Blockchain Press Releases
Data Connect for Marketing empowers omni-channel businesses to use payments data to drive personalization and increase loyalty
Adyen’s latest product is already helping global fashion group AWWG (Pepe Jeans London, Hackett and Façonnable) improve its customer loyalty programs & Salesforce has built an integration to offer payments-enriched profiles to its customer base
AMSTERDAM, July 6, 2023 /PRNewswire/ — Adyen (AMS: ADYEN), the global financial technology platform of choice for leading businesses, announces the launch of Data Connect for Marketing, a new product enabling omnichannel retailers to leverage payments data to improve marketing initiatives and provide an enhanced understanding of customers. Unique profile identifiers can link previously unidentified in-store transactions to shopper profiles, unlocking a breadth of analytics-driven use cases. Equipped with stronger customer understanding, businesses can reward customer loyalty, tailor shopper experiences, and drive value for existing customers.
With a majority of transactions (82%) occurring in physical stores but lacking customer identification, retailers face a significant “blind spot” in understanding their customers’ preferences. Data Connect for Marketing removes this by providing a structured data set that integrates easily into a business’ external tooling, with use cases ranging from Customer Data Platform (CDP) or Customer Relationship Management (CRM) software. Salesforce is one of the first players to build this integration to offer payments-enriched profiles to their customer base.
“Understanding the customer journey has been a major hurdle for omnichannel retail businesses,” says Brian Dammeir, Global Head of Unified Commerce at Adyen. “With Data Connect for Marketing, Adyen is bridging the gap between in-store and online experiences by connecting our wealth of data to single customer profiles. This means we can support businesses to build customer loyalty, and unlock new customization and advertising opportunities through their existing Adyen integration.”
Rather than relying on third-party data sources in an attempt to understand their customers, Data Connect for Marketing means businesses can now leverage their own first-party payments data to build a comprehensive customer view. This capability presents a large opportunity for businesses to enhance their loyalty offering, as Adyen’s data reveals that 68% of consumers report they would like to see more personalized discounting from the retailers they shop most regularly with. Likewise, nearly half (48%) of consumers prefer retailers who remember their preferences and previous shopping behaviors to create more tailored shopping experiences.
“Our top priority is gaining a deeper understanding of our customers,” commented Angel Vázquez Cabezas, Group Head of Customer Care for AWWG. “Data Connect for Marketing helps us to identify individual shoppers who make purchases with us across multiple channels, sometimes with different registrations. It means we can better communicate with individuals, with really relevant, timely experiences.” AWWG is the fashion group behind global brands like Pepe Jeans London, Hackett and Façonnable.
“Harnessing the power of payments data is a game-changer for businesses to create a comprehensive customer 360 view,” said Brian Landsman, Executive Vice President, Global Technology Partners at Salesforce. “Thanks to Data Connect for Marketing, teams can offer exceptional customer experiences using our Salesforce Commerce Cloud applications.”
For more information about Data Connect for Marketing, read more here.
About Adyen
Adyen (AMS: ADYEN) is the financial technology platform of choice for leading companies. By providing end-to-end payments capabilities, data-driven insights, and financial products in a single global solution, Adyen helps businesses achieve their ambitions faster. With offices around the world, Adyen works with the likes of Facebook, Uber, H&M, eBay, and Microsoft.
Adyen continuously improves and expands its product offering as part of its ordinary course of business. New products and features are announced via press releases and product updates on the company’s website.
About Adyen’s Global Retail Report
The Global Retail Report includes insights from an online poll of 12,000 merchants across 26 different countries and 36,000 consumers, by Censuswide and Opinium between February and March 2023.
About AWWG
Founded in 2006, AWWG is a global fashion company that integrates Pepe Jeans London, Hackett and Façonnable as the main brands. It is an authorized distributor of Tommy Hilfiger and Calvin Klein in Spain and Portugal. AWWG currently has 238 stores with presence in 54 countries worldwide and a workforce of 2,800 employees.
