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Agriculture Analytics Market worth $2.5 billion by 2028 – Exclusive Report by MarketsandMarkets™

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CHICAGO, June 27, 2023 /PRNewswire/ — Precision agriculture techniques, data-driven decision-making, and the incorporation of artificial intelligence and machine learning are predicted to fuel the future growth of the Agriculture Analytics Market. The emphasis will be on resource optimisation, cloud-based platforms, and potential integration of blockchain technology for increased supply chain transparency in agriculture.

The global Agriculture Analytics Market size is expected to grow from USD 1.4 billion in 2023 to USD 2.5 billion by 2028, at a Compound Annual Growth Rate (CAGR) of 13.1%, according to a new report by MarketsandMarkets™.

The increasing demand for food security due to a growing global population is pushing farmers to optimize crop yields and resource management using data-driven insights. Technological advancements, including IoT and remote sensing, generate vast amounts of data that can be analyzed to improve farming practices will further drive the Agriculture Analytics Market.

Browse in-depth TOC on “Agriculture Analytics Market

342 – Tables
54 – Figures
318 – Pages

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Scope of the Report

Report Metric

Details

Market Size Available for years

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2017-2028

Base year considered

2022

Forecast Period

2023-2028

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Forecast units

Value (USD Billion)

Segments covered

By Offering, Agriculture Type, Farm Size, Technology, End Users, and Region

Geographies covered

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North America, APAC, Europe, MEA and Latin America

Companies covered

The major market players include Deere & Company(US),IBM(US), Bayer Ag, (Grmany),SAP(Germany), Trimble(US), Accenture(Ireland), ABACO(Italy), DeLaval(Sweden),Oracle(US),DTN(US), Farmers Edge(Canada),SAS Institute(US), Iteris(US), PrecisionHawk(US) and many more.

The solution segment is expected to hold the highest market share

Agriculture analytics solutions utilize advanced technologies and data analysis techniques to optimize and improve agricultural operations. These solutions collect, process, and analyze vast amounts of data from multiple sources, including weather patterns, soil conditions, crop growth, and machinery performance. By leveraging this data, agriculture analytics solutions provide valuable insights and recommendations to farmers and agricultural stakeholders.

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By technology, Remote sensing and satellite imagery to hold the highest market share

The use of remote sensing and satellite imagery has revolutionized agriculture analytics by providing valuable insights and information for optimizing farming practices. These technologies allow farmers and researchers to gather data on crop health, land use, and environmental conditions without extensive on-the-ground monitoring. Remote sensing and satellite imagery also enable monitoring of environmental factors affecting agriculture, such as temperature, precipitation, and sunlight availability

By end users, Farmers segment to hold the largest market share during the forecast period

The emergence of precision agriculture, which integrates technologies like GPS, remote sensing, and data analytics, has revolutionized how farmers manage their operations. These tools enable farmers to gather real-time data, generate field maps, and precisely apply inputs like fertilizers and pesticides. By optimizing resource allocation and reducing waste, farmers can improve efficiency and environmental sustainability.

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North America to dominate the market during the forecast period

North America is estimated to account for the largest share of the market in 2023. The region comprises developed countries, such as the US and Canada, and is considered the most advanced region in terms of adopting digital technologies. The presence of many agriculture technology providers, such as IBM, Microsoft, Deere & Company, Granular, and The Climate Corporation, is driving the growth of the market in North America. Also, the rapid developments in infrastructure, high adoption of digital technologies, and demand for data-driven solutions contribute to the Agriculture Analytics Market growth in the region.

Agriculture Analytics Market Dynamics:

Driver:

  • Increasing size and complexity of farms
  • Rising need for optimal resource utilization
  • Enhancing sustainability and reducing environmental impact
  • Applying Big Data in farming

Restraint:

  • High costs associated with data collection and analysis
  • Data privacy and security concerns

Opportunities:

  • Technological advancements such as IoT, AI, and ML
  • Prospect of public-private collaborations to advance use of agriculture analytics

Challenges:

  • Lack of technological literacy and skills gap
  • Data transfer and storage

Top Key Companies in Agriculture Analytics Market:

The major vendors offering agriculture analytics solutions are Deere & Company (US), IBM (US), Bayer Ag (Germany), SAP (Germany), Trimble (US), Accenture (Ireland), ABACO (Italy), DeLaval (Sweden), Oracle (US), DTN (US), Farmers Edge (Canada), SAS Institute (US), Iteris (US), PrecisionHawk (US), Conservis (US), Stesalit Systems (India), Agribotix (US), Agrivi (UK), Granular (US), FBN (US), Gro Intelligence (US), Resson (Canada), AgVue Technologies (US), Taranis (US), CropX (Israel), Trace Genomics (US), Fasal (India), AgEye Technologies (US), HelioPas AI (Germany), OneSoil (Switzerland), Root AI (US) and AgShift (US).

