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ASSEMBLY, A STAGWELL (STGW) AGENCY, LAUNCHES RETAIL MEDIA DIVISION IN EUROPE

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Scaled connected commerce operations signal a new era of growth and transformation in the region

LONDON, Aug. 15, 2023 /PRNewswire/ — Global media agency Assembly announces the launch of its European Retail Media Division to meet booming retail media demand in the region.

The launch comes with expanded products and capabilities to deliver end-to-end connected commerce solutions that help retail and direct-to-consumer (DTC) brands scale, automate and improve margins at all stages of the consumer journey. The retail media division, led by Ada Wachowska, will start with a team of 25 dedicated practitioners and clients across fast-moving consumer goods (FMCG), luxury, retail, and consumer electronics verticals – brought into Assembly from fellow Stagwell Brand X Performance Network and e-commerce specialist agency Brand New Galaxy. The new division will further scale Assembly’s award-winning global retail media expertise, operated in region across partners like Amazon, Bol.com, Sephora and Douglas.

“Retail Media is the fastest-growing channel for media spend, and client demand for innovation within the retail landscape is at an all-time high,” says Matt Adams, Assembly Europe CEO. “Being able to offer clients an integrated team of specialists who are experts across the European retail media landscape is perfect for clients who want to be able to look across channels, through advanced measurement, and use retail media as a connected part of a consumer journey.”

With a robust retail portfolio and proven track record across the globe, Assembly’s global business works to improve and scale digital performance for retail and DTC brands – boasting return-on-investment (ROI) increases upwards of 30% on same media spend when clients transition from another agency or in-house team to Assembly.

The retail media division launch follows a series of new client wins and leadership hires under Assembly Europe CEO Matt Adams, who joined the agency in March 2023

ABOUT ASSEMBLY
Assembly is the modern global omnichannel media agency, bringing data, talent, and technology together to find the change that fuels growth for the best brands on the planet. Our approach connects big, bold brand stories with integrated, global media capabilities that deliver performance and drive large-scale business growth. Our work is powered by our proprietary, in-house technology solution, STAGE, and led by our global talent base of over 1,600 people around the world. We’re purpose-driven at our core and pioneers in social and environmental impact in the agency world. Assembly is a proud member of Stagwell, the challenger network built to transform marketing. For more information, visit assemblyglobal.com. 

ABOUT STAGWELL BRAND X PERFORMANCE NETWORK
Stagwell’s Brand X Performance Network is a group of leading creative, media, and commerce agencies home to more than 6,000 experts with an expansive global footprint across 60 offices in 20 countries, managing $5 billion in media. The network includes creative agencies GALE, Forsman & Bodenfors, Crispin Porter Bogusky (CP+B), media agencies AssemblyGoodstuff and Grason, B2B specialists Multiview, multi-lingual content agency Locaria, travel and media experts Ink, and commerce experts Brand New Galaxy. The network offers marketers a more dynamic partner for global B2B and B2C connected solutions spanning data, technology, media, and creativity aimed at accelerating business growth for brands worldwide.

PRESS CONTACT:
Jess Santini
[email protected]    

Logo – https://mma.prnewswire.com/media/1963651/Assembly_Logo.jpg 

 

Cision View original content:https://www.prnewswire.co.uk/news-releases/assembly-a-stagwell-stgw-agency-launches-retail-media-division-in-europe-301901286.html

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ZettaBlock announces the addition of blockchain data

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ZettaBlock, a leading provider of blockchain solutions, has recently announced a significant enhancement to its offerings with the addition of blockchain data services. This development marks a strategic move aimed at bolstering ZettaBlock’s capabilities and further solidifying its position in the blockchain industry.

By integrating blockchain data services into its portfolio, ZettaBlock seeks to address the growing demand for comprehensive and reliable data solutions within the blockchain ecosystem. The new offering will enable clients to access a wealth of blockchain data, empowering them to make informed decisions and derive valuable insights from the vast amount of information available on various blockchain networks.

ZettaBlock’s decision to expand its services comes at a time when the importance of blockchain data analytics is increasingly recognized across industries. With blockchain technology continuing to gain traction and adoption worldwide, the ability to effectively harness and analyze blockchain data has become crucial for businesses and organizations seeking to unlock new opportunities and drive innovation.

