Blockchain Press Releases
AdTheorent Awarded Frost & Sullivan’s 2023 North American Product Leadership Award for Its Groundbreaking Audience Targeting Solutions
AdTheorent is an industry-leading company that delivers customized machine learning and powerful data science advertising solutions to global enterprises.
SAN ANTONIO, July 25, 2023 /PRNewswire/ — Frost & Sullivan recently researched the digital advertising industry and, based on its findings, recognizes AdTheorent (Nasdaq: ADTH), with the 2023 North American Product Leadership Award. AdTheorent is a disruptive machine learning (ML) platform for cross-channel advertising that offers predictive targeting to drive advertiser outcomes and maximize return on investment (ROI). AdTheorent is the only seven-time recipient of this recognition since Frost & Sullivan began its Best Practices Award Recognition in 2001.
AdTheorent developed the first machine learning-based demand-side platform (DSP) to offer statistics-based targeting that streamlines the user experience (UX) and dramatically increases customers’ chances of success. The company’s innovative ML-DSP leverages ML and artificial intelligence (AI) algorithms to target each client’s unique audience and deliver highly personalized advertising campaigns, harnessing data-driven predictive analytics to drive successful business outcomes. The company’s machine learning engine analyzes vast amounts of data (reflecting a vast and impressive investment in programmatic data augmentation, curation, and normalization) and forecasts the likelihood of ad engagement and conversion at the individual ad impression and campaign KPI level. Leveraging ML, AdTheorent predicts and scores the probability of a successful outcome; highly integrated feedback loops tied to campaign outcomes train ML models in real-time, making them smarter iteratively, and building a constant improvement cycle allowing AdTheorent to ensure that each ad will reach target users at the right time.
With a customer-centric approach and a corporate culture that revolves around purpose-driven innovation, AdTheorent stays ahead of the curve while meeting customers’ ever-evolving needs. This pioneering strategic vision has led AdTheorent to generate superior solutions that enable its clients to have outstanding capabilities in their advertising campaigns.
“Backed by its 11+ years of industry-leading expertise, the company’s solutions advance digital advertising one step further than competing solutions. Unlike the alternatives, AdTheorent’s open-ended system is data agnostic and does not rely on user profiles, user IDs or cookie pools,” said Alaa Saayed, Senior Program Director at Frost & Sullivan.
AdTheorent continuously evolves and enhances its existing portfolio to ensure optimal performance. For example, the company launched a groundbreaking new audience targeting solution built using AdTheorent’s audience builder, ABi™, and a health-specific product, AdTheorent’s Health Audience Builder, or HABi™. ABi and HABi facilitate the development of algorithms that are designed to ensure that ads are served only to users who belong to a desired customer-specified audience and are most likely to take a desired campaign action.
The AdTheorent team uses ABi and HABi to build and activate audiences for managed service customers. In the third quarter, customers will be able to utilize ABi or HABi to build AdTheorent Predictive audiences within AdTheorent’s self-service platform. Using these platforms, customers can automate their preferences and targets using transparent and highly reliable data sources. Without utilizing cookies, IDs, or personally identifiable information, ABi and HABi deliver superior audience quality and KPI performance. Recently, the company was certified by an industry third party for its Predictive Audiences, providing independent verification of data quality. To earn this validation AdTheorent submitted to an independent data audit, demonstrating that AdTheorent Predictive Audiences maintain the highest standards of data quality, privacy, and transparency.
AdTheorent is strongly committed to keeping its customers’ privacy protected. The company’s ad targeting is not dependent on third-party data licenses, cookies, device identifiers, or unified or individualized identifiers. As a result, AdTheorent does not store any sensitive or personal data, which is advantageous for regulated industries, such as banking, finance, and healthcare.
AdTheorent’s next innovation is its Health DSP, launching for self-service users in the third quarter of 2023, which the company has referred to as its most ambitious product launch to date, and the industry’s most advanced privacy-forward health marketing research and patient targeting solution.
“AdTheorent’s distinctive approach to digital advertising prioritizes privacy concerns and has high-quality design, reliability, and quality as its central pillars. Its privacy-forward strategy and capacity to deliver sophisticated business outcomes for advertisers distinguish the company from competitors,” noted Valentina Barcia, Best Practices Analyst at Frost & Sullivan.
