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Mixpanel adds generative AI so companies can ‘chat with their data’

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Product teams, marketers and executives at 8,000 of the world’s leading digital firms can query their user data with natural language chat

Mixpanel’s incorporation of OpenAI’s GPT-3.5 Turbo allows accuracy to be validated and prioritizes privacy

SAN FRANCISCO, July 6, 2023 /PRNewswire/ — Mixpanel, the event analytics* pioneer, has integrated generative AI so companies can ‘chat with their data’. The move makes it easier for companies to quickly understand the impact that product and marketing decisions have on their customers’ experience and their company’s bottomline. Mixpanel’s application of generative AI allows queries built by AI to be reviewed so people can understand the source and accuracy of the report created, without the need to expose their proprietary data to the Large Language Model (LLM).

Now, anyone using Mixpanel can clearly understand every customer’s experience by asking plain English questions to OpenAI’s ‘GPT-3.5 Turbo’ model, removing yet another barrier for companies that want to understand how people use their apps.

For example, a non-technical employee at a ride hailing firm might ask: “Which group of users most frequently convert when we apply surge pricing across our key markets?” A marketer can quickly understand trends relating to advertising spend or a salesperson can see changes in revenue over time. Generative AI builds the required query, which is executed in Mixpanel, returning the relevant chart in an instant to visually display conversion trends for different cohorts across different markets.

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Amir Movafaghi, CEO, Mixpanel said: “Generative AI is the next interface to computing, and it’s unlocking huge productivity gains. In our world, this means it’s much easier for anyone to query their data in plain English by asking the AI a question. Making analytics accessible, so literally everyone can participate, will significantly improve decision making across companies.”

Prioritizing privacy and validating accuracy
Despite the huge opportunity generative AI represents, it isn’t always accurate. That’s why Mixpanel queries built using generative AI allow people to check the source of their answer to understand how a report was generated. While the AI feature will be made available to all Mixpanel users, it will also be optional, so people can choose to build queries using AI or continue with the existing user interface.

Mixpanel is trusted with user behavior data and provides insights to 8,000 paying customers, including large enterprises and the world’s most successful digital leaders, such as CNN, Uber and Yelp! That’s why Mixpanel’s introduction of generative AI prioritizes privacy. Mixpanel customers will not need to contribute their data to the Large Language Model, instead the AI increases the speed and ease with which queries are built, and it’s Mixpanel that actually analyzes the underlying data.

“Generative AI is a bit like electricity, you can build it into other products to make things faster and easier. We’re using it to speed up workflows and simplify how people ask questions of their data. But this is just the start, and we expect LLMs will enhance analytics for years to come.” added Movafaghi.

Traditionally, data analysts using Business Intelligence tools needed to write complex SQL queries when analyzing data, a requirement that made analytics a niche discipline and prevented companies from getting fast answers from data at scale. Mixpanel changed this with its event-based analytics system, which non-technical employees use to ask questions of their data with drop-down menus. The introduction of generative AI reimagines the data analytics process again, so anyone can use Mixpanel to support better decision making by easily asking questions of their data.

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The new Mixpanel generative AI interface is currently being used by a select group of customers as part of a closed Beta program. The capability will be made available as an optional interface, at no additional cost, to all Mixpanel users over the coming weeks.

*About Event analytics
Event analytics captures every action (or event) that each user performs within a digital product, like an e-Commerce site or a ride hailing app. This very granular view helps companies understand how different groups of users behave at various points during their experience, to answer questions like: which cohorts of users drop off during sign-up? Using Mixpanel, it’s now also possible to understand the knock-on revenue impact of such customer experience issues.

This approach is much faster and easier than traditional Business Intelligence (BI) tools that require data to be prepared and tabulated, with BI queries coded in SQL. While BI analysis can provide a view of how many customers churned, it doesn’t allow exploration of why users are behaving in certain ways. That’s why event analytics is so crucial for product teams that create and continually improve the world’s most successful digital products.    

