Blockchain Press Releases

Captive Portal Market worth $1.7 billion by 2028 – Exclusive Report by MarketsandMarkets™

Published

1 year ago

July 10, 2023

CHICAGO, July 10, 2023 /PRNewswire/ — The captive portal market may see better user experiences, more personalised marketing options, more robust security and privacy protections, integration with cutting-edge technology, and adaptability to changing network architecture in the future. Please keep in mind, nevertheless, that these are broad tendencies and that individual market developments might change. For the most recent and correct information, it is always advised to contact trustworthy sources.

The Captive Portal Market size is projected to grow from USD 0.9 billion in 2023 to USD 1.7 billion by 2028, at a CAGR of 13.4% during the forecast period, according to a new report by MarketsandMarkets™. Boosting marketing efforts through a captive portal will drive market growth. Captive portals can boost marketing efforts by allowing businesses to customize the user experience, deliver targeted messaging, collect valuable data, engage with customers, integrate social media, and drive upselling and cross-selling. By leveraging these capabilities, businesses can enhance brand awareness, customer engagement, and revenue growth through their captive portal strategies. Captive portals enable businesses to create a branded and immersive user experience by incorporating company logos, colors, and messaging.

Browse in-depth TOC on “Captive Portal Market“
236 – Tables
49 – Figures
246 – Pages

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Scope of the Report

Report Metrics	Details
Market size available for years	2018-2028
Base year considered Advertisement	2022
Forecast period	2023–2028
Forecast units	Value (USD) Million/Billion Advertisement
Segments Covered	Offering and End-Use
Region covered	North America, Europe, Asia Pacific, Middle East & Africa, Latin America
Companies covered Advertisement	Cisco (US), Aruba (US), Extreme Network (US), Arista (US), Purple (UK), Enea (Sweden), Boingo (US), Netgear (US), IronWifi (US), GlobalReach (UK), Cloud4Wi (US), Skyfii (Australia), GoZone (US), Adentro (US), Anuvu (US), Spotipo (US), Nexnet Solutions (UAE), Performance Network (UK), Cloudi-Fi (France), WifiGem (Italy), Satcom Direct (US), Intelsat (US), Ray (Singapore), WatchGuard (US), Grandstream (US), Keenetic (Germany), Juniper (US).

By offering, the service segment is expected to grow with the highest CAGR during the forecast period

Services include professional and managed services. Captive portal professional services and managed services are additional offerings provided by specialized companies that focus on captive portal solutions. These services aim to assist businesses in effectively implementing, managing, and optimizing their captive portalsServices offered by professionals, specialists, or experts to support businesses are known as professional services. They comprise survey, analysis, and consulting; network planning, design, and implementation services; and training, support, and maintenance services. Service providers offer design and installation services for the cost-effective and secure deployment and management of networks across Wi-Fi infrastructures.

By end-use industry, the hospitality & leisure segment is expected to have the largest market share during the forecast period

The hospitality & Leisure industry comprises hotels, restaurants, cafes, cruise lines, and resorts. Reliable Wi-Fi solutions and services provide consistent, cost-effective, and centrally managed networking, enabling hotel or restaurant staff to manage Wi-Fi networks easily. Captive portals are highly sought after in the hospitality industry because they simplify Wi-Fi access, provide personalized experiences, facilitate effective communication, gather guest feedback, offer data insights, and create monetization opportunities.

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Asia Pacific is expected to have the highest growth rate during the forecast period

Captive portal adoption in the Asia Pacific region has been steadily increasing due to factors such as the expansion of internet connectivity, the rise of Wi-Fi-enabled devices, and the demand for secure guest Wi-Fi access. The hospitality sector, retail and public venues, education, and enterprises have widely adopted captive portals. Service providers and managed services cater to captive portal needs, while mobile network operators leverage captive portals for seamless roaming experiences. To obtain the latest information, consulting industry reports and local technology providers is recommended.

