics, Emirates, Lego, Mercedes-Benz. Porsche and Samsung among others Adam was also a Director at the global marketing group BBDO in London for 11 years, working with over 300 offices worldwide, giving him a comprehensive understanding of cross border collaboration.
Beniamin Mincu, CEO of MultiversX, expressed his excitement at Adam’s arrival: “A great idea is only as powerful as its reach. Adam Bates’ proven ability to drive brand recognition and achieve strategic milestones is exactly what we need to showcase our strengths. Hel be instrumental in conveying that were not here to compete–were here to empower the entire blockchain industry with the scalability it needs for mainstream success.
Adam’s appointment marks yet another leap forward in MultiversX’s mission to harness top-tier talent, positioning blockchain as the catalyst for innovation across countless industries.
The post Cardano CMO Adam Bates joins MultiversX as new Chief Marketing Officer appeared first on HIPTHER Alerts.
Blockchain Press Releases
Bybit Welcomes Traders in South Asia with Rewards Including Trending Tokens and More
DUBAI, UAE, Oct. 15, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, introduced new incentives for users in South Asia to onboard the crypto express. From now to Dec. 24, 2024, users and new joiners who successfully complete Bybit’s Identity Verification Level 1 in selected regions are invited to enter the Welcome Fortune Raffle for a chance to get hold of top-of-the-range electronic gadgets and the hottest tokens in the market.
The raffle offers colorful rewards including iPhone 16 (valued at 1,200 USDT), AirPod 4 (valued at 200 USDT), Ledger Nano X (valued at 150 USDT), and the most sought after tokens including ETH, TON, DOT, SUI, WIF, XRP, PEPE, and more.
Users may simply fulfill the registration and verification requirements, register for the event on the official website, and commence their derivatives trading journey with an opportunity to win prizes. Each users will receive lucky draw tickets for the following deposit and trade tasks during the campaign period:
- Deposit $20 more more and trade $200 or more on derivatives; or deposit $50 and trade $500 or more on derivatives to redeem one (1) lucky draw ticket.
- Deposit $100 or more and trade $1,000 or more on derivatives; or deposit $150 and trade $2000 or more on derivatives to redeem two (2) lucky draw tickets.
Eligible deposits include crypto deposit, fiat deposit, One-Click Buy and P2P on the Bybit platform.
“South Asia is home to some of the fastest growing markets in digital assets, thanks to a young and tech-savvy user base. We see enormous potential in the future of crypto adoption and blockchain technology in the region. We are confident more users will see the benefits of Bybit’s comprehensive and intuitive platform, and Bybit is pleased to offer a rewarding start of their crypto journey, ” said Joan Han, Sales and Marketing Director at Bybit.
Read more about how to sign up, deposit and trade for a chance to unlock rewards: Welcome Fortune Raffle.
#Bybit / #TheCryptoArk /
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving over 50 million users. Established in 2018, Bybit provides a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One’s reigning Constructors’ and Drivers’ champions: the Oracle Red Bull Racing team.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For more information, please visit: https://www.bybit.com
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Blockchain Press Releases
HTX and TradingView Forge Strategic Partnership, Ushering in a New Era of Crypto Trading
SINGAPORE, Oct. 15, 2024 /PRNewswire/ — HTX, a leading global digital asset trading platform, is pleased to announce its strategic partnership with TradingView, a renowned financial analysis and trading platform. Through deep integration with TradingView’s Broker feature, the collaboration aims to deliver a more efficient and seamless trading experience for users worldwide.
The partnership allows HTX users to trade cryptocurrencies directly on the TradingView platform, without needing to switch between HTX’s website and app. In just a few clicks, users can easily locate the HTX icon on the TradingView trading panel, log in with their existing accounts and start trading instantly. This innovative feature enhances trading efficiency by offering greater flexibility to cryptocurrency investors, empowering them to execute multiple trading strategies, track market dynamics and place orders in real-time on a single platform.
Since its inception in 2013, HTX, the prominent global crypto exchange, has been committed to providing secure, stable and efficient trading services for users worldwide. With crypto licenses and registrations across Europe, the Americas, Asia and the Middle East, HTX serves over 47 million users. The platform supports more than 700 spot and derivatives trading pairs and provides discounts of up to 25% on trading fees. By trading with HTX, users can enjoy trading fees as low as 0.01%, making it a highly competitive offering in the market.
This strategic partnership between HTX and TradingView marks a pivotal moment for both platforms towards unlocking broader market potential and offering users more diversified investment options. Renowned globally for its expertise in market analysis and trading, TradingView brings a vast user community and extensive market data to the collaboration. Through this integration, HTX will further expand its range of services and elevate the trading experience for cryptocurrency investors.
“We are excited to announce this long-term strategic partnership with TradingView. With TradingView’s Broker feature, HTX users will benefit from a more streamlined and convenient trading experience, while TradingView users will gain access to HTX’s premium services and resources. This collaboration marks a significant step forward in our mission to enhance the trading experience and contribute to the growth of the crypto market.”
HTX’s integrated trading feature is now accessible to users globally via the TradingView platform, offering a streamlined, advanced and innovative trading experience. For more information, please visit HTX’s official profile page on TradingView and embark on an enhanced crypto trading journey.
About HTX
Founded in 2013, HTX has evolved from a virtual asset exchange into a comprehensive ecosystem of blockchain businesses that span digital asset trading, financial derivatives, wallets, research, investments, incubation, and other businesses. As a world-leading gateway to Web3, HTX harbors global capabilities that enable it to provide users with safe and reliable services. Adhering to the growth strategy of “Global Expansion, Thriving Ecosystem, Wealth Effect, Security & Compliance”, HTX is dedicated to providing quality services and values to virtual asset enthusiasts worldwide.
For more information on HTX, please visit the HTX Square, or https://www.htx.com/, and follow X, Telegram, Discord. For further press enquiries, please contact [email protected]
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