Blockchain Press Releases
Sojern Acquires VenueLytics to Bolster its Platform for the Hospitality Industry
SAN FRANCISCO, July 11, 2023 /PRNewswire/ — Sojern, the leading travel marketing platform, today announced the acquisition of VenueLytics, the hospitality industry’s most integrated guest experience platform serving independent hotels, resorts, chains and casinos. Sojern will incorporate VenueLytics’ capabilities as an extension of the Sojern Travel Marketing Platform.
Sojern has long been a direct bookings driver for hotels—providing comprehensive digital advertising solutions that help travel marketers find, attract and convert new travelers, re-activate existing guests to build loyalty, and maximize net revenue per available room (RevPAR). This acquisition expands Sojern’s Travel Marketing Platform to engage across the entire guest journey with VenueLytics’ cutting-edge technology that includes an Artificial Intelligence (AI)-powered virtual concierge, real-time guest feedback and digital reputation management tools, and a guest marketing suite for email and text promotions. VenueLytics’ solutions help marketing, operations, and front-desk teams better serve their guests with less resources required, drive incremental revenue, and maximize profit. With these additional features, Sojern can now help marketers find, attract, convert and engage travelers throughout their journey.
“This is an exciting step forward for our customers as we can empower hoteliers beyond advertising alone, expanding our offerings to be a true end-to-end marketing platform,” said Mark Rabe, CEO of Sojern. “We are dedicated to providing the travel industry with innovative solutions that leverage data, AI and technology to drive results. VenueLytics’ expertise in analyzing, unifying and activating data from various hotel management and marketing systems will allow Sojern to deepen our relationships in hospitality. This addition helps us to advance toward becoming the #1 travel marketing platform.”
One of VenueLytics key customers is Grupo Posadas, the largest hotel company in Mexico with over 180 resorts and hotels. Posadas Director of Quality, Standards and Innovation, Leslie Gomez, commented, “By using VenueLytics AI Concierge throughout the guest journey, Posadas has increased Ancillary Revenue with more than 53K requests over the last 9 months. Our guests satisfaction improved more than 19 percentage points (pp) in NPS (Net Promoter Score) from the guests who had contact with our digital concierge experience.”
By extending its platform with VenueLytics, Sojern can now support hotel marketers with an all-in-one platform that drives guests directly to a property, enables upsell mid-stay, remarketing post-stay, and builds long term loyalty. In addition to the multichannel offerings of Sojern, VenueLytics provides the ability to engage customers in an expanded multichannel network that includes SMS, Email, WiFi, WhatsApp, Facebook Messenger, ChatBot, Alexa, Google Home and other social media and third party apps. This allows Sojern to expand into generative AI with cutting edge tools to drive and optimize booking value for hotels.
VenueLytics Co-Founder and CEO Baskar Manivannan commented, “We have partnered with Sojern for more than a year, and joining forces will strengthen our customer base and reputation while enabling us to offer the hospitality and travel industry a wider and timely range of solutions. With AI, data analytics and personalized multichannel guest engagement at the backbone of what we do, we have a shared vision to empower hotels around the world to drive profitability, and truly elevate guest experience and satisfaction.”
Last month, Sojern announced the latest version of its Sojern Travel Marketing Platform with enhanced AI powered audiences. With this acquisition, it further demonstrates the company’s rigor and success at integrating new technology and scaling it globally. Terms of the deal were not disclosed, but Sojern has reported previously that it is profitable, has driven more than $10 billion in global travel bookings, and serves over 10,000 customers annually around the world leveraging its long-standing AI capabilities.
The acquisition will deepen Sojern’s hotel expertise in North America where VenueLytics has been focused. VenueLytics will now be able to support the global hospitality industry as an extension of the Sojern Travel Marketing Platform. To learn more about how this acquisition can benefit your travel marketing campaigns, please visit Sojern’s website.
About Sojern
Sojern is a leading digital marketing platform built for travel marketers. Powered by artificial intelligence and traveler intent data, Sojern provides multichannel marketing solutions to drive direct demand. More than 10,000 hotels, attractions, tourism boards, and travel marketers rely on Sojern annually to engage and convert travelers around the world.
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PANAMA CITY, March 15, 2025 /PRNewswire/ — BingX, a global leading cryptocurrency exchange, is excited to announce its participation as a Gold Sponsor at the 5th edition of Next Block Expo (NBX), scheduled for March 19-20, 2025, at Multikino Złote Tarasy in Warsaw, Poland. As one of Europe’s premier Web3 events, NBX 2025 is expected to attract over 2,000 attendees, making it a key platform for blockchain innovation and collaboration.
NBX serves as a dynamic hub for industry leaders, startups, investors, and developers, fostering knowledge-sharing and networking opportunities to drive the future of blockchain. As a firm advocate for Web3 advancements, BingX will showcase its ongoing commitment to innovation through an interactive booth, featuring engaging activities, expert insights, and exclusive giveaways. Attendees will gain firsthand knowledge of how BingX supports high-potential blockchain projects with financial backing, technical expertise, and strategic growth consultations.
In addition to its sponsorship, Vivien Lin, Chief Product Officer of BingX, will be a key speaker at NBX 2025, contributing to discussions on strategic trading approaches, risk management, and the evolving landscape of blockchain investments. She will also deliver a keynote speech exploring BingX’s vision for blockchain innovation and how the company translates emerging technologies into real-world applications.
“At BingX, we believe that true innovation comes from bold ideas and strategic execution,” said Lin. “Sponsoring NBX 2025 is more than just a presence for us — it’s a commitment to fostering a thriving blockchain ecosystem. We are here to connect with visionaries, provide the resources they need, and help shape the future of decentralized technology. By empowering builders and innovators, we’re not just supporting projects — we are accelerating the evolution of Web3 itself.”