About Salesforce
Salesforce empowers companies of every size and industry to connect with their customers in a whole new way through the power of AI + data + CRM. For more information about Salesforce (NYSE: CRM), visit: www.salesforce.com.
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Blockchain Press Releases
Canaan Introduces Revolutionary Bitcoin Mining Heaters for Home and Personal Use in CES 2025
LAS VEGAS, Jan. 7, 2025 /PRNewswire/ — Canaan INC (NASDAQ: CAN), a leading blockchain hardware manufacturer, today announced the launch of the Avalon Mini 3 and Nano 3S in Las Vegas, CES. The two innovative Bitcoin mining devices are designed to democratize cryptocurrency mining for individuals and turning a home heating system into a crypto mining device.
Product Innovation
Canaan is redefining home cryptocurrency mining with two groundbreaking devices. The Avalon Mini 3, with a Hashrate of 37.5Th/s, offers a unique dual-purpose solution, combining efficient Bitcoin mining with home heating. The app-controlled operation and sleek, quiet design, provides a remarkably easy-to-use, energy-efficient solution for mining newcomers and enthusiasts.
The Avalon Nano 3S, which is upgraded from the widely-welcomed Avalon Nano 3, with a Hashrate of 6Th/s, complements this offering as an affordable, beginner-friendly Bitcoin mining device. Its compact and portable design alongside its low power consumption makes it ideal for individual users while supporting the broader goal of Bitcoin network decentralization.
Reimagining Technology Efficiency
The Avalon Mini 3 can simultaneously mine Bitcoin and warm living spaces, offering homeowners a unique way to offset energy costs and reduce environmental impact. This device gives users innovative access to heat recycling, turning the computational work of Bitcoin mining into a dual-purpose solution that provides both digital currency and home comfort.
“We are committed to making Bitcoin mining accessible to everyone,” said NG Zhang, CEO and founder of Canaan. “The Avalon Mini 3 and Avalon 3S represent our vision of user-friendly, practical mining solutions for the modern individual. We’re reimagining how technology can create value while minimizing environmental waste. The Avalon Mini 3’s ability to generate cryptocurrency while heating your home is a perfect example of our vision for sustainable, multi-purpose technology.”
Availability
Preorder Now at https://canaan.io/avalonhome
During the preorder period till the end of February 2025, the price for Avalon Nano 3S is USD249 and Avalon Mini 3 is USD899 while supplies last.
About Canaan Inc.
Canaan Inc. (NASDAQ: CAN), is a technology company focusing on ASIC high-performance computing chip design, chip research and development, computing equipment production, and software services. In 2013, under the leadership of Mr. Nangeng Zhang, founder and CEO, Canaan’s founding team shipped to its customers the world’s first batch of mining machines incorporating ASIC technology in Bitcoin’s history under the brand name Avalon.
Website: canaan.io
Media Contact: [email protected]
Telegram Group Official: https://t.me/Canaanio
X.com: https://x.com/canaanio
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DUBAI, UAE, Jan. 7, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, has added the trending Solana-based AI token, AI16Z, to Bybit Spot on Jan. 6, 2025. The official listing came on the heels of AI16Z’s success on ByVotes, and was followed by a 24-hour gain of 47% after listing on Bybit.
AI16Z was the first ByVotes project to have garnered vast community support for Spot Listing on Bybit in 2025. Since the revamp of the platform, ByVotes has attracted a wave of quality projects from the niche to the high profile. Under the new mechanisms, the Bybit community now has a direct impact on choosing projects for listing on the exchange by casting their votes of confidence via ByVotes. A number of fan favorites made their mark on ByVotes in the past year, including AI-themed LUNAI with a record number of 512 million votes, and other iconic memecoins such as CHILLGUY, LUCE, NEIROCTO, and HPOS10I.
Users may still unlock exclusive rewards trading AI16Z on Bybit Spot in two events: Token Splash and Puzzle Hunt, each with a 50,000 AI16Z prize pool. The token attracted over 72,000 Bybit users in the pre-listing round of community votes on ByVotes, and received some 300,000,000 votes in the two-day voting period.
