Blockchain Press Releases

SK-II UNVEILS “THE SECRET KEY” FILMS

Published

2 years ago

July 28, 2023

THE UNTOLD STORIES OF PITERA™ SKIN TRANSFORMATIONS

Unlock never-told-before stories of well-known PITERA™ lovers and their transformational journey to Crystal Clear Skin*.

TOKYO, July 28, 2023 /PRNewswire/ — Some secrets are meant to be shared, not kept. This World PITERA™ Month, global prestige skincare brand SK-II gives you the keys to unlock the untold stories of well-known PITERA™ lovers’ transformational journey to Crystal Clear Skin* in its latest campaign, “THE SECRET KEY“.

At the heart of SK-II, PITERA™ is a naturally derived skincare ingredient crafted from a proprietary yeast fermentation process that is exclusive to SK-II. PITERA™ Essence is SK-II’s signature and most awarded best-seller globally. Containing over 90% PITERA™, it is nicknamed “Miracle Water” by millions of women from around the world for transforming skin to Crystal Clear Skin*.

Filmed in an authentic, interview style, “THE SECRET KEY” features three original short films starring one of Asia’s biggest names, MINA of global girl group TWICE, up and coming Chinese actress Qiu Tian and the legendary skin transformation story of Shiho Sasaki, one of the Akita women who participated in SK-II’s first-in-the-world longitudinal study from 1999 to 2011 which uncovered discoveries behind skin aging and PITERA™.

The secret of the woman who sees the future: MINA of global girl group TWICE reveals how she paved the way for her future as a K-Pop star and Crystal Clear Skin* at a young age with PITERA™. View MINA’s Secret Key Film: <link>.

The secret of the unstoppable woman: Actress Qiu Tian shares on how using PITERA™ every day since her university days has been transformational for her skin** and life.

The secret of the woman who turned back time: SK-II Akita study participant Shiho Sasaki reveals how her skin appears younger looking***.

“THE SECRET KEY” films will be premiered at the first-ever “SK-II SECRET KEY HOUSE” exhibition in Tokyo on July 28^TH, 2023. Located in STANDBY, BA-TSU ART GALLERY, the ‘SK-II SECRET KEY HOUSE’ will hold SK-II’s best-kept secrets which visitors can unlock by immersing themselves into multi-sensorial impactful artistic installations of PITERA™.

“I started dancing ballet when I was 3 years old. I started using PITERA™ in my early 20s. I was able to become the person who I am today because I didn’t wait.” says MINA “It’s never too early. It’s never too late. I can’t wait for you to watch this film and embark on your own transformational journey to Crystal Clear Skin”

“I’ve always believed that small acts today bring big results tomorrow – whether in life or in skin,” says Qiu Tian. “Ever since my university days, PITERA™ has accompanied me through many life experiences and become integral in consistently transforming my skin to Crystal Clear Skin. I’m excited to reveal the secrets of my journey with everyone.”

“When I joined the Akita Study back in 1999, I felt really lucky to be given this chance of a lifetime to potentially change my skin’s destiny”. says Sasaki, “After continuously using SK-II PITERA™, the shooting of the film was the first time that I found out my skin age** and I was speechless! Now, I want to inspire others to choose their skin destiny and unlock their own transformation to Crystal Clear Skin, just like I have.”

“THE SECRET KEY” builds on SK-II’s growing collection of stories about its iconic PITERA™ and Facial Treatment Essence. Through the years, SK-II has been on a journey to bring to life the stories of PITERA™ and transformation to Crystal Clear Skin in new and meaningful ways for its consumers over generations. This started from authentic celebrity testimonials in its early days to bold challenges with 2017’s “Face The Wild Face the Camera” with National Geographic, 2018’s “Bare Skin Project” with Magnum Photos, an industry-first beauty entertainment web-series with 2019’s “Bare Skin Chat” as well as 2022’s “PITERA™ & Me“, SK-II’s first-ever self-directed film series by its newest Gen Z brand ambassadors. Most recently, SK-II launched the “Late Night Portraits” – a campaign spotlighting Asia’s biggest celebrities putting Facial Treatment Essence to its boldest stress test yet.