BingX’s participation at NBX 2025 underscores its long-term vision of driving blockchain innovation and supporting the next generation of industry leaders. As BingX continues to expand its global footprint, initiatives like this sponsorship reinforce its role as a catalyst for growth in crypto space. By engaging with emerging projects, thought leaders, and investors, BingX remains at the forefront of Web3 advancements, bridging the gap between groundbreaking ideas and real-world impact.
About BingX
Founded in 2018, BingX is a leading crypto exchange, serving over 20 million users worldwide. BingX offers diversified products and services, including spot, derivatives, copy trading, and asset management – all designed for the evolving needs of users, from beginners to professionals. BingX is committed to providing a trustworthy platform that empowers users with innovative tools and features to elevate their trading proficiency. In 2024, BingX proudly became the official crypto exchange partner of Chelsea Football Club, marking an exciting debut in the world of sports.
For more information please visit: https://bingx.com/
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Blockchain Press Releases
Opportunities in Volatility: Navigate Crypto Market Trends with KuCoin Trading Bots
VICTORIA, Seychelles, March 14, 2025 /PRNewswire/ — KuCoin, a global leading cryptocurrency exchange, is excited to announce the release of its latest market trend and trading bot strategies report for March 2025. This detailed production is designed to empower traders by enhancing their understanding of the crypto market and refining their trading techniques.
This new report is set to support both novice and experienced traders by providing them with a detailed historical analysis of Bitcoin’s performance over the past 13 years, diving into the long-term trends and cyclicality of the market, enabling traders to enhance their understanding of the market landscape.
To help everyone to better keep up with the dynamics of the market, the report features a calendar of key events in March that are expected to impact the crypto markets. This report serves as learning materials with the purpose of information sharing, users are welcome to leverage the detailed information provided in the report to personalize their own analysis and develop trading strategies that align with their individual trading habits and risk appetite.
This is a testament to KuCoin’s ongoing commitment to education and excellence in the crypto trading space. New users are also welcomed to join the latest Trading Bot Carnival to stand a chance of getting various types of rewards. Users are encouraged to read through risk warnings before proceeding to investing.
For a full report and access to the educational resources provided by KuCoin, please visit KuCoin Official Website.
About KuCoin
Founded in 2017, KuCoin is one of the pioneering and most globally recognized technology platforms supporting digital economies, built on a robust foundation of cutting-edge blockchain infrastructure, liquidity solutions, and an exceptional user experience. With a connected user base exceeding 40 million worldwide, KuCoin offers comprehensive digital asset solutions across wallets, trading, wealth management, payments, research, ventures, and AI-powered bots.
KuCoin has garnered accolades such as “Best Crypto Apps & Exchanges” by Forbes and has been recognized among the “Top 50 Global Unicorns” by Hurun in 2024. This recognition reflects its commitment to user-centric principles and core values, which include integrity, accountability, collaboration, and a relentless pursuit of excellence. Learn more: https://www.kucoin.com/.
Disclaimer: This content is provided for general informational purposes only, without any representation or warranty of any kind, nor shall it be construed as financial or investment advice. KuCoin shall not be liable for any errors or omissions or any outcomes resulting from the use of this information. Investments in digital assets can be risky. Please carefully evaluate the risks of a product and your risk tolerance based on your own financial circumstances.
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DUBAI, UAE, March 14, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, has announced a new perk for MT5 users on Bybit in a zero-fee trading event, Indices Unleashed.
From today until April 12, 2025, Bybit traders can execute transactions on 18 prominent indice pairs without incurring trading fees. The offer applies automatically to derivatives linked to indices including the Dow Jones Index Cash CFD (DJ30), NAS100 Cash (NAS100), Hang Seng Index Cash CFD (HK50), S&P Index Cash CFD (SP500), GER40 Cash (GER40), US SMALL CAP 2000 – CASH (US2000), France 40 Index (FRA40), Nikkei Index Cash CFD (Nikkei225), UK 100 Cash (UK100), EUSTX50 Cash (EU50), ES35 Index Cash (ES35), Hang Seng Tech Index Case CFD (HKTECH), Bovespa Cash CFD (BVSPX), South Africa 40 – CASH (SA40), S&P/ASX 200 Index Cash CFD (SPI200), Singapore 20 Index Cash CFD (SGP20), and the Taiwan RIC Index Cash CFD (TWINDEX), all available on the Bybit Gold & Forex Trading platform.
Bybit Gold & FX Trading marks a significant milestone for Bybit as the first cryptocurrency exchange to achieve seamless MT5 integration. This groundbreaking advancement provides users with access to a diverse range of financial instruments, including forex, gold, and other commodities, alongside traditional crypto offerings. With MT5’s sophisticated charting tools, automated trading capabilities, and intuitive interface, Bybit Gold & FX Trading enhances the trading experience for both seasoned professionals and those new to the markets, setting a new benchmark within the digital asset trading landscape.
“Whatever the market conditions, broader access and powerful, intelligent tools are a trader’s best friend. We’re offering free access to indices trading via MT5 on Bybit for a limited time to allow users to experience the platform and find their trading rhythm in a dynamic market,” said Joan Han, Sales and Marketing Director of Bybit.
To find out more about the event and its terms and conditions, users may visit: Bybit Indices Unleashed – Trade for Free
#Bybit #TheCryptoArk
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube
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View original content:https://www.prnewswire.co.uk/news-releases/bybit-introduces-zero-fees-on-indices-trading-for-mt5-users-302401749.html
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