Blockchain
RedFOX Labs Appoints New Marketing Chief as It Aggressively Expands Its Operations
Vietnam-based RedFOX Labs Joint Stock Company (‘RedFOX‘) has appointed Philip Mostert as its Chief Marketing Officer for its top-level company RedFOX Labs.
The role will oversee all aspects of marketing across the RedFOX Labs’ entities, including its recent company acquisitions.
The strategic hire of Philip Mostert comes at a time of aggressive expansion for RedFOX Labs’ venture companies, including gaming, non-fungible tokens (NFTs), e-commerce, and digital advertising.
RedFOX Labs’ recent acquisition spree of MYMEDIA Digital and streaming and content platform, has seen the company acquire an audience of millions of users across Southeast Asia and a roster of blue-chip clients including Samsung, Huawei, Nestle, Lenovo, Grab, Realme, VIVO, and GrandRoyal.
In addition to the recent acquisitions, RedFOX Labs has secured a number of lucrative intellectual property and partnership deals – starting with the recently announced three-year exclusive multi-media and non-fungible token (NFT) deal with Miss Universe Philippines.
Ben Fairbank, CEO, and Co-founder of RedFOX Labs commented:
“Philip has an unparalleled background in performance growth marketing, having worked across 29 international markets, across all channels and mediums. He’s led global projects, including the 2010 Soccer World Cup, the Standard Chartered Bank global portfolio, and has developed deep partnerships with the region’s leading e-commerce and telco platforms.
“His previous commercial experience in revenue generation across multiple asset streams will ensure that he can take RedFOX Labs to the next stage of growth and unlock the true value of our most recent acquisitions.
Philip Mostert, CMO of RedFOX Labs commented:
“I’m thrilled to join RedFOX Labs, which I believe will be the next behemoth across the fastest growing sectors of e-commerce, gaming and digital advertising.
“I’ve been in the space for over 15 years, and having seen what RedFOX Labs has been brewing up – there is no doubt that this is an opportunity of a lifetime.
“We are only at the beginning of the journey at RedFOX Labs. The opportunities to reach the 306million internet users across Southeast Asia is endless. Almost a third are aged between 25 to 34. They’re platform literate, love digital technology and are thirsty for access. For me, this is the equivalent of being a kid in a candy shop.”
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Saakuru has recently achieved significant milestones in its development, positioning itself as a leader in the gasless blockchain revolution that is reshaping the industry. Within just nine months of its launch, the consumer-centric L2 protocol has entered the top 5 brands in its niche and records over 1.44 million weekly users, according to data from DappRadar.
The project is gearing up for the official launch of its Saakuru token ($SKR) by the end of April, supported by a successful private funding round that raised $2.4 million. Saakuru Protocol stands as a pioneering advocate of gasless technology, aiming to accelerate the adoption of Web3 into the mainstream by enhancing the user experience and reducing costs for both developers and end users.
Unlike traditional blockchain networks, which often suffer from high gas fees and security issues, Saakuru Protocol leverages Oasys High-Speed Optimistic Rollups to create a public-permission, gas-less L2 blockchain. This innovative approach eliminates gas fees, improves user experience, and introduces new tokenomics models, enabling the development of versatile decentralized applications with higher security standards, cost-effectiveness, and ease of use.
The Saakuru token serves as a multi-purpose token within the protocol, providing utility and governance. Its advanced burning mechanism gradually reduces the token supply while potentially increasing its value. The token is integrated into all operational layers of the Saakuru protocol:
1. Developer Layer (Saakuru Labs): Provides products and services with proprietary business models, burning 10% of profits.
2. DeFi Layer (Taffy DEX): Utilizes Taffy DEX technology, where 0.005% of transaction fees are converted to SKR tokens and burned.
3. Governance Layer: Enables token holders to participate in protocol governance, with 5% of tokens used for governance initiating the review process being burned.
4. Protection Layer: In the event of triggering the protection mechanism, SKR tokens are burned, with 3% of saved tokens being burned.
Through these innovative features and layers, the Saakuru token and protocol aim to drive adoption, enhance functionality, and provide sustainable value for users and stakeholders alike in the evolving blockchain landscape.
Source: finance.yahoo.com
The post Saakuru Leads the Gasless Blockchain Revolution, Disrupting the Industry appeared first on HIPTHER Alerts.
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