Blockchain Press Releases
Mixpanel adds generative AI so companies can ‘chat with their data’
Product teams, marketers and executives at 8,000 of the world’s leading digital firms can query their user data with natural language chat
Mixpanel’s incorporation of OpenAI’s GPT-3.5 Turbo allows accuracy to be validated and prioritizes privacy
SAN FRANCISCO, July 6, 2023 /PRNewswire/ — Mixpanel, the event analytics* pioneer, has integrated generative AI so companies can ‘chat with their data’. The move makes it easier for companies to quickly understand the impact that product and marketing decisions have on their customers’ experience and their company’s bottomline. Mixpanel’s application of generative AI allows queries built by AI to be reviewed so people can understand the source and accuracy of the report created, without the need to expose their proprietary data to the Large Language Model (LLM).
Now, anyone using Mixpanel can clearly understand every customer’s experience by asking plain English questions to OpenAI’s ‘GPT-3.5 Turbo’ model, removing yet another barrier for companies that want to understand how people use their apps.
For example, a non-technical employee at a ride hailing firm might ask: “Which group of users most frequently convert when we apply surge pricing across our key markets?” A marketer can quickly understand trends relating to advertising spend or a salesperson can see changes in revenue over time. Generative AI builds the required query, which is executed in Mixpanel, returning the relevant chart in an instant to visually display conversion trends for different cohorts across different markets.
Amir Movafaghi, CEO, Mixpanel said: “Generative AI is the next interface to computing, and it’s unlocking huge productivity gains. In our world, this means it’s much easier for anyone to query their data in plain English by asking the AI a question. Making analytics accessible, so literally everyone can participate, will significantly improve decision making across companies.”
Prioritizing privacy and validating accuracy
Despite the huge opportunity generative AI represents, it isn’t always accurate. That’s why Mixpanel queries built using generative AI allow people to check the source of their answer to understand how a report was generated. While the AI feature will be made available to all Mixpanel users, it will also be optional, so people can choose to build queries using AI or continue with the existing user interface.
Mixpanel is trusted with user behavior data and provides insights to 8,000 paying customers, including large enterprises and the world’s most successful digital leaders, such as CNN, Uber and Yelp! That’s why Mixpanel’s introduction of generative AI prioritizes privacy. Mixpanel customers will not need to contribute their data to the Large Language Model, instead the AI increases the speed and ease with which queries are built, and it’s Mixpanel that actually analyzes the underlying data.
“Generative AI is a bit like electricity, you can build it into other products to make things faster and easier. We’re using it to speed up workflows and simplify how people ask questions of their data. But this is just the start, and we expect LLMs will enhance analytics for years to come.” added Movafaghi.
Traditionally, data analysts using Business Intelligence tools needed to write complex SQL queries when analyzing data, a requirement that made analytics a niche discipline and prevented companies from getting fast answers from data at scale. Mixpanel changed this with its event-based analytics system, which non-technical employees use to ask questions of their data with drop-down menus. The introduction of generative AI reimagines the data analytics process again, so anyone can use Mixpanel to support better decision making by easily asking questions of their data.
The new Mixpanel generative AI interface is currently being used by a select group of customers as part of a closed Beta program. The capability will be made available as an optional interface, at no additional cost, to all Mixpanel users over the coming weeks.
*About Event analytics
Event analytics captures every action (or event) that each user performs within a digital product, like an e-Commerce site or a ride hailing app. This very granular view helps companies understand how different groups of users behave at various points during their experience, to answer questions like: which cohorts of users drop off during sign-up? Using Mixpanel, it’s now also possible to understand the knock-on revenue impact of such customer experience issues.
This approach is much faster and easier than traditional Business Intelligence (BI) tools that require data to be prepared and tabulated, with BI queries coded in SQL. While BI analysis can provide a view of how many customers churned, it doesn’t allow exploration of why users are behaving in certain ways. That’s why event analytics is so crucial for product teams that create and continually improve the world’s most successful digital products.