“For decades, SK-II’s PITERA™ has transformed the skin of millions of women. Today I’m so excited for you to unlock the secrets of our PITERA™ lovers’ transformational journeys to Crystal Clear Skin” shares Sue Kyung Lee, CEO, Global SK-II. “Skin transformation can take place at any point in your life, and with these films from MINA, Qiu Tian and Shiho Sasaki, we look forward to sharing these stories behind the power of PITERA™ with consumers worldwide, to inspire them to unlock their own transformation with PITERA™, THE SECRET KEY to Crystal Clear Skin.”

Hi-res images can be found at this link.

*With regular use
**For Crystal Clear Skin transformation
**Based on skin measurement from Akita 10 Year Study

About SK-II

For more than 40 years, SK-II has touched the lives of millions of women around the world through skin and life transformation. The fascinating story behind SK-II began with a quest to understand why elderly sake brewers had wrinkled faces, but extraordinarily soft and youthful-looking hands. These hands were in constant contact with the sake fermentation process. It took years of research for scientists to isolate SK-II’s iconic ingredient PITERA™, a naturally-derived skincare ingredient crafted from a proprietary yeast fermentation process exclusive to SK-II. Since then, SK-II with PITERA™ has become a special secret shared by celebrities all over the world such as Haruka Ayase, Tangwei, and MINA of global girl group TWICE. For the latest news and in-depth information, please visit http://www.sk-ii.com.

About PITERA™

Iconic and exclusive to SK-II, PITERA™ is a naturally derived “miracle” skincare ingredient crafted from a proprietary yeast fermentation process that only SK-II owns. Packed with over 50 micro-nutrients – vitamins, amino acids, minerals and organic acids – the unique composition of PITERA™ harnesses the vital force of nature and is one that can’t be achieved artificially or synthetically. PITERA™ resembles skin’s Natural Moisturizing Factors. Skin recognizes and welcomes it, allowing it to be absorbed quickly and deeply^[1]into your skin delivering all goodness^[2].

[1] Within stratum corneum

[2] Over 50 micro-nutrients

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Photo – https://mma.prnewswire.com/media/2164764/SK_II_MINA__5.jpg
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View original content:https://www.prnewswire.co.uk/news-releases/sk-ii-unveils-the-secret-key-films-301888205.html

Blockchain Press Releases

Opportunities in Volatility: Navigate Crypto Market Trends with KuCoin Trading Bots

Published

21 hours ago

March 14, 2025

CISION (PR Newswire)

opportunities-in-volatility:-navigate-crypto-market-trends-with-kucoin-trading-bots

VICTORIA, Seychelles, March 14, 2025 /PRNewswire/ — KuCoin, a global leading cryptocurrency exchange, is excited to announce the release of its latest market trend and trading bot strategies report for March 2025. This detailed production is designed to empower traders by enhancing their understanding of the crypto market and refining their trading techniques.

This new report is set to support both novice and experienced traders by providing them with a detailed historical analysis of Bitcoin’s performance over the past 13 years, diving into the long-term trends and cyclicality of the market, enabling traders to enhance their understanding of the market landscape.

To help everyone to better keep up with the dynamics of the market, the report features a calendar of key events in March that are expected to impact the crypto markets. This report serves as learning materials with the purpose of information sharing, users are welcome to leverage the detailed information provided in the report to personalize their own analysis and develop trading strategies that align with their individual trading habits and risk appetite.

This is a testament to KuCoin’s ongoing commitment to education and excellence in the crypto trading space. New users are also welcomed to join the latest Trading Bot Carnival to stand a chance of getting various types of rewards. Users are encouraged to read through risk warnings before proceeding to investing.

For a full report and access to the educational resources provided by KuCoin, please visit KuCoin Official Website.

