Blockchain Press Releases
Next Gen Foods and SevenVentures Strike Media-for-Equity Deal Valued at Eight Figures to Increase Awareness of TiNDLE Across Germany
- The deal marks the first strategic media partnership for the food tech startup, which initially launched its plant-based chicken brand, TiNDLE, in Germany last summer
- As a new investor, SevenVentures will provide its expertise in TV and digital advertising to deepen TiNDLE’s brand awareness and broaden consumer education around the plant-based category in Germany
- The investment follows TiNDLE’s initial debut into grocery stores nationwide and recent price reduction as a result of growing economies of scale
MUNICH, June 22, 2023 /PRNewswire/ — Today, Next Gen Foods – makers of TiNDLE and Mwah! – announces it has secured media advertising volumes in a media-for-equity deal with SevenVentures, the investment arm of Germany’s largest media and digital company, ProSiebenSat.1, and leader in the media investment space. The eight-figure EUR net value investment follows Next Gen Foods’ $100 million USD Series A fundraise in early 2022 and will enable the food tech startup to expand its marketing reach and broaden consumer education around the TiNDLE brand, its range of delicious and versatile plant-based chicken offerings, and the growing category of plant-based foods, in addition to category innovation.
The media partnership is a first for Next Gen Foods, which launched its flagship brand TiNDLE in Germany last summer. Earlier this year, the company debuted its line of retail products – beginning with Germany’s largest retailer, the EDEKA Group, and their expansive footprint of store locations across the country. Throughout EDEKA stores, TiNDLE can be found as Schnitzel, Nuggets, Tenders, Wings, and Popcorn. The startup recently introduced a 14% price reduction for all products – from EUR 3.49 to EUR 2.99 – as a result of increasing economies of scale and distribution of TiNDLE within the region.
The media-for-equity investment provides TiNDLE with a unique opportunity to increase its existing brand awareness and visibility in the German market – working closely with the SevenVentures team to find tailored solutions for media promotions and advertising. Additionally, the partnership will support long-term awareness-building around the emerging and evolving plant-based food category. This comes at a time when Germans are actively decreasing their overall consumption of animal meat – by approximately 4.2 kg per capita in 2022 – and over half of the population is self-described as ‘flexitarian’. SevenVentures’ flexible media-for-equity model allows for media integrations within the ProSiebenSat.1 Group’s portfolio of high-reach channels and platforms.
Andre Menezes, CEO and Co-Founder of Next Gen Foods, shares: “With a strategic partner like SevenVentures, there is potential to introduce TiNDLE to new audiences, but also unlock opportunities for consumers to better understand the broader role that plant-based foods play in fighting our global climate crisis. We are thrilled to introduce them as our latest mission-aligned investor and utilize their media expertise to bring greater awareness to our category and our efforts to create a more sustainable food system.”
Founded in 2009, SevenVentures’ investment model largely focuses on securing media partnerships for early stage to growth B2C companies in exchange for equity in their portfolio companies. The group primarily operates and invests in companies whose target markets are Germany and Austria.
Florian Hirschberger, CEO of SevenVentures: “With Next Gen Foods, we realized our first investment in the plant-based meat space, which suits our responsibility to use the reach of ProSiebenSat.1 to raise awareness for impact and sustainability. We are very much looking forward to further increasing the importance of plant-based food consumption and positioning TiNDLE as the leading brand in this category over the next few years. The quality and taste of TiNDLE’s chicken products are incredible, and we believe that our media-for-equity investment comes at the perfect time to accelerate and support a nationwide retail rollout, so all German consumers can experience their ‘ridiculously good’ chicken made from plants.”
About Next Gen Foods
Founded in 2020, Next Gen Foods is a food tech startup developing and commercializing delicious, innovative, and sustainable plant-based food brands – including TiNDLE, chicken made from plants, and Mwah!, creamy and indulgent dairy-inspired products. Next Gen Foods is backed by a team with proven experience in plant-based food technology, global brand development, and distribution scaleup. For more information, visit nextgenfoods.sg.
About TiNDLE
TiNDLE is the leading plant-based chicken – offering the distinct aroma, taste, and texture of chicken and made with non-GMO plant-based ingredients. TiNDLE is the first product by Next Gen Foods, a Singapore-founded food tech company that is developing and commercializing innovative and sustainable foods to make saving the planet easy, enjoyable, and delicious. For more information, visit www.tindle.com or follow @tindlefoods on Instagram and @tindlefoods on TikTok.