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Recent Developments: 

  • In March 2023, IBM announced a partnership with The Climate Corporation, a subsidiary of Monsanto, to develop and market a new agriculture analytics solution. The solution will use IBM’s Watson IoT platform to collect and analyze data from a variety of sources, including weather data, soil data, and crop data. The data will be used to help farmers make better decisions about how to manage their crops.
  • In January 2023, John Deere and Nutrien Ag Solutions partner on digital connectivity. This connectivity enables both companies to better serve growers by optimizing logistics and enabling variable rate agronomic recommendations to be seamlessly transferred to their equipment for execution.
  • In January 2023, SAP partnered with DeHaat, a technology-driven platform, offering end-to-end agricultural services to farmers in India. DeHaat, will use SAP’s cloud enterprise resource planning (ERP) solution S/4HANA Cloud.
  • In October 2022, Bayer’s launches innovative solutions to the challenges facing farmers, consumers and planet, the company announced of the LifeHub Monheim, a future partnership-focused facility located on the campus of Bayer’s global crop science division headquarters in Monheim, Germany.
  • In February 2022, Trimble Agriculture has launched its Virtual Farm. The software explores topics such as labor skill levels, water management, and input management, and then connects the user with opportunities to address those concerns through Trimble’s services

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Agriculture Analytics Market Advantages:

Numerous data sets about agricultural yields, weather patterns, soil conditions, and market trends are accessible through agriculture analytics. Utilising this information, farmers may choose the best crops, determine the best times to plant them, and decide how best to fertilise, irrigate, and control pests. Agricultural practises are optimised, production is increased, and costs are decreased through data-driven decision-making.

Agriculture analytics assists in identifying and reducing risks related to weather-related occurrences, disease outbreaks, insect infestations, and market variations by analysing historical and current data. Farmers may better manage crop insurance, modify planting dates, respond pro-actively to possible hazards, and apply preventative measures. The stability and resilience of agricultural operations are improved by this component of risk mitigation.

Agriculture analytics optimises the use of water, fertilisers, and energy to support effective resource management. Farmers may accurately schedule irrigation and only apply water when necessary by keeping an eye on crop growth trends, weather patterns, and soil moisture levels. Similar to how data-driven insights allow for focused application of fertilisers and other inputs, they also minimise waste and maximise resource utilisation. Cost reductions, a lessening of the influence on the environment, and sustainable farming methods are the results of this optimisation.

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Beyond the farm gate, agriculture analytics aids in the optimisation of the entire supply chain for agriculture. As a result, farmers are able to better match production to market demands by better projecting crop yields, market demand, and pricing patterns. Analytics also helps with logistics planning, inventory control, and transportation optimisation, ensuring that agricultural products are delivered to markets effectively. Increased consumer happiness, decreased food waste, and higher profitability are all effects of supply chain optimisation.

Farmers who use data analytics can increase production and profitability. Resource allocation, risk mitigation, and supply chain optimisation lead to higher yields, lower costs, and better financial outcomes. A farmer’s bottom line can profit from decisions made utilising agriculture analytics that are supported by data.

By facilitating improved resource management, reducing waste, and minimising environmental effect, agriculture analytics supports sustainable farming practises. Farmers may use less water, use less agrochemicals, prevent soil erosion, and maintain biodiversity by maximising inputs and implementing precision agriculture practises. The use of analytics in agriculture supports the objectives of environmental protection and sustainable development.

Report Objectives

  • To define, describe, and forecast the Agriculture Analytics Market by offering, agriculture type, farm size, technology, end users, and region
  • To provide detailed information about the major factors (drivers, restraints, opportunities, and industry-specific challenges) influencing the market growth
  • To analyze the opportunities in the market and provide details of the competitive landscape for stakeholders and market leaders
  • To forecast the market size of the segments with respect to five main regions: North America, Europe, Asia Pacific, Middle East and Africa, and Latin America
  • To profile the key players and comprehensively analyze their market rankings and core competencies
  • To analyze competitive developments, such as mergers and acquisitions, new product developments, and R&D activities in the market
  • To analyze the impact of recession across all the regions across the Agriculture Analytics Market.

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About MarketsandMarkets™ 

MarketsandMarkets™ is a blue ocean alternative in growth consulting and program management, leveraging a man-machine offering to drive supernormal growth for progressive organizations in the B2B space. We have the widest lens on emerging technologies, making us proficient in co-creating supernormal growth for clients.