Each year, Frost & Sullivan presents this award to the company that has developed a product with innovative features and functionality that is gaining rapid market acceptance. The award recognizes the quality of the solution and the customer value enhancements it enables.
Frost & Sullivan Best Practices Awards recognize companies in various regional and global markets for demonstrating outstanding achievement and superior performance in leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analyses, and extensive secondary research to identify best practices in the industry.
About Frost & Sullivan
For six decades, Frost & Sullivan has been world-renowned for its role in helping investors, corporate leaders, and governments navigate economic changes and identify disruptive technologies, Mega Trends, new business models, and companies to action, resulting in a continuous flow of growth opportunities to drive future success. Contact us: Start the discussion.
About AdTheorent
AdTheorent (Nasdaq: ADTH) uses advanced machine learning technology and privacy-forward solutions to deliver impactful advertising campaigns for marketers. AdTheorent’s machine learning-powered media buying platform powers its predictive targeting, predictive audiences, geo-intelligence, audience extension solutions and in-house creative capability, Studio AT. Leveraging only non-sensitive data and focused on the predictive value of machine learning models, AdTheorent’s product suite and flexible transaction models allow advertisers to identify the most qualified potential consumers coupled with the optimal creative experience to deliver superior results, measured by each advertiser’s real-world business goals.
AdTheorent is consistently recognized with numerous technology, product, growth and workplace awards. Additionally, AdTheorent is the only seven-time recipient of Frost & Sullivan’s “Digital Advertising Leadership Award.” AdTheorent is headquartered in New York, with fourteen offices across the United States and Canada. For more information, visit adtheorent.com.
Contact:
Ashley Weinkauf
P: 210-844-2505
E: [email protected]
Melanie Berger. AdTheorent
P: 850-567-0082
E: [email protected]
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SINGAPORE, March 19, 2025 /PRNewswire/ — AB DAO has officially announced a strategic partnership with Alpha Technology Group Limited (Nasdaq: ATGL). The two companies will integrate their respective strengths to drive the innovative application and adoption of artificial intelligence (AI) and blockchain technology across supply chain management, enterprise operations, and the Internet of Things (IoT).
Alpha Technology Group Limited (ATGL), listed on the Nasdaq in 2023, specializes in AI technology development. Its AI-powered enterprise resource planning (ERP) systems provide intelligent automation solutions, significantly enhancing corporate management efficiency.
AB DAO, a leading AI-driven blockchain infrastructure provider, has designed the AB IoT network specifically to integrate blockchain and IoT technologies. It has already developed mature prototype products, including blockchain-powered smart energy meters, self-service payment kiosks, access control systems, and secure storage solutions, demonstrating strong market potential across various industries.
With complementary strengths in both technology and market positioning, this partnership will focus on advancing AI and blockchain integration in logistics, supply chain, and enterprise management. By delivering more efficient and secure industry solutions, AB DAO and ATGL aim to accelerate innovation and achieve mutual success.
(Alpha Technology Group Limited Official Website: www.atgl.io)
AB DAO Ecosystem Continues to Expand
With the Hotcoin listing, users can now trade $AB on the following exchanges:
Bitget (bitget.com)
HTX (htx.com)
MEXC (mexc.com)
BingX (bingx.com)
BitMart (bitmart.com)
Lbank (lbank.com)
Hotcoin (hotcoin.com)
UEEx(ueex.com)
4E (eeee.com)
Coming Soon
Biconomy (biconomy.com)
AB will continue listing on more exchanges, expanding its ecosystem use cases and accelerating worldwide adoption.
AB DAO’s Goal: 100 Million $AB Holders
Stay Updated with AB DAO
Official Website: https://ab.org
Telegram Global Community: https://t.me/Newtonproject
Telegram Chinese Community: http://t.me/ABgonglian
Telegram English Channel: https://t.me/AB202528
X (Twitter): https://x.com/ABDAO_Global
Discord: https://discord.gg/BSbgK6J
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Blockchain Press Releases
MEXC Dominates Token Listings with Highest Success Rate and Speed – TokenInsight Report
VICTORIA, Seychelles, March 19, 2025 /PRNewswire/ — MEXC, a global cryptocurrency exchange, has reaffirmed its leadership in token listings, surpassing competitors in speed, volume, and market positioning, according to the latest TokenInsight Crypto Exchange report. Covering the period from November 1, 2024, to February 15, 2025, the report provides key insights into how centralized exchanges (CEXs) adapt to shifting market narratives during the latest bull run and how these changes influence their listing strategies.