About Mixpanel
Mixpanel is an event analytics platform that allows anyone to get answers from their customer and revenue data in seconds. It offers powerful real-time charts and visualizations of how users interact with digital products. Regardless of technical expertise, anyone can focus on what’s working, and spend more time on their best ideas with Mixpanel. To learn more visit: www.mixpanel.com
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Blockchain Press Releases
Bybit Waives P2P Transaction Fees for Users in Africa
DUBAI, UAE, Nov. 21, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, is pleased to reaffirm its commitment to providing ease of access to digital assets for eligible P2P users in Africa at zero fee. Connecting buyers and sellers at no cost, Bybit P2P continues to be the benchmark for cost-effective and convenient trading experiences.
Since its launch in Jan. 2022, Bybit P2P has consistently provided a user-friendly platform for users seeking a safer way to participate in the digital asset class. The services are offered at no costs for merchants and takers in P2P transactions:
- Merchants: Merchants may post advertisements on Bybit P2P for free.
- Takers: Users may place an order through advertisements listed on the P2P platform at no costs. The offer stands across all fiat trading pairs. Third-party fees may incur depending on the payment method chosen, as the payment providers may charge a transaction fee.
P2P Fee Structure (Africa)
Taker Fee (Sell Page) |
Maker Fee (Sell Page) |
|
Bybit |
0 % |
0 % |
Competitor B |
0.5% on completed orders for certain trading pairs |
0 % |
In addition, Bybit has launched an exciting P2P Coupon Giveaway Campaign from now to Jan. 15, 2025. As part of this initiative, users can earn a share of up to 20,000 USDT in rewards by completing tasks such as depositing $100 or trading $50,000 through Bybit P2P. The rewards will be in the form of Bybit P2P coupons to be redeemed in the next purchase, making the zero-fee transactions an even better deal for winners.
“Bybit’s steadfast commitment to contributing to financial inclusion comes in all forms, and keeping our P2P services free for as long as we can, and for as many users as possible, is one of the ways to support the crypto community,” said Joan Han, Sales and Marketing Director at Bybit. “When users come to our platform with the hopes of generating income on their assets, we want to play a supportive role in helping them reach their personal financial goals,” she added.
P2P on Bybit offers an intuitive and cost-effective peer-to-peer trading platform, facilitating the buying and selling of two users’ holdings at an optimal, agreed-upon price between them. With Bybit P2P, users stand to benefit from Bybit’s enterprise-level security and advanced features including comprehensive built-in KYC and KYB verification mechanisms, rigorous asset management protocols, and 24/7 customer service.
Find out more about the event and eligibility at Bybit P2P.
#Bybit / #TheCryptoArk
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving over 50 million users. Established in 2018, Bybit provides a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One’s reigning Constructors’ and Drivers’ champions: the Oracle Red Bull Racing team.
For more details about Bybit, please visit Bybit Press
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Blockchain Press Releases
KryptoGO Empowering Enterprises with Ready-to-Deploy Wallet Technology
TAIPEI, Nov. 21, 2024 /PRNewswire/ — KryptoGO, a leading Web3 infrastructure provider, offers an innovative wallet solution to help businesses offer secure and stable crypto payment services without the need for costly in-house development. With its Wallet as a Service (WaaS), KryptoGO enables enterprises to quickly integrate efficient and cost-effective crypto payment solutions while focusing on their business operations.
Why Choose KryptoGO’s Wallet Solution?
Developing a secure, multi-chain crypto wallet from scratch presents significant challenges, including extensive security measures, maintaining fast and reliable transaction speeds, and controlling development and operational costs. A recent PwC global CEO survey highlighted that security concerns, regulatory issues, and operational complexities are key barriers for businesses adopting digital asset solutions. Additionally, Coinbase’s report states that 87% of Fortune 500 executives cited a lack of clear regulations as a significant obstacle in their digital asset investments. KryptoGO’s WaaS addresses these issues by providing a white-label wallet service that businesses can easily integrate, ensuring strong performance and compliance.
Competitive Advantage: Speed and Cost Control
KryptoGO has optimized transaction speeds and minimized costs through extensive benchmarking and performance evaluations. On the TRON blockchain, KryptoGO delivers transaction notifications within 1.2 seconds and reduces transaction fees by at least 20% compared to other wallets. These advantages stem from the team’s expertise in blockchain development and data index optimization, ensuring faster, more efficient, and dependable transactions.