The B2B economy is witnessing the emergence of $25 trillion of new revenue streams that are substituting existing revenue streams in this decade alone. We work with clients on growth programs, helping them monetize this $25 trillion opportunity through our service lines – TAM Expansion, Go-to-Market (GTM) Strategy to Execution, Market Share Gain, Account Enablement, and Thought Leadership Marketing.

Built on the ‘GIVE Growth’ principle, we work with several Forbes Global 2000 B2B companies – helping them stay relevant in a disruptive ecosystem. Our insights and strategies are molded by our industry experts, cutting-edge AI-powered Market Intelligence Cloud, and years of research. The KnowledgeStore™ (our Market Intelligence Cloud) integrates our research, facilitates an analysis of interconnections through a set of applications, helping clients look at the entire ecosystem and understand the revenue shifts happening in their industry.

To find out more, visit www.MarketsandMarkets™.com or follow us on Twitter, LinkedIn and Facebook.

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Blockchain Press Releases

Bybit’s CEO Meets with Vietnam’s Minister of Finance to Support Regulatory Sandbox and Strengthen Crypto Compliance

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DUBAI, UAE, April 19, 2025 /PRNewswire/ — Ben Zhou, Co-founder and CEO of Bybit, one of the world’s second-largest cryptocurrency exchanges by trading volume, met with H.E. Nguyen Van Thang, Minister of Finance of Vietnam, to express Bybit’s strong support for the country’s regulatory sandbox initiative and its vision to build a safe, transparent, and innovation-friendly digital asset ecosystem.

Hosted at the Ministry of Finance headquarters, the meeting centered on Vietnam’s efforts to establish a comprehensive legal framework for crypto assets. Minister Nguyen Van Thang outlined the Government’s plan to launch a pilot sandbox mechanism that will allow regulators to test the issuance and trading of crypto assets in a controlled environment. This initiative is designed to mitigate risks, strengthen investor protection, and ensure regulatory readiness before introducing official legislation.

A key part of the discussion focused on safeguarding the market against illicit activities. The Minister emphasized the importance of robust compliance frameworks, including Anti-Money Laundering (AML) and Know Your Customer (KYC) protocols, to prevent the misuse of digital assets and support the country’s financial security.

In response, Ben Zhou welcomed Vietnam’s measured and responsible approach to digital asset regulation and reiterated Bybit’s long-standing commitment to compliance:

Vietnam’s forward-thinking regulatory sandbox is a critical step toward unlocking the full potential of blockchain technology. At Bybit, we are fully aligned with the Government’s focus on investor protection and financial integrity,” said Ben Zhou, Co-founder and CEO of Bybit. “We are proud to share our expertise in KYC, AML, and global compliance standards, and we look forward to supporting Vietnam in building a resilient, secure, and dynamic crypto economy.”

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Bybit expressed its readiness to collaborate with Vietnamese authorities on several fronts, including system architecture design, transaction oversight, and the implementation of international best practices in AML/KYC. The exchange also proposed support in capacity building, such as training financial regulators and sharing experiences from other jurisdictions.

Minister Nguyen Van Thang welcomed Bybit’s proactive approach and assigned the State Securities Commission to coordinate with Bybit on concrete proposals. He also commended Bybit’s reputation for strong financial capabilities, technological resilience, and its adherence to legal and regulatory requirements in the markets where it operates.

This meeting underscores Bybit’s growing role as a trusted international partner for regulatory dialogue and innovation. It also highlights Vietnam’s readiness to embrace blockchain technology while ensuring financial safety and public confidence in the digital asset space.

About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

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For more details about Bybit, please visit Bybit Press.
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media

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Blockchain Press Releases

Bybit launches Crypto Surf: Copy Traders and Bots Battle for 250K USDT

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DUBAI, UAE, April 18, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, is making waves with its latest trading showdown: Crypto Surf: Ride the Waves with Trailing Stops. This high-octane competition invites traders to rally behind either copy trading or trading bots, battling it out for their share of a prize pool worth up to $250,000 in USDT.

Running from April 18 to May 19, 2025, at 12 a.m. UTC, the event introduces a squad-based structure where users choose their camp, trade strategically, and compete across PnL, ROI and trading volume leaderboards. With a dynamic reward structure, participants can also win by predicting which squad will come out on top.

Prize Pool Distribution Highlights:

  • 40% to the champion squad
  • 30% to the runner-up 
  • 25% to the top 100 individual traders by volume
  • 5% to users who correctly predict the winning squad

The event brings together the best of both worlds: the strategic finesse of copy trading and the automated power of trading bots. It celebrates innovation, user choice, and the thrill of crypto trading.