About Mixpanel

Mixpanel is an event analytics platform that allows anyone to get answers from their customer and revenue data in seconds. It offers powerful real-time charts and visualizations of how users interact with digital products. Regardless of technical expertise, anyone can focus on what’s working, and spend more time on their best ideas with Mixpanel. To learn more visit: www.mixpanel.com

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Blockchain Press Releases

Bybit Presents “Chicken Trader”: The World’s First Poultry-Powered Trading Showdown Livestream

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DUBAI, UAE, May 22, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, is taking novel trading challenges to new heights with the announcement of the Chicken Trader special, an unprecedented livestream session where professional crypto traders will have their authority challenged by their own pet chickens.

Scheduled to air on May 23, 2025 at 8AM UTC, the first-of-its-kind spectacle will feature Dylon Lord of Entry, Crypto trader & host at Crypto Banter, and DaviddTechI, Crypto trader & Co-Founder at DaviddTech, two seasoned trading pros whose market fortunes will temporarily rest on the shoulders of their feathered advisors. 

Highlights

  • Chickens Calling the Shots: Each chicken will peck at different treats representative of various trading options to channel their instruction. Yielding the strategizing power to the beaks of the chickens, both traders will be asked to execute the trading decisions faithfully.
  • Live PnL Showdown: The resulting profit and loss (PnL) percentage will be tracked real-time during the livestream—and promises to shock the traders and the audience.
  • Predictions and Live Giveaways: The audience will share in a 1,000 USDT prize pool by voting and participating in the red packets giveaway.

The special edition at Bybit Live is for entertainment purposes only and does not constitute financial or investment advice. Participants should be mindful of the risks associated with crypto trading.

No animals are harmed in the process. Terms and conditions and usual disclaimers apply. The not-to-be-missed battle will go live on May 23, and users may subscribe to upcoming session on Bybit Live.

#Bybit / #TheCryptoArk 

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About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 70 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media

Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube

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Blocks & Headlines: Today in Blockchain – May 21, 2025

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In an era defined by rapid innovation and regulatory shifts, today’s blockchain briefing spotlights five pivotal developments: enterprise-grade data integration, municipal crypto pilots, state-level policy hearings, AI-powered token growth, and secure communications on a public ledger. Across these stories, three key trends emerge:

  1. Enterprise Adoption & Data Integration

  2. Government Experimentation & Oversight

  3. AI & Security Innovations in Crypto

Below, we dissect each story’s essence, unpack its broader implications, and offer opinion-driven insight for Web3 stakeholders.


1. Space and Time Joins Forces with Microsoft Fabric

Source: Chainwire / The Defiant

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On May 20, 2025, Space and Time Labs (SXT)—a zero-knowledge data platform backed by Microsoft’s M12 Ventures—announced integration of its multichain index (Bitcoin, Sui, Ethereum) into Microsoft Fabric’s OneLake environment. This partnership delivers real-time, verifiable blockchain data directly within Azure, enabling developers and enterprises to build data-driven Web3 and AI applications without custom pipelines.

Opinion: Embedding verifiable on-chain data into mainstream analytics tools marks a watershed moment. As traditional enterprises crave decentralized insights, Fabric’s native access to SXT’s ZK-proven data could accelerate blockchain analytics, foster hybrid cloud-Web3 solutions, and reduce vendor lock-in. Expect more legacy tech giants to pursue similar alliances.


2. New York City Eyes Crypto for Taxes & Records

Source: DL News

Mayor Eric Adams revealed plans to form a Digital Assets Advisory Council to explore crypto-based payments for municipal services, including taxes, birth/death certificates, and land records. While specifics remain under wraps, Adams highlighted zero-knowledge proofs as a privacy-preserving tool for public documentation on distributed ledgers.

Opinion: New York’s initiative signals growing municipal appetite for blockchain beyond investments. By potentially accepting tax payments in crypto and securing vital records on-chain, NYC could pioneer use cases that blend transparency with privacy. However, pilot programs must rigorously address volatility, regulatory compliance, and digital inclusion to avoid disenfranchising underserved communities.

