Blockchain Press Releases
Captive Portal Market worth $1.7 billion by 2028 – Exclusive Report by MarketsandMarkets™
CHICAGO, July 10, 2023 /PRNewswire/ — The captive portal market may see better user experiences, more personalised marketing options, more robust security and privacy protections, integration with cutting-edge technology, and adaptability to changing network architecture in the future. Please keep in mind, nevertheless, that these are broad tendencies and that individual market developments might change. For the most recent and correct information, it is always advised to contact trustworthy sources.
The Captive Portal Market size is projected to grow from USD 0.9 billion in 2023 to USD 1.7 billion by 2028, at a CAGR of 13.4% during the forecast period, according to a new report by MarketsandMarkets™. Boosting marketing efforts through a captive portal will drive market growth. Captive portals can boost marketing efforts by allowing businesses to customize the user experience, deliver targeted messaging, collect valuable data, engage with customers, integrate social media, and drive upselling and cross-selling. By leveraging these capabilities, businesses can enhance brand awareness, customer engagement, and revenue growth through their captive portal strategies. Captive portals enable businesses to create a branded and immersive user experience by incorporating company logos, colors, and messaging.
Browse in-depth TOC on “Captive Portal Market“
236 – Tables
49 – Figures
246 – Pages
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Scope of the Report
|
Report Metrics |
Details |
|
Market size available for years |
2018-2028 |
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Base year considered |
2022 |
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Forecast period |
2023–2028 |
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Forecast units |
Value (USD) Million/Billion |
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Segments Covered |
Offering and End-Use |
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Region covered |
North America, Europe, Asia Pacific, Middle East & Africa, Latin America |
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Companies covered |
Cisco (US), Aruba (US), Extreme Network (US), Arista (US), Purple (UK), Enea (Sweden), Boingo (US), Netgear (US), IronWifi (US), GlobalReach (UK), Cloud4Wi (US), Skyfii (Australia), GoZone (US), Adentro (US), Anuvu (US), Spotipo (US), Nexnet Solutions (UAE), Performance Network (UK), Cloudi-Fi (France), WifiGem (Italy), Satcom Direct (US), Intelsat (US), Ray (Singapore), WatchGuard (US), Grandstream (US), Keenetic (Germany), Juniper (US). |
By offering, the service segment is expected to grow with the highest CAGR during the forecast period
Services include professional and managed services. Captive portal professional services and managed services are additional offerings provided by specialized companies that focus on captive portal solutions. These services aim to assist businesses in effectively implementing, managing, and optimizing their captive portalsServices offered by professionals, specialists, or experts to support businesses are known as professional services. They comprise survey, analysis, and consulting; network planning, design, and implementation services; and training, support, and maintenance services. Service providers offer design and installation services for the cost-effective and secure deployment and management of networks across Wi-Fi infrastructures.
By end-use industry, the hospitality & leisure segment is expected to have the largest market share during the forecast period
The hospitality & Leisure industry comprises hotels, restaurants, cafes, cruise lines, and resorts. Reliable Wi-Fi solutions and services provide consistent, cost-effective, and centrally managed networking, enabling hotel or restaurant staff to manage Wi-Fi networks easily. Captive portals are highly sought after in the hospitality industry because they simplify Wi-Fi access, provide personalized experiences, facilitate effective communication, gather guest feedback, offer data insights, and create monetization opportunities.
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Asia Pacific is expected to have the highest growth rate during the forecast period
Captive portal adoption in the Asia Pacific region has been steadily increasing due to factors such as the expansion of internet connectivity, the rise of Wi-Fi-enabled devices, and the demand for secure guest Wi-Fi access. The hospitality sector, retail and public venues, education, and enterprises have widely adopted captive portals. Service providers and managed services cater to captive portal needs, while mobile network operators leverage captive portals for seamless roaming experiences. To obtain the latest information, consulting industry reports and local technology providers is recommended.
