Connect with us
MARE BALTICUM Gaming & TECH Summit 2024

Blockchain Press Releases

EX.CO Unveils Monetization-First Online Video Platform (OVP) for Publishers Worldwide

Published

on

ex.co-unveils-monetization-first-online-video-platform-(ovp)-for-publishers-worldwide

The award-winning, AI video technology now features all advanced video management capabilities publishers need to run their entire online video strategy

NEW YORK, July 26, 2023 /PRNewswire/ — EX.CO – The Experience Company, the world’s leading publisher-first video technology platform empowering publishers to own their video content and monetization strategies, today announced the official launch of its full online video platform (OVP) for global publishers. EX.CO’s video technology platform now includes everything a digital publisher needs to execute a successful video strategy on 100% of their digital pages–without license fees or upfront costs–including an advanced, monetization-forward yield engine that earns 2X the revenue as legacy OVPs.

Powered by a proprietary ad server and an AI-based yield engine that prioritizes the publisher in every auction, EX.CO allows publishers to earn meaningful revenue at scale without sacrificing user experience. The platform includes real-time pricing and identity solutions for improved cookieless revenue. AI-driven contextual video recommendations were also added to the mix this past March. Now launching its full OVP, EX.CO is extremely well positioned to support publishers looking to replace their legacy OVPs with technology that delivers higher revenue via more sophisticated yield algorithms and without hefty upfront fees. Additionally, the new platform reduces the complexity of the integration process by connecting to the publisher’s existing workflow, and introducing video content capabilities that reduce the reliance on manual video upload.

“In the past year, we’ve heard from many publishers and media groups that they want to consolidate their video solutions in accordance with supply path optimization efforts, and work with one partner that can deliver a great video experience on the page without compromising high revenue,” said Tom Pachys, co-founder and CEO at EX.CO. “EX.CO’s platform offers all of this to publishers and is the only 100% supply-side video solution that offers self-serve capabilities and gives publishers full control.”

The new OVP now gives publishers full access to video management, video player UI, content libraries, custom players and player behavior, dynamic playlist curation and custom deployment, live feed creation, as well as video hosting, storing, transcoding, indexing, and streaming. The platform also delivers access to detailed video performance analytics and revenue, data APIs for automation, and seamless integration of a publisher’s chosen content management system (CMS).

For more information about EX.CO and its all-in-one video technology platform, visit ex.co.

About EX.CO
We’re EX.CO, the world’s leading publisher-first video technology platform empowering publishers to own their video strategy for maximum yield. Our AI-based solutions for video management, video monetization, content automation, and video recommendation are trusted by some of the largest publishers globally including The Arena Group, CBSi, Hearst, Nasdaq, Time, and VICE Media. Founded in 2012 and headquartered in New York City with employees located around the world, EX.CO is backed by The Walt Disney Company, Saban Ventures, Viola Group, 83North, and Firstime Ventures. For more information, visit ex.co.

Media Contact:

Tammy Blythe Goodman
EX.CO
[email protected]

Logo – https://mma.prnewswire.com/media/1029715/EX_CO_Logo.jpg

View original content:https://www.prnewswire.co.uk/news-releases/exco-unveils-monetization-first-online-video-platform-ovp-for-publishers-worldwide-301885952.html

Continue Reading

Blockchain

North Korean hackers target crypto firms with ‘Durian’ malware, Kaspersky confirms

Published

on

north-korean-hackers-target-crypto-firms-with-‘durian’-malware,-kaspersky-confirms

North Korean hackers have once again targeted cryptocurrency firms, this time using a sophisticated malware known as Durian, according to cybersecurity experts at Kaspersky. This latest revelation underscores the ongoing threat posed by cybercriminals to the cryptocurrency industry and highlights the need for robust security measures to protect against such attacks.

Durian, named after the pungent tropical fruit, is a highly advanced malware strain believed to have been developed by the Lazarus Group, a notorious hacking collective with ties to North Korea. The malware is designed to infiltrate the networks of cryptocurrency exchanges and steal sensitive information, including user credentials, private keys, and other valuable data.

Kaspersky researchers have identified multiple instances of Durian being deployed in targeted attacks against cryptocurrency firms in recent months. The malware is typically spread via phishing emails containing malicious attachments or links to fake websites designed to trick victims into downloading and installing the malware on their systems.

Once installed, Durian operates covertly, using a variety of techniques to evade detection and maintain persistence within the victim’s network. It can intercept and exfiltrate sensitive data, log keystrokes, and even take screenshots of the victim’s desktop, allowing hackers to gain unauthorized access to cryptocurrency wallets and other valuable assets.

The use of Durian by North Korean hackers represents a significant escalation in cyber threats against the cryptocurrency industry. The Lazarus Group, believed to be behind the malware, has a long history of targeting cryptocurrency exchanges and financial institutions with sophisticated cyberattacks aimed at stealing funds and sensitive information.

To mitigate the risk of falling victim to such attacks, cryptocurrency firms are advised to implement robust cybersecurity measures, including multi-factor authentication, encryption, network segmentation, and regular security audits. Additionally, users should exercise caution when opening email attachments or clicking on links, especially if they appear suspicious or unsolicited.