About KuCoin

Founded in 2017, KuCoin is one of the pioneering and most globally recognized technology platforms supporting digital economies, built on a robust foundation of cutting-edge blockchain infrastructure, liquidity solutions, and an exceptional user experience. With a connected user base exceeding 40 million worldwide, KuCoin offers comprehensive digital asset solutions across wallets, trading, wealth management, payments, research, ventures, and AI-powered bots.

KuCoin has garnered accolades such as “Best Crypto Apps & Exchanges” by Forbes and has been recognized among the “Top 50 Global Unicorns” by Hurun in 2024. This recognition reflects its commitment to user-centric principles and core values, which include integrity, accountability, collaboration, and a relentless pursuit of excellence. Learn more: https://www.kucoin.com/.

Disclaimer: This content is provided for general informational purposes only, without any representation or warranty of any kind, nor shall it be construed as financial or investment advice. KuCoin shall not be liable for any errors or omissions or any outcomes resulting from the use of this information. Investments in digital assets can be risky. Please carefully evaluate the risks of a product and your risk tolerance based on your own financial circumstances.

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View original content:https://www.prnewswire.co.uk/news-releases/opportunities-in-volatility-navigate-crypto-market-trends-with-kucoin-trading-bots-302401870.html

Blockchain Press Releases

Bybit Introduces Zero Fees on Indices Trading for MT5 Users

Published

22 hours ago

March 14, 2025

CISION (PR Newswire)

bybit-introduces-zero-fees-on-indices-trading-for-mt5-users

DUBAI, UAE, March 14, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, has announced a new perk for MT5 users on Bybit in a zero-fee trading event, Indices Unleashed.

From today until April 12, 2025, Bybit traders can execute transactions on 18 prominent indice pairs without incurring trading fees. The offer applies automatically to derivatives linked to indices including the Dow Jones Index Cash CFD (DJ30), NAS100 Cash (NAS100), Hang Seng Index Cash CFD (HK50), S&P Index Cash CFD (SP500), GER40 Cash (GER40), US SMALL CAP 2000 – CASH (US2000), France 40 Index (FRA40), Nikkei Index Cash CFD (Nikkei225), UK 100 Cash (UK100), EUSTX50 Cash (EU50), ES35 Index Cash (ES35), Hang Seng Tech Index Case CFD (HKTECH), Bovespa Cash CFD (BVSPX), South Africa 40 – CASH (SA40), S&P/ASX 200 Index Cash CFD (SPI200), Singapore 20 Index Cash CFD (SGP20), and the Taiwan RIC Index Cash CFD (TWINDEX), all available on the Bybit Gold & Forex Trading platform.

Bybit Gold & FX Trading marks a significant milestone for Bybit as the first cryptocurrency exchange to achieve seamless MT5 integration. This groundbreaking advancement provides users with access to a diverse range of financial instruments, including forex, gold, and other commodities, alongside traditional crypto offerings. With MT5’s sophisticated charting tools, automated trading capabilities, and intuitive interface, Bybit Gold & FX Trading enhances the trading experience for both seasoned professionals and those new to the markets, setting a new benchmark within the digital asset trading landscape.

“Whatever the market conditions, broader access and powerful, intelligent tools are a trader’s best friend. We’re offering free access to indices trading via MT5 on Bybit for a limited time to allow users to experience the platform and find their trading rhythm in a dynamic market,” said Joan Han, Sales and Marketing Director of Bybit.

To find out more about the event and its terms and conditions, users may visit: Bybit Indices Unleashed – Trade for Free

#Bybit #TheCryptoArk

About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media

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View original content:https://www.prnewswire.co.uk/news-releases/bybit-introduces-zero-fees-on-indices-trading-for-mt5-users-302401749.html

Blockchain Press Releases

MEXC Lists AO (AO), Expanding Support for Decentralized Computing and AI Innovation with a 140,000 USDT Prize Pool

Published

1 day ago

March 14, 2025

CISION (PR Newswire)

mexc-lists-ao-(ao),-expanding-support-for-decentralized-computing-and-ai-innovation-with-a-140,000-usdt-prize-pool

VICTORIA, Seychelles, March 14, 2025 /PRNewswire/ — MEXC, a leading global cryptocurrency trading platform, announces the listing of AO (AO) on both spot and futures markets, scheduled for March 14, 2025, at 06:00 (UTC). To mark the occasion, MEXC is launching an Airdrop+ rewards event with a 140,000 USDT prize pool, providing users with multiple opportunities to engage with AO and explore its potential within the decentralized computing space.