About SevenVentures
SevenVentures is the leading TV media investor and, as a subsidiary of the Commerce & Ventures segment of ProSiebenSat.1 Media SE, the ideal partner for high-growth consumer-oriented companies, particularly in the consumer goods, retail and services sectors, which have the potential to achieve sustainable success through the use of TV advertising: In return for shares in their equity (media-for-equity) or revenue shares (media-for-revenue), companies receive advertising time on ProSiebenSat.1 channels in particular. In the Commerce & Ventures segment, ProSiebenSat.1 bundles the Group’s minority and majority investments. In addition to SevenVentures with the SevenAccelerator, this also includes SevenGrowth and the companies of NuCom Group.
Media kit
www.tindle.com/media
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View original content:https://www.prnewswire.co.uk/news-releases/next-gen-foods-and-sevenventures-strike-media-for-equity-deal-valued-at-eight-figures-to-increase-awareness-of-tindle-across-germany-301857378.html
Blockchain Press Releases
Africa Exclusive: Bybit Promotes Crypto Education with P2P Security Webinar
DUBAI, UAE, Nov. 22, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, sets out to raise awareness of P2P security and to equip users with the latest anti-fraud knowledge and tools in a new learn and earn event exclusively for users in Africa. Hosting a P2P security Webinar on Nov. 25, Bybit P2P will also be announcing a prize pool valued at 10,000 USDT for a new Africa-exclusive deposit event.
P2P Security Webinar
On Nov. 25, the live webinar on P2P security will be broadcast in the Bybit Africa Telegram group from 7 to 9PM UTC. Attendees may benefit from a comprehensive session on tips and the latest know-how on asset safety and counterparty risks. The free webinar will cover the following topics:
- Fraud detection: users will learn about signs of common scams and steps to verify payment authenticity.
- Staying safe with Bybit P2P: users get to discover Bybit’s security tools and the latest features to combat fraudulent attempts.
- Trading with confidence: users will gain practical advice and practical tips on how to trade safely.
The floor will be open for a live Q&A session after the sharing by Bybit P2P experts. Ahead of the webinar, attendees are invited to submit questions and the lucky ones will win 10 USDT if their questions are chosen by the speakers.
10,000 USDT Rewards for First-Time Deposits
From Nov. 25 to Dec. 15, 2024, new users who successfully sign up for a Bybit account and complete Identity Verification Level 1 may be eligible to share in a 10,000 USDT prize pool reserved for eligible users in Africa only. Users must sign up for the event and make a deposit via Bybit P2P to qualify and win up to 10 USDT, terms and conditions apply.
“Financial fraud is an age-old challenge and users must stay vigilant as scammers and fraudsters evolve. Bybit is constantly investing in our hardware and software to build the necessary guardrails for our platform. It does not take away the importance of user education, however, and we hope through engagements of this kind, we can help elevate the community on a path of growth,” said Joan Han, Sales and Marketing Director at Bybit.
P2P is an organic part of the crypto economy and helps to promote inclusivity in emerging economies. With Bybit P2P, users of all levels may access the user-friendly peer-to-peer trading platform to trade between themselves at an optimal, agreed-upon price. The service minimizes the need for the middleman, improving cost effectiveness while providing exchange-backed platform security.
Find out more about the event and eligibility at Bybit P2P.
#Bybit / #TheCryptoArk
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving over 50 million users. Established in 2018, Bybit provides a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One’s reigning Constructors’ and Drivers’ champions: the Oracle Red Bull Racing team.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For more information, please visit: https://www.bybit.com
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube
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View original content:https://www.prnewswire.co.uk/news-releases/africa-exclusive-bybit-promotes-crypto-education-with-p2p-security-webinar-302314163.html
SINGAPORE, Nov. 22, 2024 /PRNewswire/ — Worldwide Stablecoin Payment Network (WSPN), a pioneer in digital payment solutions, and Polygon Labs, a software development company building the leading network of aggregated blockchains via the AggLayer, today announced their strategic collaboration aimed at unlocking the full potential of digital finance, focusing on the expansion and adoption of WUSD, WSPN’s flagship stablecoin.
WSPN has integrated Polygon PoS into its WUSD network infrastructure earlier this year. Now, this collaboration will focus on rapidly expanding WUSD adoption. Polygon Labs’s crucial liquidity support will be instrumental in bolstering WUSD’s mass adoption across various markets.
This collaboration will unlock opportunities to explore a range of innovative use cases for stablecoins, payments, and DeFi. Key areas of focus include facilitating payments and tokenization solutions for companies operating in Hong Kong SAR and Singapore, developing on-chain green finance projects tailored for African clients, and building robust DeFi platforms that leverage the strengths of both WSPN and Polygon technologies. These initiatives are strategically designed to address diverse market needs and drive the adoption of WUSD across a variety of regions and sectors.