Top Key Companies in Captive Portal Market:
The major players in the Captive Portal Market are Cisco (US), Aruba (US), Extreme Network (US), Arista (US), Purple (UK), Enea (Sweden), Boingo (US), Netgear (US), IronWifi (US), GlobalReach (UK), Cloud4Wi (US), Skyfii (Australia), GoZone (US), Adentro (US), Anuvu (US), Spotipo (US), Nexnet Solutions (UAE), Performance Network (UK), Cloudi-Fi (France), WifiGem (Italy), Satcom Direct (US), Intelsat (US), Ray (Singapore), WatchGuard (US), Grandstream (US), Keenetic (Germany), Juniper (US). These players have adopted various growth strategies, such as partnerships, agreements and collaborations, new product launches, and product enhancements, and acquisitions to expand their footprint in the Captive Portal Market.
Recent Developments
- In December 2022, Purple announced a strategic partnership with PBI (the airport’s name) to gather feedback from travelers. This feedback will provide valuable insights into travelers’ preferences for new amenities and services at the airport and their reasons for travel. By leveraging Purple’s real-time analytics platform, PBI aims to capture unique and valuable data to improve the overall traveler experience. This collaboration will enable the airport to create innovative options and meet visitors’ expectations in a more informed and targeted manner in the future.
- In November 2022, Purple and Dallas Area Rapid Transit (DART) announced a long-term business relationship to obtain key contacts and demographic information to understand their customers better and enable effective future communication. DART has selected Purple’s top-tier Guest Wi-Fi solution for implementation in their Dallas transport venue, covering 300 access points. Using Purple’s solution, DART will gain valuable insights into their customers’ behavior and demographics, facilitating targeted and personalized communication strategies.
- In February 2019, AT&T expanded its roaming agreement with Boingo Wireless to provide subscribers with enhanced Wi-Fi connectivity at over 80 venues, which include major airports, military bases, and other locations featuring Boingo’s Passpoint-certified networks. Passpoint is a standardized hotspot technology that facilitates seamless and secure roaming between AT&T cellular networks and Boingo Wi-Fi networks, ensuring an improved connected experience for users.
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Captive Portal Market Advantages:
- Businesses have the chance to interact with users through personalised messaging, adverts, and marketing offers thanks to captive portals. Businesses may personalise their messaging and deliver a more focused user experience by collecting user information throughout the login process, which increases consumer engagement and loyalty.
- Businesses can get important client information from captive portals, such as email addresses, demographic data, and browsing habits. Targeted marketing efforts, customer segmentation, and other uses for this data are possible. Analytics technologies that offer insights into user behaviour are frequently included in captive portal solutions, allowing businesses to make data-driven decisions and improve their marketing tactics.
- Through the customization of captive portals, businesses may maintain a unified aesthetic across all of their digital touchpoints. This branding opportunity contributes to user experience cohesion and brand recognition. Business organisations have the freedom to match the captive portal with their corporate identity thanks to the customization choices that extend to login pages, splash screens, and user authentication procedures.
- During the login process, captive portals can be used as a tool for monetization by displaying adverts or promoting partner offerings. Businesses may benefit from extra revenue sources in this way, especially in public areas with heavy user activity. Businesses can offset the costs of offering guest Wi-Fi services by making money through captive portals.
- Businesses can utilise captive portals to help them comply with rules and laws including terms of service, acceptable usage guidelines, and data protection standards. Businesses can minimise potential legal risks and responsibility by establishing captive portals to make sure users are aware of and concur with these policies.