Unleashing AO: MEXC Supports the Future of Decentralized Computing and AI Agents

AO is a decentralized ultra-parallel computing network that expands on-chain computation while ensuring all operations remain verifiable and permanently recorded. Built on Arweave’s permanent storage, AO features an actor-oriented architecture, where modular programs (actors) operate independently, select their own virtual machines (VMs), consensus mechanisms, and payment models, and communicate through a standardized messaging layer. With self-triggering execution and autonomous agent capabilities, AO enables efficient DeFi strategies, automated DEX trading, and AI-driven applications, unlocking a new era of decentralized computing.

By listing AO, MEXC reinforces its commitment to supporting cutting-edge innovations at the intersection of AI, blockchain infrastructure, and decentralized computing. As demand for on-chain processing and AI-powered applications grows, MEXC provides AO with critical market access, deep liquidity, and an engaged global user base to accelerate its adoption and utility. Beyond just a listing, MEXC plays a crucial role in fostering the adoption and development of innovative blockchain projects across AI and DePIN. With a strong trading community, strategic marketing initiatives, and a track record of launching high-potential assets, MEXC provides projects like AO with the tools to gain visibility and traction within the crypto ecosystem. Through this listing, MEXC continues to connect users with the latest blockchain advancements, ensuring accessibility to next-generation decentralized infrastructure.

Celebrate AO’s Listing with a 140,000 USDT Prize Pool

MEXC, known for quickly listing trending tokens, expands its offerings with AO (AO). The AO/USDT trading market officially launched in the Innovation Zone on March 14, 2025, at 06:00 (UTC), followed by the introduction of the AO USDT perpetual futures at 06:10 (UTC), offering adjustable leverage from 1x to 50x with both cross and isolated margin modes.

To celebrate the listing of AO (AO) on MEXC Spot and Futures, MEXC is launching a series of exclusive events from March 13, 2025, at 12:00 (UTC) – March 23, 2025, at 10:00 (UTC), giving both new and existing users the opportunity to earn USDT bonuses and other rewards while engaging with the AO ecosystem.

Event 1: Deposit to Share 72,000 USDT (New User Exclusive)

New users who trade AO spot (≥ $100) or futures (≥ $500) can earn a 30 USDT bonus, with a total of 72,000 USDT up for grabs.

Event 2: Futures Challenge — Trade to Share 50,000 USDT in Futures Bonuses (Open to All Users)

Each user can receive up to 5,000 USDT in Futures bonuses.

Event 3: Invite New Users & Share 18,000 USDT (Open to All Users)
Event 4: Spread the Word and Win Rewards

Your Easiest Way to Trending Tokens

MEXC aims to become the go-to platform offering the widest range of valuable crypto assets. The platform has grown its user base to 34 million by offering a diverse selection of tokens, high-frequency airdrops, competitive fees, and comprehensive liquidity. In 2024, MEXC launched a total of 2,376 new tokens, including 1,716 initial listings and 605 memecoins, with total airdrop rewards exceeding $136 million.

About MEXC

Founded in 2018, MEXC is committed to being “Your Easiest Way to Crypto”. Serving over 34 million users across 170+ countries, MEXC is known for its broad selection of trending tokens, frequent airdrop opportunities, and low trading fees. Our user-friendly platform is designed to support both new traders and experienced investors, offering secure and efficient access to digital assets. MEXC prioritizes simplicity and innovation, making crypto trading more accessible and rewarding.

MEXC Official Website｜ X ｜ Telegram ｜How to Sign Up on MEXC

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