Success Story: Ocean Wallet
One of KryptoGO’s notable successes in customizable, white-label wallet solutions is Ocean Wallet. In less than two months, Ocean Wallet was able to launch a fully functional, competitive crypto wallet app without needing to hire any developer. With KryptoGO’s flexible solution, Ocean Wallet was able to tailor its features to meet the specific needs of its target audience—stablecoins payments in the TRON ecosystem. By leveraging KryptoGO’s expertise, Ocean Wallet was able to deliver a seamless wallet experience with the ideal functionality to support its unique business model, achieving fast market entry and providing seamless crypto payment solutions at the lowest possible cost.
Building the Future of Crypto Payments
For businesses looking to enter Web3 quickly and efficiently, a customizable wallet solution is the key. KryptoGO’s Wallet as a Service enables corporates to adopt crypto with minimal development resources. If you’re also interested in how KryptoGO can support your Web3 business needs, please contact us or visit www.kryptogo.com.
Media Contact: [email protected]
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Blockchain Press Releases
KuCoin Partners with Dubai Sports Council for the Open Padel Cup for Government Institutions
DUBAI, UAE, Nov. 21, 2024 /PRNewswire/ — KuCoin, a leading global crypto exchange, in collaboration with the Dubai Sports Council, has announced the Open Padel Cup for Government Institutions as the Title Sponsor during a press conference held on November 19th, 2024. Scheduled from December 13 to 15, the Open Padel Cup Championship invites all government institutions across the UAE to participate. To promote amateur participation, professional players registered with clubs or the UAE Padel Association are not eligible, ensuring over 300 Emirati amateurs can take part in this competition.
Padel has been gaining traction in Dubai as a fun and engaging way to promote a healthy lifestyle and enrich the local sports culture. The Dubai Sports Council has recently spearheaded the Padel Cup Tournament initiative, partnering with KuCoin for the event, which is organized by Royal Griffin Event and hosted at JUST PADEL facilities.
As the title sponsor, KuCoin has expressed strong confidence in the economic prospects of the Middle East, particularly the UAE and Dubai, especially regarding the immense potential of the cryptocurrency market. Over the past few years, KuCoin has established many meaningful partnerships in Dubai’s vibrant city and has been actively involved in various local activities. Last year, KuCoin sponsored the COP28 Global Climate Change and Green Blockchain Summit and hosted the “KuCoin Green Future Charity Gala Dinner,” supporting various charitable causes.
At the press conference, Harry Chan, the representative from KuCoin highlighted the synergy between sports and blockchain technology, noting that both fields emphasize collaboration and innovation. Padel is a sport that requires high levels of teamwork and strategic thinking, aligns with the decentralized cooperation and innovative spirit of blockchain technology. “We believe that through activities like the Open Padel Cup for Government Institutions, we can better communicate the core values of blockchain technology to the public and inspire more innovative ideas,” said the KuCoin representative, and “help bring in and connect global responsible companies and talents”. This event marks the latest in a series of collaborations by KuCoin in Dubai, underscoring its long-term commitment to the Dubai market.
Fawzia Faridoun, Director of the Community Sports Department at the Dubai Sports Council expressed pleasure in partnering with KuCoin to promote the city’s sports culture and healthy lifestyle, looking forward to deeper cooperation in the future.
About KuCoin
Launched in September 2017, KuCoin is a leading crypto exchange and financial technology platform with its operational headquarters in Seychelles. As a user-oriented platform with a focus on inclusiveness and community engagement, KuCoin offers over 800 digital assets across Spot trading, Margin trading, P2P Fiat trading, Futures trading, and Staking to its 37 million users in more than 200 countries and regions. KuCoin ranks as one of the top 6 crypto exchanges. KuCoin was acclaimed as “One of the Best Crypto Apps & Exchanges of November 2024” by Forbes Advisor and has been included as one of the top 50 companies in the “2024 Hurun Global Unicorn List”. Learn more at https://www.kucoin.com/.
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