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Next Gen Foods and SevenVentures Strike Media-for-Equity Deal Valued at Eight Figures to Increase Awareness of TiNDLE Across Germany

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  • The deal marks the first strategic media partnership for the food tech startup, which initially launched its plant-based chicken brand, TiNDLE, in Germany last summer
  • As a new investor, SevenVentures will provide its expertise in TV and digital advertising to deepen TiNDLE’s brand awareness and broaden consumer education around the plant-based category in Germany
  • The investment follows TiNDLE’s initial debut into grocery stores nationwide and recent price reduction as a result of growing economies of scale

MUNICH, June 22, 2023 /PRNewswire/ — Today, Next Gen Foods – makers of TiNDLE and Mwah! – announces it has secured media advertising volumes in a media-for-equity deal with SevenVentures, the investment arm of Germany’s largest media and digital company, ProSiebenSat.1, and leader in the media investment space. The eight-figure EUR net value investment follows Next Gen Foods’ $100 million USD Series A fundraise in early 2022 and will enable the food tech startup to expand its marketing reach and broaden consumer education around the TiNDLE brand, its range of delicious and versatile plant-based chicken offerings, and the growing category of plant-based foods, in addition to category innovation.

The media partnership is a first for Next Gen Foods, which launched its flagship brand TiNDLE in Germany last summer. Earlier this year, the company debuted its line of retail products – beginning with Germany’s largest retailer, the EDEKA Group, and their expansive footprint of store locations across the country. Throughout EDEKA stores, TiNDLE can be found as Schnitzel, Nuggets, Tenders, Wings, and Popcorn. The startup recently introduced a 14% price reduction for all products – from EUR 3.49 to EUR 2.99 – as a result of increasing economies of scale and distribution of TiNDLE within the region.

The media-for-equity investment provides TiNDLE with a unique opportunity to increase its existing brand awareness and visibility in the German market – working closely with the SevenVentures team to find tailored solutions for media promotions and advertising. Additionally, the partnership will support long-term awareness-building around the emerging and evolving plant-based food category. This comes at a time when Germans are actively decreasing their overall consumption of animal meat – by approximately 4.2 kg per capita in 2022and over half of the population is self-described as ‘flexitarian’. SevenVentures’ flexible media-for-equity model allows for media integrations within the ProSiebenSat.1 Group’s portfolio of high-reach channels and platforms.

Andre Menezes, CEO and Co-Founder of Next Gen Foods, shares: “With a strategic partner like SevenVentures, there is potential to introduce TiNDLE to new audiences, but also unlock opportunities for consumers to better understand the broader role that plant-based foods play in fighting our global climate crisis. We are thrilled to introduce them as our latest mission-aligned investor and utilize their media expertise to bring greater awareness to our category and our efforts to create a more sustainable food system.”

Founded in 2009, SevenVentures’ investment model largely focuses on securing media partnerships for early stage to growth B2C companies in exchange for equity in their portfolio companies. The group primarily operates and invests in companies whose target markets are Germany and Austria.

Florian Hirschberger, CEO of SevenVentures: “With Next Gen Foods, we realized our first investment in the plant-based meat space, which suits our responsibility to use the reach of ProSiebenSat.1 to raise awareness for impact and sustainability. We are very much looking forward to further increasing the importance of plant-based food consumption and positioning TiNDLE as the leading brand in this category over the next few years. The quality and taste of TiNDLE’s chicken products are incredible, and we believe that our media-for-equity investment comes at the perfect time to accelerate and support a nationwide retail rollout, so all German consumers can experience their ‘ridiculously good’ chicken made from plants.”

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About Next Gen Foods 
Founded in 2020, Next Gen Foods is a food tech startup developing and commercializing delicious, innovative, and sustainable plant-based food brands – including TiNDLE, chicken made from plants, and Mwah!, creamy and indulgent dairy-inspired products. Next Gen Foods is backed by a team with proven experience in plant-based food technology, global brand development, and distribution scaleup. For more information, visit nextgenfoods.sg.

About TiNDLE 
TiNDLE is the leading plant-based chicken – offering the distinct aroma, taste, and texture of chicken and made with non-GMO plant-based ingredients. TiNDLE is the first product by Next Gen Foods, a Singapore-founded food tech company that is developing and commercializing innovative and sustainable foods to make saving the planet easy, enjoyable, and delicious. For more information, visit www.tindle.com or follow @tindlefoods on Instagram and @tindlefoods on TikTok.