Key Takeaways
- MEXC ranked first in spot listings, with 461 new tokens added.
- The report recognized MEXC as a “Trend Capturer,” citing the strong performance of its early-listed tokens.
- MEXC led in the conversion success rate (82.46%) for memecoin listings.
- The exchange listed TRUMP just 2 hours and 20 minutes after its initial on-chain liquidity injection—far ahead of competitors.
- MEXC was among the first exchanges to list major trend-driven tokens, including PNUT, CHILLGUY, AIXBT, BIO, RIFSOL, TRUMP, and VINE.
MEXC Leads in Token Listings and Market Agility
Over the past three months, MEXC has listed 461 new spot trading pairs—1.5 times more than Gate.io and 4.5 times more than Bitget—demonstrating its superior ability to capture market momentum. The exchange has maintained a consistent two-week listing cycle, ensuring that traders gain early access to promising assets before they reach mainstream markets.
This agility is particularly evident in key industry trends, as MEXC has emerged as the first major exchange to list tokens tied to the four dominant narratives of the current market: Meme, DeSci, AI Agent, and Celebrity Tokens.
A Leader in Early Listings
The TokenInsight report recognizes MEXC as a “Trend Capturer” for positioning its traders ahead of major market moves. By listing tokens early in their lifecycle, the exchange enables traders to capitalize on rapid growth opportunities.
For example, CHILLGUY was listed when its market cap was below $150 million and surged to $600 million within just ten days. MEXC’s reputation for early-market foresight has been reinforced by its rapid listing of high-performing tokens, including PNUT, CHILLGUY, AIXBT, BIO, RIFSOL, TRUMP, and VINE. Many of these tokens experienced significant price surges post-listing.
A standout case is TRUMP, which MEXC listed on January 18 at 03:20 UTC, just 2 hours and 20 minutes after its initial on-chain liquidity injection—well ahead of other exchanges, which didn’t follow until after 10:00 UTC. This ultra-fast turnaround underscores MEXC’s sharp market responsiveness, allowing traders to access high-momentum tokens before broader adoption.
Quality in On-Chain Listings
Unlike platforms that focus solely on token volume, MEXC takes a selective approach, prioritizing high-potential on-chain assets. TokenInsight’s data reveals that MEXC’s 82.46% conversion rate from on-chain listings to its primary spot market far surpasses Gate.io’s 11.76%, highlighting its ability to identify sustainable projects.
Largest Market Share and Top 5 CEX Ranking
With its ability to identify and list emerging trends faster than competitors, MEXC continues to solidify its position among top-tier exchanges. Beyond leading in new listings, CoinDesk data confirms that MEXC captured the largest market share among centralized exchanges in February 2025 and secured a top-five ranking based on overall market share.
The full report is available on TokenInsight’s official website.
About MEXC
Founded in 2018, MEXC is dedicated to being “Your Easiest Way to Crypto.” Known for its extensive selection of trending tokens, airdrop opportunities, and low fees, MEXC serves over 34 million users across 170+ countries. With a focus on accessibility and efficiency, our advanced trading platform appeals to both new traders and seasoned investors alike. MEXC provides a seamless, secure, and rewarding gateway to the world of digital assets.
For more information, visit: MEXC Website | X | Telegram | How to Sign Up on MEXC
About TokenInsight
TokenInsight is a leading research and data analytics firm focused on the cryptocurrency and blockchain industry. Through detailed market reports and data-driven insights, TokenInsight provides actionable intelligence to investors, exchanges, and industry participants.
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Blockchain Press Releases
HTX Research Analysis: Bittensor’s dTAO Upgrade Redefines Decentralized AI Infrastructure
SINGAPORE, March 19, 2025 /PRNewswire/ — HTX Research, the research arm of HTX Group, has released an in-depth report titled, “dTAO and the Evolution of Bittensor: Reshaping Decentralized AI with Market-Driven Incentives.”. The evolution of artificial intelligence has transitioned from foundational model development to the refinement and optimization of existing systems, a trend exemplified by industry leaders such as DeepSeek and OpenAI. This analysis examines how Bittensor’s Dynamic TAO (dTAO) upgrade addresses inherent challenges within decentralized AI, positioning the network as a pioneering force in this emerging sector.