By remaining vigilant and implementing proactive security measures, cryptocurrency firms can better protect themselves and their customers against the growing threat posed by cybercriminals and state-sponsored hackers.

Source: crypto.news

The post North Korean hackers target crypto firms with ‘Durian’ malware, Kaspersky confirms appeared first on HIPTHER Alerts.

Continue Reading

Blockchain

El Salvador launches transparent Bitcoin investment data platform

Published

on

el-salvador-launches-transparent-bitcoin-investment-data-platform

El Salvador has taken a significant step in its journey towards embracing Bitcoin by launching a transparent data platform for tracking investments in the cryptocurrency. This move underscores the country’s commitment to promoting transparency and accountability in its adoption of digital currencies.

The new platform, developed by the government of El Salvador in collaboration with various partners, provides real-time information on Bitcoin transactions, investments, and other relevant data. By offering greater visibility into the use of Bitcoin within the country, the platform aims to enhance trust and confidence among investors and stakeholders.

One of the key features of the platform is its ability to provide detailed insights into government-held Bitcoin reserves, allowing users to track the flow of funds and monitor the performance of the cryptocurrency in real-time. This level of transparency is expected to promote greater accountability and foster a more favorable environment for Bitcoin adoption in El Salvador.

In addition to tracking government-held Bitcoin reserves, the platform also offers information on private sector investments in Bitcoin, including data on transactions, wallet balances, and trading volumes. This comprehensive approach to data transparency is designed to provide investors with the information they need to make informed decisions about their involvement in the Bitcoin market.

The launch of the transparent Bitcoin investment data platform represents a significant milestone in El Salvador’s efforts to leverage digital currencies for economic growth and financial inclusion. By providing greater visibility into Bitcoin transactions and investments, the platform aims to create a more transparent and accountable financial ecosystem that benefits both investors and the broader economy.

Source: crypto.news

The post El Salvador launches transparent Bitcoin investment data platform appeared first on HIPTHER Alerts.

Continue Reading

Blockchain

Robert Kiyosaki Advocates Bitcoin Amid Impending BRICS Crypto Launch

Published

on

robert-kiyosaki-advocates-bitcoin-amid-impending-brics-crypto-launch

Renowned financial educator and author Robert Kiyosaki has thrown his weight behind Bitcoin, emphasizing its significance in the face of the impending launch of cryptocurrencies by the BRICS nations.

Kiyosaki, best known for his book “Rich Dad Poor Dad,” took to social media to advocate for Bitcoin as a hedge against what he perceives as an impending financial crisis. He believes that Bitcoin’s decentralized nature makes it a reliable store of value compared to traditional fiat currencies, especially amidst the uncertainty surrounding global financial markets.

His endorsement of Bitcoin comes at a time when the BRICS nations (Brazil, Russia, India, China, and South Africa) are reportedly exploring the possibility of launching their own cryptocurrencies. While the specifics of these plans remain unclear, Kiyosaki sees Bitcoin as a superior alternative, citing its limited supply and resistance to government control.

Kiyosaki’s support for Bitcoin is not new, as he has previously voiced his bullish stance on the cryptocurrency, often advocating for its adoption as a hedge against inflation and economic instability.

His latest remarks underline the growing interest in Bitcoin as a viable investment option, particularly among prominent figures in the financial world. As the BRICS nations continue to explore the potential of cryptocurrencies, Kiyosaki’s endorsement of Bitcoin adds further momentum to its status as a preferred asset for investors seeking to diversify their portfolios and safeguard against economic uncertainties.

Source: coingape.com

The post Robert Kiyosaki Advocates Bitcoin Amid Impending BRICS Crypto Launch appeared first on HIPTHER Alerts.

Continue Reading
Advertisement
Advertisement

Latest News

Recent Listings

  • Global Payout, Inc.

    Since the Company’s inception in 2009, Global Payout, Inc. has been a leading provider of compreh...

  • MTrac Tech Corp.

    MTrac Tech Corporation, a Nevada Corporation, is a privately held, wholly owned subsidiary of Glo...

  • Net1

    Net1 is a leading provider of transaction processing services, financial inclusion products ...

  • uBUCK Technologies SEZC

    Based in Georgetown, Cayman Islands, uBUCK Tech is a fintech enterprise that specializes in digit...

  • LiteLink Technologies Inc.

      LiteLink is a major player in developing world-class enterprise platforms that utilize ar...

  • Good Gamer Corp.

      Good Gamer Corp. is a privately-held technology company focusing on gamers and streamers....

  • BitPay

      Founded in 2011, BitPay pioneered blockchain payment processing with the mission of trans...

  • About Net1

      Net1 is a leading provider of transaction processing services, financial inclusion produc...

  • Blockchain Foundry Inc.

    Headquartered in Toronto, Canada, Blockchain Foundry (CSE:BCFN)(FWB:8BF)(OTC:BLFDF) is a global b...

  • Sixgill

    Sixgill provides a full suite of universal data automation and authenticity products and services...

Trending on TBE