By combining WSPN’s expertise in stablecoin solutions with Polygon’s advanced blockchain infrastructure, this collaboration will drive significant advancements in the digital asset space, particularly in emerging markets and the rapidly evolving DeFi sector.
About WSPN
WSPN is a leading provider of next-generation stablecoin infrastructure, committed to building a more secure, efficient, and transparent payment solution for the global economy. Their flagship product, WUSD stablecoin, is pegged 1:1 to the U.S. Dollar and aims to optimize secure digital payments for Web3 users. WSPN ‘s Stablecoin 2.0 approach prioritizes user-centricity, community governance, and accessibility, paving the way for widespread stablecoin adoption.
Learn more: www.wspn.io | X | LinkedIn
About Polygon Labs
Polygon Labs is a software development company building and developing a network of aggregated blockchains via the AggLayer, secured by Ethereum. As public infrastructure, the AggLayer will bring together user bases and liquidity for any connected chain, and leverage Ethereum as a settlement layer. Polygon Labs has also contributed to the core development of several widely-adopted scaling protocols and tools for launching blockchains, including Polygon PoS, Polygon zkEVM, and Polygon Miden, which is in development, as well as Polygon CDK.
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View original content:https://www.prnewswire.co.uk/news-releases/polygon-collaborates-with-wspn-to-drive-stablecoin-adoption-through-wusd-302314191.html
DUBAI, UAE, Nov. 21, 2024 /PRNewswire/ — Bybit, the world’s second-largest cryptocurrency exchange by trading volume, is pleased to reaffirm its commitment to providing ease of access to digital assets for eligible P2P users in Africa at zero fee. Connecting buyers and sellers at no cost, Bybit P2P continues to be the benchmark for cost-effective and convenient trading experiences.
Since its launch in Jan. 2022, Bybit P2P has consistently provided a user-friendly platform for users seeking a safer way to participate in the digital asset class. The services are offered at no costs for merchants and takers in P2P transactions:
- Merchants: Merchants may post advertisements on Bybit P2P for free.
- Takers: Users may place an order through advertisements listed on the P2P platform at no costs. The offer stands across all fiat trading pairs. Third-party fees may incur depending on the payment method chosen, as the payment providers may charge a transaction fee.
P2P Fee Structure (Africa)
|
Taker Fee (Sell Page) |
Maker Fee (Sell Page) |
|
|
Bybit |
0 % |
0 % |
|
Competitor B |
0.5% on completed orders for certain trading pairs |
0 % |
In addition, Bybit has launched an exciting P2P Coupon Giveaway Campaign from now to Jan. 15, 2025. As part of this initiative, users can earn a share of up to 20,000 USDT in rewards by completing tasks such as depositing $100 or trading $50,000 through Bybit P2P. The rewards will be in the form of Bybit P2P coupons to be redeemed in the next purchase, making the zero-fee transactions an even better deal for winners.
“Bybit’s steadfast commitment to contributing to financial inclusion comes in all forms, and keeping our P2P services free for as long as we can, and for as many users as possible, is one of the ways to support the crypto community,” said Joan Han, Sales and Marketing Director at Bybit. “When users come to our platform with the hopes of generating income on their assets, we want to play a supportive role in helping them reach their personal financial goals,” she added.
P2P on Bybit offers an intuitive and cost-effective peer-to-peer trading platform, facilitating the buying and selling of two users’ holdings at an optimal, agreed-upon price between them. With Bybit P2P, users stand to benefit from Bybit’s enterprise-level security and advanced features including comprehensive built-in KYC and KYB verification mechanisms, rigorous asset management protocols, and 24/7 customer service.
Find out more about the event and eligibility at Bybit P2P.
#Bybit / #TheCryptoArk
About Bybit
Bybit is the world’s second-largest cryptocurrency exchange by trading volume, serving over 50 million users. Established in 2018, Bybit provides a professional platform where crypto investors and traders can find an ultra-fast matching engine, 24/7 customer service, and multilingual community support. Bybit is a proud partner of Formula One’s reigning Constructors’ and Drivers’ champions: the Oracle Red Bull Racing team.
For more details about Bybit, please visit Bybit Press
For media inquiries, please contact: [email protected]
For more information, please visit: https://www.bybit.com
For updates, please follow: Bybit’s Communities and Social Media
Discord | Facebook | Instagram | LinkedIn | Reddit | Telegram | TikTok | X | Youtube
Logo – https://mma.prnewswire.com/media/2267288/Logo.jpg
View original content:https://www.prnewswire.co.uk/news-releases/bybit-waives-p2p-transaction-fees-for-users-in-africa-302313124.html
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