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Drippy: A New Cannabis Infused Beverage Brand Locks in Strategic Partnership and Investment from UnderCurrent Entertainment with 400M Audience Reach

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Los Angeles, California–(Newsfile Corp. – March 20, 2023) – Drippy Enterprises (“Drippy”, “Drippy Soda” or the “Company”) is excited to announce a strategic alliance and investment from UnderCurrent Entertainment (“UnderCurrent”). This trailblazing partnership is the first in the industry to blend financial capital with remarkable marketing reach, connecting with hundreds of millions of consumers and ushering in a new era of collaboration.


 
Drippy Augmented Reality Filters been opened over 1.2M times on Instagram and WhatsApp
 
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With offices in both California and New York, UnderCurrent Entertainment serves as a dynamic company that has ventures in talent management, influencer marketing, and music label services. Their extensive talent roster amasses over 400 million followers, with their artists generating over 250 million music streams. Their expert team has a proven track record of high-profile brand collaborations.

“We’re excited to partner with Drippy as an innovator in the canna-beverage industry,” said Aaron Hoffman, Co-Founder of UnderCurrent. “We know that the world they are building around the product will lead to being a force in the space, and we look forward to getting creative with how UnderCurrent can bring value from our company and talent roster.”

Drippy has introduced a revolutionary beverage product line in the California cannabis market, which is rapidly scaling across the entire state. The Company stands out as the first and only cannabis-infused soda to seamlessly combine THC and CBN for an elevated consumer experience. The fast-acting formulation not only hits much faster than the traditional edible, but the team has mastered the technique of masking the cannabis emulsion taste that is found in most beverages and edibles in the market.

“We are super excited to bring the UnderCurrent team into the world of Drippy,” said Ryan Lassi, Co-Founder of Drippy. “At Drippy we believe music and the broader creator ecosystem is fundamental in driving meaningful connections, and the UnderCurrent roster aligns perfectly with that vision. Art is part of the Drippy DNA and this partnership will be instrumental in driving our brand growth forward.”

Drippy’s sodas are now available for purchase at select cannabis retail locations throughout California. For more information, please visit the company’s website at www.DrinkDrippy.com or find Drippy on Instagram and Twitter @DrinkDrippy.

About Drippy:

Drippy is a Los Angeles-based company that creates cannabis-infused beverages, clothing and accessories. The Company is made of experienced beverage and cannabis industry professionals dedicated to providing consumers with high-quality products and delivering enjoyable ways to consume cannabis.

Creativity and innovation are core values to Drippy. The Company believes that music and art have the power to connect people, and has built a brand to reflect that. By fostering a community of creatives, Drippy creates truly unique and innovative functional products that uplevel any experience.

Drippy is committed to using cutting-edge technology to stand apart from other cannabis brands. Through the use of immersive and engaging digital experiences – Drippy has already moved into the forefront of cannabis culture. These expressions will grow and evolve as the community expands, giving consumers the tools to empower themselves and express their individuality in the real world and beyond.

Contact Info:

Ryan Lange
[email protected]
Phone 310-341-4893

Drippy Media:

Instagram:
https://instagram.com/DrinkDrippy

Twitter:
https://twitter.com/DrinkDrippy

Website:
https://drinkdrippy.com

Approved High Resolution Photos:
https://unsplash.com/@drinkdrippy

UnderCurrent Media:

Instagram:
https://www.instagram.com/undercurr.ent/

Website:
https://undercurrent.net/

To view the source version of this press release, please visit https://www.newsfilecorp.com/release/159016

Newsfile is a customer-focused newswire team that delivers press releases and corporate announcements to the global financial community. Approved by all stock exchanges, Newsfile offers broad access to media, analysts, investors and market participants. With agile services, proactive customer care and affordable pricing; Newsfile makes it easy for companies to tell their story to the audiences they need to reach.

Blockchain

Supply Chain Finance Market Forecast to Reach $9.4 Billion by 2029: Increasing Emphasis on Sustainable Sourcing

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Global Supply Chain Finance Market

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Blockchain

Web3 Startups Raise Nearly $1.9B in Q1 2024 Despite Overall Downtrend in Crypto VC Interest

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Venture capital funding for cryptocurrency and blockchain projects has seen a notable resurgence in the first quarter of 2024, marking its first quarterly rise since 2021. Crunchbase data released today indicates that Web3 startups secured nearly $1.9 billion in funding across 346 deals during this period. This represents a substantial 58% increase from the previous quarter, offering a glimmer of hope amidst the ongoing downward trend in overall crypto VC interest.