About SevenVentures
SevenVentures is the leading TV media investor and, as a subsidiary of the Commerce & Ventures segment of ProSiebenSat.1 Media SE, the ideal partner for high-growth consumer-oriented companies, particularly in the consumer goods, retail and services sectors, which have the potential to achieve sustainable success through the use of TV advertising: In return for shares in their equity (media-for-equity) or revenue shares (media-for-revenue), companies receive advertising time on ProSiebenSat.1 channels in particular. In the Commerce & Ventures segment, ProSiebenSat.1 bundles the Group’s minority and majority investments. In addition to SevenVentures with the SevenAccelerator, this also includes SevenGrowth and the companies of NuCom Group.

Media kit
www.tindle.com/media 

Photo – https://mma.prnewswire.com/media/2108080/Next_Gen_Foods_TiNDLE_DE_Retail_Range.jpg

Logo – https://mma.prnewswire.com/media/1813459/TiNDLE_NextGen_Logo_1_Logo.jpg

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Blockchain Press Releases

KuCoin Introduces Omnibus Account Structure to Enhance Liquidity for Brokerage Partners

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VICTORIA, Seychelles, July 19, 2024 /PRNewswire/ — July 23, 2024 – KuCoin, a leading cryptocurrency exchange, is pleased to announce a significant enhancement to its Broker Program, designed to cater to liquidity-seeking partners. This upgraded program enables participants to leverage KuCoin’s superior liquidity and diverse asset offerings across both Spot and Futures markets. With this enhancement, participants can now benefit from KuCoin’s top-tier liquidity, high-revenue shares, unlimited sub-accounts, and independent deposit addresses, allowing for functional flexibility and maintaining their own client management powers.

“Our new brokerage infrastructure is suitable for multiple types of institutional partners, such as crypto exchanges, execution terminals, layer 2 aggregators, OTCs, and traditional financial service providers venturing into crypto,” said Anton Starchenko, Director of Institution Business Development of KuCoin. 

“This upgrade demonstrates our commitment to providing our partners with the tools they need to succeed in the rapidly evolving crypto market.”

By joining the KuCoin brokerage service, brokers gain access to one main broker account with unlimited sub-accounts. Each sub-account features an exclusive deposit address, serving as a wallet to separate funds and trades. Additionally, each sub-account undergoes independent risk checks. These ongoing risk and compliance measures bolster KuCoin’s commitment to protecting partner interests. Broker accounts are subject to separate fee structures, while the broker receives a combined commission based on the cumulative volume across all accounts.

As a leading platform in the cryptocurrency industry, KuCoin is dedicated to providing top-notch security and reliability. The platform employs state-of-the-art security measures, including advanced encryption protocols, multi-factor authentication, and real-time monitoring systems to ensure the safety of users’ assets. KuCoin’s unwavering focus on security and innovation has solidified its reputation as a trusted and forward-thinking exchange in the global crypto market.

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For more information about the KuCoin Broker Program and the new omnibus account structure, please visit KuCoin’s official website.

About KuCoin

Launched in September 2017, KuCoin is a leading cryptocurrency exchange with its operational headquarters in Seychelles. As a user-oriented platform with a focus on inclusiveness and community engagement. It offers over 900 digital assets across Spot trading, Margin trading, P2P Fiat trading, Futures trading, and Staking to its 34 million users in more than 200 countries and regions. KuCoin ranks as one of the top 6 crypto exchanges. KuCoin was acclaimed as “One of the Best Crypto Apps & Exchanges of June 2024” by Forbes Advisor and has been included as one of the top 50 companies in the “2024 Hurun Global Unicorn List”. Learn more at https://www.kucoin.com/ .

Contact Us to Join

Telegram: @KuCoin_Broker

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Email: [email protected]

Book a Product Call here.

Logo – https://mma.prnewswire.com/media/2356857/4820578/KuCoin_Horizontal_Green_LOGO_Logo.jpg

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Blockchain Press Releases

Bybit Launches Block Merchant Program, Offering Up to 3,000 USDT in Rewards

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DUBAI, UAE, July 19, 2024 /PRNewswire/ — Bybit, the world’s second-largest web3 platform by trading volume, announced the launch of its Block Merchant program, designed to empower users to maximize their earnings while buying or selling cryptocurrencies. Through this exciting initiative, Bybit aims to recognize and reward the valuable contributions of its P2P users.