Top Key Companies in Captive Portal Market:

The major players in the Captive Portal Market are Cisco (US), Aruba (US), Extreme Network (US), Arista (US), Purple (UK), Enea (Sweden), Boingo (US), Netgear (US), IronWifi (US), GlobalReach (UK), Cloud4Wi (US), Skyfii (Australia), GoZone (US), Adentro (US), Anuvu (US), Spotipo (US), Nexnet Solutions (UAE), Performance Network (UK), Cloudi-Fi (France), WifiGem (Italy), Satcom Direct (US), Intelsat (US), Ray (Singapore), WatchGuard (US), Grandstream (US), Keenetic (Germany), Juniper (US). These players have adopted various growth strategies, such as partnerships, agreements and collaborations, new product launches, and product enhancements, and acquisitions to expand their footprint in the Captive Portal Market.

Recent Developments

In December 2022, Purple announced a strategic partnership with PBI (the airport’s name) to gather feedback from travelers. This feedback will provide valuable insights into travelers’ preferences for new amenities and services at the airport and their reasons for travel. By leveraging Purple’s real-time analytics platform, PBI aims to capture unique and valuable data to improve the overall traveler experience. This collaboration will enable the airport to create innovative options and meet visitors’ expectations in a more informed and targeted manner in the future.
In November 2022, Purple and Dallas Area Rapid Transit (DART) announced a long-term business relationship to obtain key contacts and demographic information to understand their customers better and enable effective future communication. DART has selected Purple’s top-tier Guest Wi-Fi solution for implementation in their Dallas transport venue, covering 300 access points. Using Purple’s solution, DART will gain valuable insights into their customers’ behavior and demographics, facilitating targeted and personalized communication strategies.
In February 2019, AT&T expanded its roaming agreement with Boingo Wireless to provide subscribers with enhanced Wi-Fi connectivity at over 80 venues, which include major airports, military bases, and other locations featuring Boingo’s Passpoint-certified networks. Passpoint is a standardized hotspot technology that facilitates seamless and secure roaming between AT&T cellular networks and Boingo Wi-Fi networks, ensuring an improved connected experience for users.

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Captive Portal Market Advantages:

Businesses have the chance to interact with users through personalised messaging, adverts, and marketing offers thanks to captive portals. Businesses may personalise their messaging and deliver a more focused user experience by collecting user information throughout the login process, which increases consumer engagement and loyalty.
Businesses can get important client information from captive portals, such as email addresses, demographic data, and browsing habits. Targeted marketing efforts, customer segmentation, and other uses for this data are possible. Analytics technologies that offer insights into user behaviour are frequently included in captive portal solutions, allowing businesses to make data-driven decisions and improve their marketing tactics.
Through the customization of captive portals, businesses may maintain a unified aesthetic across all of their digital touchpoints. This branding opportunity contributes to user experience cohesion and brand recognition. Business organisations have the freedom to match the captive portal with their corporate identity thanks to the customization choices that extend to login pages, splash screens, and user authentication procedures.
During the login process, captive portals can be used as a tool for monetization by displaying adverts or promoting partner offerings. Businesses may benefit from extra revenue sources in this way, especially in public areas with heavy user activity. Businesses can offset the costs of offering guest Wi-Fi services by making money through captive portals.
Businesses can utilise captive portals to help them comply with rules and laws including terms of service, acceptable usage guidelines, and data protection standards. Businesses can minimise potential legal risks and responsibility by establishing captive portals to make sure users are aware of and concur with these policies.

Report Objectives

To determine, segment, and forecast the global Captive Portal Market by offering, location type, application, vertical, and region in terms of value
To forecast the size of the market segments with respect to five main regions: North America, Europe, Asia Pacific, and Rest of the World
To provide detailed information about the major factors (drivers, opportunities, threats, and challenges) influencing the growth of the Captive Portal Market
To study the complete value chain and related industry segments and perform a value chain analysis of the Captive Portal Market landscape
To strategically analyze the macro and micromarkets¹ with respect to individual growth trends, prospects, and contributions to the total Captive Portal Market
To analyze the industry trends, pricing data, patents, and innovations related to the Captive Portal Market
To analyze the opportunities for stakeholders by identifying the high-growth segments of the Captive Portal Market
To profile the key players in the market and comprehensively analyze their market share/ranking and core competencies²
To track and analyze competitive developments, such as mergers & acquisitions, product launches & developments, partnerships, agreements, collaborations, business expansions, and Research & Development (R&D) activities