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3. Wyoming Committee Explores Blockchain, AI & Right-to-Repair

Source: Wyoming Public Media

During its first interim meeting (May 14–15, Jackson Hole), Wyoming’s Select Committee on Blockchain, Financial Technology and Digital Innovation reviewed the state’s proposed Wyoming Stable Token—tethered 1:1 to USD—and examined AI governance and right-to-repair legislation. The Stable Token Commission anticipates a July 4 alpha launch, while lawmakers debated CBDC distinctions, tokenized real-world assets, and consumer repair rights.

Opinion: Wyoming continues to cement its reputation as a blockchain haven. Explicit carve-outs distinguishing stablecoins from CBDCs, coupled with regulatory sandboxes for AI and repair laws, underscore a holistic approach to innovation. Other states should monitor Wyoming’s alpha testing outcomes to inform balanced policy frameworks that nurture Web3 while safeguarding consumer interests.


4. AI Tokens Surge in Crypto’s New Tango

Source: The Economic Times

Himanshi Lohchab reports that AI-centric utility tokens—built to autonomously execute services like compute renting (Render), predictive analytics (SingularityNET), and data marketplaces (Ocean Protocol)—have seen market caps soar from $2.7 billion to nearly $30 billion within a year. Key players include Near Protocol’s AI modules, ICP, The Graph, and emerging AI agents that generate revenue per usage. Institutional interest from Grayscale, BlackRock, and Fidelity further validates the trend.

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Opinion: The AI-blockchain convergence is no fleeting fad. AI tokens promise programmable revenue streams and decentralized toolchains, but they also introduce autonomous risk vectors—buggy smart contracts, accountability gaps, and regulatory ambiguity. Security audits, standardized interoperability protocols, and clear legal frameworks will be crucial to sustain investor confidence.


5. BSV Association Selects Binarii Labs for Secure Communications

Source: CoinGeek (via PRNewswire)

The BSV Association has designated Binarii Labs to implement BinariiDSM, an encrypted file exchange and messaging suite that logs proofs of record on the BSV blockchain. This integration ensures immutable audit trails, data resilience, and end-to-end confidentiality for enterprises seeking verifiable trust without centralized intermediaries.

Opinion: As data privacy regulations tighten globally, blockchain-anchored communication platforms like BinariiDSM offer a compelling alternative to legacy VPNs and secure email. By immutably recording metadata on-chain, organizations can demonstrate compliance, simplify audits, and deter insider threats. Look for BSV’s secure-messaging model to inspire similar offerings on other smart-contract platforms.


Conclusion: Navigating a Dynamic Blockchain Frontier

Today’s stories reaffirm that blockchain is no longer an experimental niche—it’s permeating analytics, public services, legislative agendas, tokenomics, and secure communications. To thrive:

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  • Forge Strategic Alliances: Enterprises should partner with ZK and data-fabric innovators to embed blockchain insights into their analytics stacks.

  • Pilot Pragmatically: Municipalities must balance visionary crypto use cases with compliance, volatility management, and equitable access.

  • Craft Balanced Policy: States can emulate Wyoming’s sandbox approach—distinguishing stablecoins from CBDCs, while addressing AI and repair rights.

  • Secure the Autonomous Agent Era: As AI tokens multiply, enforce rigorous security audits and interoperability standards.

  • Leverage On-Chain Trust: Consider blockchain-anchored communications for immutable audit trails and enhanced data resilience.

By embracing these actions, organizations and policymakers can harness blockchain’s transformative power while mitigating emerging risks.

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Blockchain Press Releases

OnRe, Backed by Ethena, Solana Ventures, and RockawayX Launches Structured Yield Product Combining Real-World Stability and On-Chain Upside

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LONDON, May 21, 2025 /PRNewswire/ — Today, OnRe, the leading regulated on-chain reinsurance company, launches its ONe token. ONe is an accumulating token for LPs, currently offering projected returns of up to 40.35% consisting of reinsurance performance, collateral yield, and token incentives. OnRe unlocks previously inaccessible yield from the $750 billion global reinsurance market, and combines it with the digital asset market’s unique return attributes, resulting in a stable and scalable product.