Participants must hold a minimum wallet balance of $1,000 in USDT, generate at least $10,000 in squad volume, and complete identity verification Level 1 to qualify. Users can only register for one squad and vote once to predict the winner. Rewards will be distributed within 14 business days of the event’s completion.

The total prize pool will scale in line with event volume milestones, starting at $1.2 billion and unlocking up to $2 billion in traded volume for the full $250,000 in USDT.

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Bybit continues to redefine the competitive trading landscape – bringing fun, strategy and serious rewards to its global community.

#Bybit / #TheCryptoArk

About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open, and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media

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Blockchain Press Releases

Tomorrowland Brasil 2025 General Sale in Full Swing — Exclusive Cashback for Bybit Cardholders

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DUBAI, UAE, April 18, 2025 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, highlights that general ticket sales for Tomorrowland Brasil 2025 are currently ongoing, with exclusive benefit available to Bybit Card and Bybit Pay eligible users such as 20% cashback.

The Bybit Card is designed for global use and supports both fiat currencies—ARS, BRL, EUR, USD—and a wide selection of cryptocurrencies. Integrated with Apple Pay, Google Pay, and Samsung Pay, it offers users up to 10% cashback on everyday purchases, 8% APR through Auto-Savings, free worldwide delivery, and $100 in monthly ATM withdrawals at no cost—without any annual fees.

Returning to the vibrant setting of Parque Maeda in Itu, São Paulo, Tomorrowland Brasil 2025 will take place from October 12 to 14, promising three days of music, imagination, and cultural exchange. Famed for its theatrical stages, global audience, and meticulously curated lineup, Tomorrowland is more than a festival—it’s a world of its own. With each edition, it transforms into a breathtaking playground of light, sound, and storytelling, drawing music lovers from over 100 countries to celebrate unity through electronic music.

This year’s Brazilian edition will feature performances from some of the world’s most sought-after artists, including David Guetta, Armin van Buuren, Vintage Culture, Mind Against, Steve Aoki, James Hype, Alesso, Nervo, and I Hate Models. Special acts include Alok’s “Something Else” concept, ANNA b2b Vintage Culture, and a powerful b2b set from Matisse & Sadko and Third Party. With more names still to be revealed, the event is shaping up to be one of the strongest editions yet.

“Tomorrowland Brasil is one of those rare experiences that transcends music—it creates lasting memories and connects people from every walk of life,” said Joan Han, Head of Payment business unit at Bybit. “We’re proud to support this global celebration by offering our users exclusive benefits that make it easier to be part of something truly unforgettable.”

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Tomorrowland Brasil continues to be a beacon of creativity, community, and connection, standing at the intersection of music, technology, and art.

#Bybit / #TheCryptoArk

About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving a global community of over 60 million users. Founded in 2018, Bybit is redefining openness in the decentralized world by creating a simpler, open and equal ecosystem for everyone. With a strong focus on Web3, Bybit partners strategically with leading blockchain protocols to provide robust infrastructure and drive on-chain innovation. Renowned for its secure custody, diverse marketplaces, intuitive user experience, and advanced blockchain tools, Bybit bridges the gap between TradFi and DeFi, empowering builders, creators, and enthusiasts to unlock the full potential of Web3. Discover the future of decentralized finance at Bybit.com.

For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For updates, please follow: Bybit’s Communities and Social Media

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About TOMORROWLAND BRASIL

Tomorrowland Brasil 2025 will take place on October 10-12 in the beautiful festival area of Parque Maeda in Itu, a municipality in São Paulo. The festival will revolve around the mesmerizing ‘LIFE’ theme, set against the backdrop of Brazil’s enchanting natural beauty. A story set in the mythical realm of Silvyra, it’s a world unto its own, filled with creatures, plant life, and people living in harmony, each with their own stories, with the diversity of Silvyra’s lush nature represented in the spectacular ‘LIFE’ Mainstage. Offering the ultimate escape from the city during three days of bliss, guests will be treated to breathtaking performances by more than 150 of the world’s finest electronic artists across 6 mesmerizing stages.

The first two festival editions of Tomorrowland Brasil took place in 2015 and 2016 in the beautiful festival area of Parque Maeda in Itu, São Paulo. After years of dreaming of a return, Tomorrowland finally headed back to Brazil in 2023, becoming a yearly highlight once again.

Tomorrowland Brasil 2025
October 10-12, 2025
Parque Maeda, Itu
brasil.tomorrowland.com

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