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About MarketsandMarkets™

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

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Blockchain Press Releases

Africa Exclusive: Bybit Promotes Crypto Education with P2P Security Webinar

Published

15 hours ago

November 22, 2024

CISION (PR Newswire)

africa-exclusive:-bybit-promotes-crypto-education-with-p2p-security-webinar

DUBAI, UAE, Nov. 22, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, sets out to raise awareness of P2P security and to equip users with the latest anti-fraud knowledge and tools in a new learn and earn event exclusively for users in Africa. Hosting a P2P security Webinar on Nov. 25, Bybit P2P will also be announcing a prize pool valued at 10,000 USDT for a new Africa-exclusive deposit event.

P2P Security Webinar
On Nov. 25, the live webinar on P2P security will be broadcast in the Bybit Africa Telegram group from 7 to 9PM UTC. Attendees may benefit from a comprehensive session on tips and the latest know-how on asset safety and counterparty risks. The free webinar will cover the following topics:

Fraud detection: users will learn about signs of common scams and steps to verify payment authenticity.
Staying safe with Bybit P2P: users get to discover Bybit’s security tools and the latest features to combat fraudulent attempts.
Trading with confidence: users will gain practical advice and practical tips on how to trade safely.

The floor will be open for a live Q&A session after the sharing by Bybit P2P experts. Ahead of the webinar, attendees are invited to submit questions and the lucky ones will win 10 USDT if their questions are chosen by the speakers.

10,000 USDT Rewards for First-Time Deposits
From Nov. 25 to Dec. 15, 2024, new users who successfully sign up for a Bybit account and complete Identity Verification Level 1 may be eligible to share in a 10,000 USDT prize pool reserved for eligible users in Africa only. Users must sign up for the event and make a deposit via Bybit P2P to qualify and win up to 10 USDT, terms and conditions apply.

“Financial fraud is an age-old challenge and users must stay vigilant as scammers and fraudsters evolve. Bybit is constantly investing in our hardware and software to build the necessary guardrails for our platform. It does not take away the importance of user education, however, and we hope through engagements of this kind, we can help elevate the community on a path of growth,” said Joan Han, Sales and Marketing Director at Bybit.

P2P is an organic part of the crypto economy and helps to promote inclusivity in emerging economies. With Bybit P2P, users of all levels may access the user-friendly peer-to-peer trading platform to trade between themselves at an optimal, agreed-upon price. The service minimizes the need for the middleman, improving cost effectiveness while providing exchange-backed platform security.

Find out more about the event and eligibility at Bybit P2P.

#Bybit / #TheCryptoArk

About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving over 50 million users. Established in 2018, Bybit provides a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One’s reigning Constructors’ and Drivers’ champions: the Oracle Red Bull Racing team.

For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For more information, please visit: https://www.bybit.com
For updates, please follow: Bybit’s Communities and Social Media

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Blockchain Press Releases

Polygon Collaborates with WSPN to Drive Stablecoin Adoption Through WUSD

Published

16 hours ago

November 22, 2024

CISION (PR Newswire)

SINGAPORE, Nov. 22, 2024 /PRNewswire/ — Worldwide Stablecoin Payment Network (WSPN), a pioneer in digital payment solutions, and Polygon Labs, a software development company building the leading network of aggregated blockchains via the AggLayer, today announced their strategic collaboration aimed at unlocking the full potential of digital finance, focusing on the expansion and adoption of WUSD, WSPN’s flagship stablecoin.

WSPN has integrated Polygon PoS into its WUSD network infrastructure earlier this year. Now, this collaboration will focus on rapidly expanding WUSD adoption. Polygon Labs’s crucial liquidity support will be instrumental in bolstering WUSD’s mass adoption across various markets.