Through its blockchain data services, ZettaBlock aims to cater to the diverse needs of its clients, providing them with access to real-time and historical data from a wide range of blockchain networks. This includes transaction data, smart contract metrics, network activity, and more, allowing users to gain deeper insights into blockchain transactions and activities.

The addition of blockchain data services represents a significant milestone for ZettaBlock, underscoring the company’s commitment to delivering cutting-edge solutions that meet the evolving needs of the blockchain industry. As businesses increasingly recognize the value of blockchain data in driving decision-making and enhancing operations, ZettaBlock’s comprehensive data services are poised to play a key role in shaping the future of blockchain analytics.

Source: cryptonewsz.com

The post ZettaBlock announces the addition of blockchain data appeared first on HIPTHER Alerts.

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Hong Kong joins global crypto ETF race

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Hong Kong has entered the cryptocurrency ETF market with the debut of its first spot cryptocurrency exchange-traded funds (ETFs) on Tuesday, signaling the city’s ambition to compete with the US in the rapidly growing sector.

The launch, led by the Hong Kong units of three mainland Chinese asset managers — Bosera Asset Management, Harvest Global Investments, and China Asset Management — saw the introduction of two ETFs each tracking bitcoin and ether prices. Bosera’s funds were launched in collaboration with HashKey Capital.

On their debut, the three bitcoin ETFs closed between 1.5% and 1.8% higher, while the ether ETFs experienced slight losses of between 0.5% and 0.8%. Despite this, total trading turnover for all six ETFs, which included trading in US dollars, Hong Kong dollars, and renminbi, reached approximately HK$99.5 million (US$12.7 million). In comparison, US-based funds saw turnover exceeding $4 billion on their first trading day.

The move marks Hong Kong’s commitment to becoming a significant player in the cryptocurrency space, following its announcement in 2022 amid pandemic restrictions and increased Chinese oversight. Joseph Chan, Hong Kong’s under-secretary for financial services and the treasury, emphasized the city’s leading position in Asia’s crypto asset development during the ETF listing ceremony.

Prior to this, CSOP Asset Management had launched Hong Kong’s first bitcoin and ether futures ETFs in late 2022, following the publication of rules for spot ETFs by the Securities and Futures Commission in December.

In January, the US Securities and Exchange Commission approved the country’s first spot bitcoin ETFs, which have since attracted significant assets under management and net inflows. Robert Zhan, director of risk consulting at KPMG China, remains optimistic about the potential of the Hong Kong funds, despite current market sentiments and relatively flat prices of bitcoin and ether leading up to the launch.

The launch of crypto-linked funds by major Chinese asset managers has generated excitement within the industry, despite China’s strict cryptocurrency regulations. Donald Day, COO of Hong Kong-based digital asset exchange VDX, believes the new funds will cater to active investors unable or unwilling to trade during US hours.

Source: ft.com

The post Hong Kong joins global crypto ETF race appeared first on HIPTHER Alerts.

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LBank Labs Announces Strategic Investment in Bedrock to Revolutionize Blockchain Staking

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Crypto News Flash reports that LBank Labs has announced a strategic investment in Bedrock to revolutionize blockchain staking. This partnership signifies a significant step forward in enhancing the efficiency and accessibility of blockchain staking solutions.

LBank Labs’ investment in Bedrock underscores its commitment to driving innovation in the blockchain space and exploring new opportunities to empower users with cutting-edge staking technologies. By leveraging Bedrock’s expertise and solutions, LBank Labs aims to enhance its staking platform and offer users a seamless and rewarding staking experience.

The collaboration between LBank Labs and Bedrock holds promise for unlocking new possibilities in blockchain staking and expanding the adoption of staking services among cryptocurrency enthusiasts. Through joint efforts, both companies aim to address key challenges in the staking ecosystem and drive greater participation in blockchain networks.

Overall, the strategic investment by LBank Labs in Bedrock underscores the growing momentum behind blockchain staking and highlights the industry’s commitment to fostering innovation and advancing the capabilities of decentralized networks. As staking continues to play a crucial role in securing blockchain networks and incentivizing participation, collaborations like this are poised to shape the future of the staking landscape.

Source: crypto-news-flash.com

The post LBank Labs Announces Strategic Investment in Bedrock to Revolutionize Blockchain Staking appeared first on HIPTHER Alerts.

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