Report Objectives
- To determine, segment, and forecast the global Captive Portal Market by offering, location type, application, vertical, and region in terms of value
- To forecast the size of the market segments with respect to five main regions: North America, Europe, Asia Pacific, and Rest of the World
- To provide detailed information about the major factors (drivers, opportunities, threats, and challenges) influencing the growth of the Captive Portal Market
- To study the complete value chain and related industry segments and perform a value chain analysis of the Captive Portal Market landscape
- To strategically analyze the macro and micromarkets1 with respect to individual growth trends, prospects, and contributions to the total Captive Portal Market
- To analyze the industry trends, pricing data, patents, and innovations related to the Captive Portal Market
- To analyze the opportunities for stakeholders by identifying the high-growth segments of the Captive Portal Market
- To profile the key players in the market and comprehensively analyze their market share/ranking and core competencies2
- To track and analyze competitive developments, such as mergers & acquisitions, product launches & developments, partnerships, agreements, collaborations, business expansions, and Research & Development (R&D) activities
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Blockchain Press Releases
Lukka Acquires Coinfirm bringing Audited Data to Blockchain Analytics, Compliance, and Investigations
NEW YORK, May 21, 2024 /PRNewswire/ — Lukka, the global leader in enterprise digital asset data and software solutions, proudly announces its acquisition of Coinfirm, a top-tier European based blockchain analytics software company. This acquisition deepens Lukka’s existing capabilities to now support a comprehensive set of on-chain analytics of compliance, AML, sanction screening, entity due diligence, and investigations business needs. The new combined offering utilizes the industry’s only audited, institutional grade datasets at a time when trust in the quality and accuracy of data has become essential.
Since 2016, Coinfirm has been at the forefront of digital asset transaction analysis and monitoring, specializing in compliance, AML (Anti-Money Laundering) detection, and advanced blockchain analytics. Lukka’s enterprise focused approach integrates Coinfirm blockchain data into its platforms with conventional financial information, and maintains existing trusted standards in the form of an AICPA SOC Operational risk controls. Coinfirm was a natural addition to Lukka’s existing product suite due to their prior adherence to AICPA SOC 2 standards, audited by a Big 4 accounting firm.
“Our customers have stated very clearly that they want data that they can trust and that they have too many overlapping vendors, which creates inefficiency and unnecessary spending. We spent years of due diligence across hundreds of businesses and customer feedback discussions and very carefully selected Coinfirm.
Ultimately, the decision was easy – the team that they have built is incredibly talented and their data quality is best in class. At Lukka we know data and the data behind their on-chain analytics and investigative products was the most comprehensive and highest quality. Lukka is a single provider for all of your crypto data needs.” said Robert Materazzi, CEO at Lukka.
The integration of the Coinfirm team and products with Lukka is not just an expansion of services but a strategic move towards offering an unmatched range of on-chain and off-chain data solutions. In addition to Lukka’s commercial strategy, the story doesn’t end with this acquisition. Lukka is continuously assessing opportunities to partner and work with great teams across the world.
About Lukka
Founded in 2014, Lukka serves the most risk-mature businesses in the world with institutional data and software solutions. As a global company, headquartered in the United States, Lukka bridges the gap between the complexities of blockchain data in a global crypto ecosystem with traditional business and reporting requirements.
All of Lukka’s products are created with institutional standards, such as AICPA Service and Organization Controls (SOC), which focus on data quality, financial calculation accuracy & completeness, and managing technology operational risk. Lukka has obtained AICPA SOC 1 Type II and SOC 2 Type II Audits, an ISO/IEC-27001 certification, NIST Cybersecurity Assessment, and continues to lead the industry with best in class technology risk governance.
Our global team looks forward to partnering with you to solve your data challenges.
For information about Lukka, visit lukka.tech.
Media Contact:
Rafal Janik
[email protected]
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Livepeer AI tackles one of the most pressing challenges of the AI boom: the exponential demand for AI compute capacity
NEW YORK, May 21, 2024 /PRNewswire/ — Open video infrastructure network Livepeer has announced the launch of its AI subnet. As the usage of generative AI increases, there’s a commensurate need for more adaptable, dynamic access to AI compute capabilities for builders, creators and developers, says Livepeer CEO Doug Petkanics:
“AI inference is one of the most costly and compute heavy challenges with generative AI,” says Livepeer CEO Doug Petkanics. “Our global network of decentralized nodes can serve the growing demand for AI compute – demand that will only grow exponentially as text-to-video models become embedded across entertainment, social media and gaming.”