Bittensor’s Architecture: Foundation for a Decentralized AI Ecosystem
Bittensor’s architecture is structured around three core components: the Subtensor blockchain, a Polkadot parachain with EVM compatibility; 64 specialized subnets; and a governance-focused Root Subnet. The network employs a dual-key security system, Coldkey-Hotkey, and a subnet UID framework to facilitate secure and open participation for miners and validators. At the core of its operational model is the Yuma Consensus (YC), a dynamic incentive mechanism that diverges from traditional static reward systems. YC assesses validators’ weight vectors, derived from historical performance and stake, to distribute TAO rewards every 12 seconds, establishing a self-regulating “stake → weight → reward” loop. This mechanism aligns contributions with incentives while mitigating malicious activities through continuous adjustments.
The dTAO Upgrade: Market-Driven Resource Allocation
The dTAO upgrade, implemented on February 13, 2025, introduces liquidity pools for subnet tokens, fundamentally altering Bittensor’s economic framework. Key innovations include:
- Subnet Token Liquidity Pools: Each subnet’s dTAO tokens are paired with TAO in automated market-maker pools, enabling price discovery driven by supply-demand dynamics.
- Emission Rebalancing: 50% of new subnet emissions are injected into liquidity pools, incentivizing long-term participation.
- Validator-as-VC Dynamics: Validators now act as venture capitalists, strategically staking TAO into high-potential subnets to maximize returns.
This upgrade addresses previous systemic limitations, such as validator centralization, resource redundancy, and misaligned incentives. By linking subnet rewards to market performance, dTAO fosters competition, encouraging the development of specialized AI solutions, ranging from multimodal content detection to decentralized search engines.
Ecosystem Impact: Emergence of High-Performance Subnets
The implementation of dTAO has led to the emergence of high-performing subnets, operating within a self-reinforcing feedback loop where increasing token prices attract greater TAO emissions, subsequently drawing more users and validators. Examples include:
- Chutes: A CLI toolkit for deploying decentralized apps, Chutes’ subnet token surged rapidly, driven by its integration with Bittensor’s Subnets 19 and 56.
- Multi Modality (Subnet 4): Focused on AI-generated content detection, this subnet leverages balanced validator-miner challenges to ensure model accuracy.
However, projects like Kaito highlight potential pitfalls, demonstrating that technical proficiency alone does not guarantee success without robust integration with core product utility.
Despite the advancements introduced by dTAO, HTX Research also identifies ongoing challenges, including the lack of real-world demand drivers for TAO rewards, the potential for resource redundancy among overlapping subnets, and persistent validator centralization. To ensure sustained growth, HTX Research emphasizes the necessity for on-chain verifiability, standardized subnet performance benchmarking systems, and the integration of subnet token utility, such as governance or service access, to reduce speculative trading.
Bittensor’s dTAO upgrade signifies a transition from centralized governance to market-driven incentives. While challenges remain, the network’s architecture and economic model provide a solid foundation for decentralized AI innovation. As subnet tokens evolve into tools with tangible utility, Bittensor is positioned to redefine collaborative and competitive dynamics within AI ecosystems.
HTX Research remains committed to providing comprehensive analyses of these developments, offering actionable insights into the intersection of AI and blockchain technology. For the complete report, please visit Here.
About HTX Research:
HTX Research is the dedicated research arm of HTX Group, responsible for conducting in-depth analyses, producing comprehensive reports, and delivering expert evaluations across a broad spectrum of topics, including cryptocurrency, blockchain technology, and emerging market trends. Committed to providing data-driven insights and strategic foresight, HTX Research plays a pivotal role in shaping industry perspectives and supporting informed decision-making within the digital asset space. Through rigorous research methodologies and cutting-edge analytics, HTX Research remains at the forefront of innovation, driving thought leadership and fostering a deeper understanding of evolving market dynamics.
Contact: [email protected]
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