AI16Z on Bybit Spot
Bybit users have the opportunities to get more out of their AI16Z trades on Bybit:
- AI16Z Token Splash: the newly listed token comes with a 50,000 AI16Z prize pool for both new and seasoned traders. From now to Jan. 20, 2025, the first 3,500 eligible new users to successfully complete two simple tasks will receive 10 AI16Z each. In addition, existing users stand to earn up to 1,000 AI16Z by trading the token.
- AI16Z Puzzle Hunt: A new puzzle hunt for 50,000 AI16Z has kicked off on Bybit. From now to Jan. 21, Bybit users may earn or exchange puzzle pieces for a chance to win from the lucky draw, and the luckiest first 200 users to complete the entire puzzle will get to claim 50 AI16Z.
Registration is required for both events, terms and conditions apply. AI16Z are also available for trades via Bybit Spot Grid Bots.
Since Dec. 25, 2024, the native token of the world’s first investment DAO led by AI agents has doubled in market cap after the listing, well past the $2 billion mark as of this week. Leading the way as blockchain’s decentralized answer to traditional VC, the DAO fuses AI’s advanced power with crypto’s meme culture to raise the bar for intelligent decentralized governance. Powered by the Eliza Framework, the face of the ai16z is AI Marc who is a brainchild of Marc Andreessen.
#Bybit / #TheCryptoArk
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube
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Blockchain Press Releases
Get Ready for Bybit’s ‘Keynote with Ben’ Livestream: Unveiling 2025 Vision and Exclusive Prize Pool
DUBAI, UAE, Jan. 7, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, is gearing up to captivate audiences with its highly anticipated livestream event, Keynote with Ben: In the Driving Seat to the Moon — Beat the Unknown. The event promises to spotlight Bybit’s remarkable journey, its vision for 2025 and beyond, and a series of groundbreaking innovations that redefine the digital finance landscape.
Scheduled for Jan. 21, 2025, at 8 a.m. UTC, the livestream will feature Bybit’s CEO Ben Zhou delivering insights into the future of Web3, Bybit’s ecosystem expansion, and pioneering advancements in wealth management. With a commitment to shaping the next era of decentralized finance, Bybit aims to inspire and inform both its loyal community and newcomers alike.
Exciting Rewards Await
In conjunction with the keynote, Bybit is launching an exclusive campaign running from now to Jan. 21, 2025. Participants have the opportunity to win a share from a generous 5,250 prize pool in combined rewards, including tokens and P2P coupons. The rewards will be distributed through various activities:
- New User Exclusive: New users who sign up and subscribe to the event early can claim a 5 USDT reward on top of Bybit’s 20 USDT sign-up bonus. This offer is limited to the first 150 participants.
- Spread the Word: By sharing the livestream link on social media and submitting proof of their posts, 100 lucky participants will receive a 5 USDT spot airdrop.
- Trade and Win During the Livestream: Participants who trade at least 50 USDT during the livestream can share a 3,300 CHILLGUY prize pool, while new users depositing 100 USDT or more will compete for a 200 GRASS token prize pool.
- Ask and Earn: By submitting thought-provoking questions through the livestream page, 25 standout participants will win 20 USDT P2P coupons, sharing a total prize of $500.
Unveiling a Bullish Vision
Bybit’s 2025 roadmap includes ambitious milestones and transformative strategies designed to empower its users in the evolving Web3 ecosystem. Attendees of the keynote can expect firsthand insights into the company’s accomplishments and its forward-looking initiatives.
The keynote will feature a retrospective on Bybit’s significant milestones achieved in 2024, the unveiling of new ecosystem expansions, and an exploration of cutting-edge Web3 innovations. Additionally, attendees can look forward to announcements about advanced wealth management solutions designed to empower users in a decentralized future.
Bybit invites its community and beyond to join this milestone event, where vision meets action, and opportunities for rewards are plentiful. While the livestream is sure to inspire, the accompanying campaign ensures tangible benefits for those participating in Bybit’s ongoing journey to the moon.
#Bybit / #TheCryptoArk / #BybitLivestream
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube
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