The Livepeer AI subnet allows hardware providers to earn fees for contributing their GPUs for AI inference jobs such as text-to-image, text-to-video and image-to-video. The subnet is a fork of the main Livepeer network, which enables new AI capabilities while still using the Livepeer protocol for discovery and payments to nodes.
The goal of the subnet launch is to on-board nodes to support Livepeer’s new AI capabilities, perform testing and collect data from strategic test partners that benchmark the cost effectiveness of the Livepeer network for performing AI inference at scale, continues Petkanics:
“After validation, the team will merge these capabilities into the core Livepeer clients, add additional job types, and grow the ecosystem around leveraging additional forms of AI-based video compute. The goal is to enable AI developers to bring their own models, weights, fine-tunings, or deploy custom LoRAs on top of existing foundational models within the network. These will give the ultimate flexibility to developers, who can design bespoke workflows to support any type of AI media compute need imaginable.”
The team is currently targeting an August launch for the Livepeer AI mainnet, which will allow builders, creators and developers to leverage Livepeer’s cost-efficient, reliable and scalable infrastructure for all of their generative AI compute needs.
Livepeer joins the C2PA to fight deepfakes
Livepeer is the first open infrastructure network to join the Coalition for Content Provenance and Authenticity (C2PA), an open technical standard providing publishers, creators, and consumers the ability to trace the origin of different types of media. Other members include TikTok, Adobe, Google, Sony, Intel, BBC, Microsoft and OpenAI.
“When it comes to AI, content provenance is difficult,” says Petkanics. “The infrastructure layer is ideally positioned to be a crucial stopgap for misinformation, as it can seamlessly fingerprint content as it moves from creation to editing, distribution and consumption. We’re committed to supporting content authenticity wherever possible to rebuild trust and embed verifiable metadata that enables attribution at each stage of the content lifecycle.”
Learn more at livepeer.ai.
Media inquiries:
[email protected]
About Livepeer
Founded in 2017 by Doug Petkanics and Eric Tang, Livepeer is an open video infrastructure network for transcoding video and processing generative video. Learn more at livepeer.org.
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Virtualness is positioning itself as the Canva of the blockchain world, according to Kirthiga Reddy. Reddy, the former Managing Director of Facebook India, is now the CEO of Virtualness. She believes that the platform can empower users to create content and communities in the virtual space, similar to Canva’s success in the design world.
Virtualness aims to provide tools and resources that simplify the process of creating and managing virtual communities. Reddy envisions the platform as a one-stop destination for individuals and businesses looking to leverage the power of blockchain technology for community building.
The platform offers a range of features, including customizable templates, social media integration, and analytics tools, designed to streamline the creation and management of virtual communities. Reddy highlights the platform’s user-friendly interface and intuitive design as key factors in its appeal to users.
Virtualness is tapping into the growing demand for virtual experiences and communities, driven by the shift towards remote work and digital interaction. Reddy sees immense potential in the platform’s ability to democratize access to blockchain technology and empower users to create meaningful connections in the virtual world.
With Virtualness, Reddy aims to democratize access to blockchain technology and empower users to create meaningful connections in the virtual world. She believes that the platform has the potential to revolutionize the way people interact and collaborate online, much like Canva has transformed the design industry.
Virtualness has already garnered attention from investors and industry experts, positioning itself as a promising player in the burgeoning virtual community space. Reddy’s vision for the platform reflects her deep understanding of the digital landscape and her commitment to driving innovation in the blockchain industry.
Overall, Virtualness is poised to make a significant impact in the virtual community space, offering users a powerful tool to create, manage, and monetize their virtual experiences. With Reddy at the helm, the platform is well-positioned to become the go-to destination for virtual community building, much like Canva has become synonymous with design excellence.
Source: exchange4media.com
The post Virtualness want to be the Canva of Blockchain:Kirthiga Reddy appeared first on HIPTHER Alerts.
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