This collaboration will unlock opportunities to explore a range of innovative use cases for stablecoins, payments, and DeFi. Key areas of focus include facilitating payments and tokenization solutions for companies operating in Hong Kong SAR and Singapore, developing on-chain green finance projects tailored for African clients, and building robust DeFi platforms that leverage the strengths of both WSPN and Polygon technologies. These initiatives are strategically designed to address diverse market needs and drive the adoption of WUSD across a variety of regions and sectors.

By combining WSPN’s expertise in stablecoin solutions with Polygon’s advanced blockchain infrastructure, this collaboration will drive significant advancements in the digital asset space, particularly in emerging markets and the rapidly evolving DeFi sector.

About WSPN

WSPN is a leading provider of next-generation stablecoin infrastructure, committed to building a more secure, efficient, and transparent payment solution for the global economy. Their flagship product, WUSD stablecoin, is pegged 1:1 to the U.S. Dollar and aims to optimize secure digital payments for Web3 users. WSPN ‘s Stablecoin 2.0 approach prioritizes user-centricity, community governance, and accessibility, paving the way for widespread stablecoin adoption.

Learn more: www.wspn.io | X | LinkedIn

About Polygon Labs

Polygon Labs is a software development company building and developing a network of aggregated blockchains via the AggLayer, secured by Ethereum. As public infrastructure, the AggLayer will bring together user bases and liquidity for any connected chain, and leverage Ethereum as a settlement layer. Polygon Labs has also contributed to the core development of several widely-adopted scaling protocols and tools for launching blockchains, including Polygon PoS, Polygon zkEVM, and Polygon Miden, which is in development, as well as Polygon CDK.

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Blockchain Press Releases

Bybit Waives P2P Transaction Fees for Users in Africa

Published

2 days ago

November 21, 2024

CISION (PR Newswire)

bybit-waives-p2p-transaction-fees-for-users-in-africa

DUBAI, UAE, Nov. 21, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, is pleased to reaffirm its commitment to providing ease of access to digital assets for eligible P2P users in Africa at zero fee. Connecting buyers and sellers at no cost, Bybit P2P continues to be the benchmark for cost-effective and convenient trading experiences.

Since its launch in Jan. 2022, Bybit P2P has consistently provided a user-friendly platform for users seeking a safer way to participate in the digital asset class. The services are offered at no costs for merchants and takers in P2P transactions:

Merchants: Merchants may post advertisements on Bybit P2P for free.
Takers: Users may place an order through advertisements listed on the P2P platform at no costs. The offer stands across all fiat trading pairs. Third-party fees may incur depending on the payment method chosen, as the payment providers may charge a transaction fee.

P2P Fee Structure (Africa)

	Taker Fee (Sell Page)	Maker Fee (Sell Page)
Bybit Advertisement	0 %	0 %
Competitor B	0.5% on completed orders for certain trading pairs	0 % Advertisement

In addition, Bybit has launched an exciting P2P Coupon Giveaway Campaign from now to Jan. 15, 2025. As part of this initiative, users can earn a share of up to 20,000 USDT in rewards by completing tasks such as depositing $100 or trading $50,000 through Bybit P2P. The rewards will be in the form of Bybit P2P coupons to be redeemed in the next purchase, making the zero-fee transactions an even better deal for winners.

“Bybit’s steadfast commitment to contributing to financial inclusion comes in all forms, and keeping our P2P services free for as long as we can, and for as many users as possible, is one of the ways to support the crypto community,” said Joan Han, Sales and Marketing Director at Bybit. “When users come to our platform with the hopes of generating income on their assets, we want to play a supportive role in helping them reach their personal financial goals,” she added.

P2P on Bybit offers an intuitive and cost-effective peer-to-peer trading platform, facilitating the buying and selling of two users’ holdings at an optimal, agreed-upon price between them. With Bybit P2P, users stand to benefit from Bybit’s enterprise-level security and advanced features including comprehensive built-in KYC and KYB verification mechanisms, rigorous asset management protocols, and 24/7 customer service.

Find out more about the event and eligibility at Bybit P2P.

#Bybit / #TheCryptoArk

About Bybit

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