The recent surge in funding can be attributed to investors adopting a more long-term perspective on Web3, as opposed to the hype-driven “tourist investors” predominant in recent years. Chris Metinko, the author of the report, notes that investors are shifting their focus to the AI sector, indicating a change in investment strategy. There is a growing interest in supporting the foundational infrastructure of the decentralized internet, rather than solely concentrating on crypto wallets and lending platforms, which attracted significant investments during the peak period of 2021 to 2022.

While large funding rounds were relatively uncommon in Q1, several notable investments stood out. Exohood Labs, a company integrating AI, quantum computing, and blockchain, secured a remarkable $112 million seed round at a valuation of $1.4 billion. EigenLabs, an Ether token “restaking” platform, raised $100 million in a Series B round led by a16z crypto. Additionally, Freechat, a decentralized social network leveraging blockchain technology, secured $80 million in a Series A round. These investments, among others, contributed to the increase in valuations and the emergence of four new Web3 unicorns in Q1.

Despite the recent progress, the future trajectory of Web3 remains uncertain. Metinko suggests that the next few quarters will be pivotal in determining the industry’s direction. While investors anticipate a rebound in investment as the decentralized internet evolves, it may take another year for venture capital activity to stabilize after the exuberance of 2021. Factors such as the approval of U.S. spot Bitcoin exchange-traded funds and the upcoming Bitcoin halving could also influence the market, given the rising prices of Bitcoin and Ether.

A noteworthy example of significant funding in the Web3 space is Monad Labs’ recent successful funding round, which secured $225 million led by Paradigm. Monad Labs is a layer-1 blockchain compatible with Ethereum, offering faster transaction processing. This funding round harkens back to the golden era of crypto funding in 2021-2022, when L1 solutions attracted substantial investments.

Earlier this year, Balance, a digital asset custodian based in Canada, announced that it had once again reached $2 billion in assets under custody (AUC) amidst the recent market recovery. Similarly, Korea Digital Asset (KODA), the largest institutional crypto custody service in South Korea, has experienced remarkable growth in crypto assets under its custody, expanding by nearly 248% in the second half of 2023.

Analysts at Bernstein Research project that crypto funds could reach an impressive $500 billion to $650 billion within the next five years, representing a significant leap from the current valuation of approximately $50 billion. This forecast underscores the growing optimism and potential for substantial growth within the crypto industry in the coming years.

Source: cryptonews.com

The post Web3 Startups Raise Nearly $1.9B in Q1 2024 Despite Overall Downtrend in Crypto VC Interest appeared first on HIPTHER Alerts.

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Blockchain

ASIC cracks down on blockchain mining firms

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Three blockchain mining companies – NGS Crypto, NGS Digital, and NGS Group – along with their directors, Brett Mendham, Ryan Brown, and Mark Ten Caten, are facing legal action from the Australian Securities and Investments Commission (ASIC) for allegedly operating without a license, in violation of Australia’s Corporations Act. ASIC initiated legal proceedings against these entities on April 9, citing concerns about their non-compliance with financial regulations and their solicitation of Australian investors.

According to ASIC, the NGS companies promoted blockchain mining packages with fixed-rate returns to Australian investors, encouraging the transfer of funds from regulated superannuation funds to self-managed superannuation funds (SMSFs) for conversion into cryptocurrency. Approximately 450 Australians invested a total of around USD 41 million in these packages, raising concerns about potential financial losses.

The legal action filed by ASIC alleges that the companies violated section 911A of the Corporations Act, which prohibits companies from providing financial services without a valid Australian Financial Services Licence (AFSL). ASIC is seeking interim and final court orders to prohibit the NGS companies from offering financial services in Australia without an AFSL.

ASIC Chair Joe Longo emphasized the importance of investors carefully considering the risks before investing in crypto-related products through their SMSFs. Longo stated that ASIC’s actions send a message to the crypto industry about the regulator’s commitment to ensuring compliance with regulations and protecting consumers.

In a separate development, the Federal Court appointed receivers for the digital currency assets associated with the NGS companies and their directors to safeguard these assets amid concerns about the risk of dissipation. Mendham was also issued a travel restriction order, preventing him from leaving Australia.

While a court date for the proceedings has not been set, ASIC’s investigation is ongoing, with the regulator continuing to gather evidence and build its case. It is worth noting that the investigated companies share a similar name with NGS Super, a legitimate Australian pensions provider, leading to potential confusion among investors. NGS Super clarified that it is not involved in selling cryptocurrency or related products and has taken legal action to protect its trademark and members’ interests.

Source: iclg.com

The post ASIC cracks down on blockchain mining firms appeared first on HIPTHER Alerts.

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