Through its partnership with Ethena, OnRe allows users to deposit sUSDe into a reinsurance pool on Solana. Deposited sUSDe flows into a balanced reinsurance portfolio, carefully underwritten by OnRe’s underwriting and actuarial experts, then allocated across diversified insurance lines to generate uncorrelated yields. This enables on-chain capital markets to utilize this real-world asset class as liquid collateral across the ecosystem.

“OnRe provides the perfect real-world use case for sUSDe, allowing over $6bn in stable capital to earn additional, meaningful yield by deploying into one of the world’s most established financial systems. This partnership sets the stage for a new era of capital efficiency, transforming deposits into productive, yield-generating assets while opening a market that has long been out of reach for most investors.” — Guy Young, Founder of Ethena Labs.

OnRe’s blockchain-native structured product unlocks capabilities unreplicable in traditional finance, including upside participation through on-chain funding rates and integrations with other DeFi protocols to enhance capital efficiency.

In bearish markets, OnRe delivers consistent, stable yield through reinsurance exposure, independent of crypto and equity downturns. In bullish conditions, elevated on-chain funding rates and token incentives from sUSDe and the $ONRE protocol token offer meaningful upside potential.

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ONe is directly tied to a regulated, revenue-generating business, setting it apart from DeFi tokens that rely on emissions or abstract governance mandates. Its value is linked to TVL, backed by real-world underwriting, and aligned with long-term platform growth. The project’s revenue dynamics are appealing, with the ability to generate the same income from $10M in TVL as a $500M money market fund.

Rising on-chain capital flows, driven by stablecoin adoption and investor demand for lower-volatility yield, make for ideal launch timing. With support from RockawayX, a seed investor in Solana and backer of 15+ of the ecosystem’s leading projects, and the Solana Foundation, OnRe’s integration roadmap will offer pool investors the potential for additional returns through DeFi composability, such as the ability to use the pool deposit receipt as borrow collateral on lending platforms.

We pursue DeFi products that offer a substantially superior risk and return profile or user experience to traditional alternatives, and OnRe definitely fits the bill, with predictable returns in bearish environments, and meaningful upside in bullish times. Active participants will leverage OnRe’s integrations across Solana DeFi, with projects like Kamino, Exponent, and Fragmetric, making reinsurance a key on-chain portfolio building block. Better yet, the reinsurance industry is sorely in need of a digital lift, and we see OnRe accelerating a leapfrog step forward.” — Samantha Bohbot, Partner & Chief Growth Officer of RockawayX.

Innovation doesn’t happen overnight or in isolation. The launch of OnRe is the result of powerful partnerships and scalable technology, creating something genuinely new in digital assets and insurance. It’s a model that’s rigorously tested, securely designed, and fully compliant. I’m excited to see ONe scale as a reliable collateral asset year-round, giving digital asset markets access to the strong, stable returns of insurance — one of the world’s largest and most profitable industries.” — Dan Roberts, Co-Founder and CEO of OnRe.

Backed by deep expertise and full regulatory approval, OnRe sets a new benchmark for allocators seeking reliable, cycle-resilient returns. Visit onre.finance for early investor incentives and and sign up to secure first access to upcoming rewards.

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About OnRe
OnRe bridges the reliability of the $750bn global reinsurance market with the transformative power of blockchain. Licensed to deploy digital assets as insurance collateral, OnRe provides a new class of investors with direct access to consistent real-world yield through structured products designed to generate returns in both bull and bear markets — creating a return profile not replicable in traditional finance. With a focus on transparency, scalability, and capital efficiency, OnRe is transforming how capital is deployed, bringing opportunity to a system that has historically been out of reach.

Contact:
Sarah George
Heads of Operations
[email protected] 

OnRe is backed by industry leaders Ethena, Solana Foundation, and RockawayX.

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