By becoming a Bybit Block Merchant, users can unlock a range of exclusive benefits, including:

  • Lucrative USDT Merchant Rewards: Earn substantial rewards for buying or selling crypto.
  • Enhanced Visibility: Enjoy a prominent position on the platform with a special diamond label and higher priority than Bybit Verified Advertisers.
  • Increased Transaction Limits: Process larger transaction volumes with a single order limit raised to 200,000 USDT.
  • Priority Ad Ranking: Achieve top-tier visibility among advertisers under similar conditions.
  • Swift Appeal Resolution: Benefit from expedited customer service support for any issues.

Bybit is committed to providing its users with exceptional trading experiences and opportunities to thrive in the dynamic cryptocurrency market. The Block Merchant program reflects our commitment, offering users a chance to boost their income while contributing to the growth of the Bybit P2P ecosystem.

#Bybit / #TheCryptoArk

About Bybit

Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving over 33 million users. Established in 2018, Bybit provides a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One’s reigning Constructors’ and Drivers’ champions: the Oracle Red Bull Racing team.

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For more details about Bybit, please visit Bybit Press.
For media inquiries, please contact: [email protected]
For more information, please visit: https://www.bybit.com
For updates, please follow: Bybit’s Communities and Social Media

Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube

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Blockchain Press Releases

Hata obtains full approval from the Securities Commission of Malaysia Launches 30% revenue sharing model on its USD crypto exchange

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  • Hata obtains full approval from the Securities Commission of Malaysia and launched its exchange
  • Support USD onramp and offramp
  • Rolled out affiliate programme, sharing 30% of its trading fee with users who refer others to trade on its Exchange
  • Zero trading fee across major pairs and opportunity to earn crypto airdrop

KUALA LUMPUR, Malaysia, July 19, 2024 /PRNewswire/ — Hata has officially secured full approval from the Securities Commission of Malaysia to launch its exchange. Having obtained full approval from the Labuan Financial Services Authority (a mid-shore jurisdiction in Malaysia) in June 2023, Hata is now the first and only dual-licensed exchange by both onshore and mid-shore regulators in Malaysia.

Filling the gap in Asia with USD onramp and offramp 

Hata operates a US Dollar cryptocurrency exchange, allowing users globally to deposit, trade and withdraw funds in US Dollars. Hata users can also swap US Dollars with USDT for free.

With the foreign exchange market in Asia Pacific recorded at $396 trillion annually[1], Hata aims to serve the large US Dollar foreign exchange market by providing traders and institutions a licensed platform to convert US Dollars into stablecoins to facilitate cross border payments and access cryptocurrency in the region.

“Institutions and high net worth individuals still rely heavily on US Dollars to settle cross border transactions in Asia. With institutional adoption into cryptocurrency on the rise, coupled with weakening local currencies in the region against US Dollar, we foresee users moving their monies into USD pegged stablecoins to conduct transactions.” says David Low, Chief Executive Officer of Hata.

Hata currently supports trading of more than 40 cryptocurrency pairs on its platform that are paired with USDT and US Dollar, with the goal of supporting more crypto products in the near future.

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30% Revenue Share on its Exchange

Hata (www.hata.io) has introduced an affiliate program. Any users who sign up on Hata can refer their family and friends to earn a reward. Hata provides a revenue share of 30% from the trading fees it earns to the affiliates who refer their network to trade on Hata’s exchange.

“This affiliate programme is designed to let users globally capitalise on their network to earn rewards. We hope that this provides an economic opportunity for our users to earn a side income with minimal effort,” says Darien Ng, Chief Revenue Officer of Hata.

Zero trading fees and free airdrop

To further incentivise early users, Hata has also rolled out zero fees for its major crypto pairs, including USD/USDT pair.

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Users who sign up from now until 31 October 2024 and trade on the exchange will be added to a waitlist. Users in the waitlist will have an opportunity to earn free airdrops in the near future.

Logo – https://mma.prnewswire.com/media/2463722/Hata_Logo.jpg

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